Kristin Zitlow

Brand and Community Engagement Strategist at St. Mary's Springs Academy
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Contact Information
Location
Fond du Lac, US

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Experience

    • United States
    • Primary and Secondary Education
    • 1 - 100 Employee
    • Brand and Community Engagement Strategist
      • Jan 2023 - Present

      Fond du Lac, Wisconsin, United States The Brand and Community Engagement Strategist is responsible for developing and implementing comprehensive marketing and communication strategies to achieve Academy goals, with focus on increased community engagement, school positioning and brand integrity. In addition, this position is responsible for aligning community-based opportunities with SMSA, to increase brand awareness and put our core values into action.

    • Annual Fund/Special Events Coordinator
      • Sep 2018 - Jan 2023

      Fond du Lac, WI ● Collaborates with the CDO and System President to set performance goals for the annual fund, and strategies to achieve goals. ● Researches prospective donors and provides comprehensive reports/profiles to CDO. ● Manages cultivation and stewardship activities with prospects and donors for the purpose of developing an engaged donor database, with focus on renewing and upgrading current donors. ● Organizes all aspects of the annual fund appeals, writing and editing copy, and… Show more ● Collaborates with the CDO and System President to set performance goals for the annual fund, and strategies to achieve goals. ● Researches prospective donors and provides comprehensive reports/profiles to CDO. ● Manages cultivation and stewardship activities with prospects and donors for the purpose of developing an engaged donor database, with focus on renewing and upgrading current donors. ● Organizes all aspects of the annual fund appeals, writing and editing copy, and working with outside vendors to coordinate design and production. ● Coordinates annual donor stewardship activities including, but not limited to, annual student led thank-a-thon, benefactors annual awards, etc. ● Coordinates annual fund campaigns including student led phone-a-thon, day of giving, social media, etc. ● Provides adequate data to the Donor & Alumni Relations/Scrip Coordinator for the purpose of establishing reporting benchmarks and assessing lapsed donors, first time supporters, and major gift prospects; as well as preparing annual report data. ● Leads all aspects of the System’s primary fundraising events including Ledgerfest, Swing Fore Springs & Summer Fling, and Big Money Raffle. This includes: o In partnership with the CDO and System President, solicit donors to serve as sponsors and/or in-kind supporters of the event, o In partnership with the Marketing Coordinator, market the event to internal and external stakeholders, o Recruit, train and deploy volunteers to support event efforts, o Conduct all pre-event, event day, and post-event activities, and o Manage the budgeting process for each event; monitoring expenses and driving revenue streams (tickets, raffles, etc.) to maximize net revenue ● Oversees event software (Greater Giving) including set up of donor and attendee records, auction packages, event logistics, payment options, and reporting. Show less

    • United States
    • Law Practice
    • 1 - 100 Employee
    • Legal Administrative Assistant
      • Feb 2017 - Sep 2018

      Fond du Lac, WI

    • France
    • Business Consulting and Services
    • Manager
      • Nov 2008 - Feb 2017

      Fond du Lac

    • United States
    • Business Consulting and Services
    • 700 & Above Employee
    • Outbound Sales Representative – Guides & Manuals
      • 2006 - 2008

    • Keller Online Placement Representative
      • 2005 - 2006

    • United States
    • Financial Services
    • 700 & Above Employee
    • Customer Service Representative
      • 2001 - 2005

      Fond du Lac, WI

Education

  • Carroll University
    Bachelor of Business Administration (BBA), Marketing Major
    2000 - 2004
  • St. Mary's Springs Academy
    1996 - 2000

Community

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