Kristin VanHeel

Director of Development at Lee Carlson Center for Mental Health & Well-Being
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Contact Information
Location
Greater Minneapolis-St. Paul Area
Languages
  • English Native or bilingual proficiency

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Bio

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Experience

    • United States
    • Mental Health Care
    • 1 - 100 Employee
    • Director of Development
      • Jul 2023 - Present
    • United States
    • Non-profit Organization Management
    • 1 - 100 Employee
    • Director Of Advancement
      • Feb 2021 - Jun 2023
    • United States
    • Civic and Social Organizations
    • 1 - 100 Employee
    • Associate Director of Advancement
      • Aug 2020 - Feb 2021

      Led the strategic advancement direction including branding, marketing and fundraising efforts. Envision marketing and communications and development campaigns, direct the grant process, manage marketing and digital budgets and reporting, oversee cross-functional teams working throughout multi-channels and led a complete redesign and relaunch of the website, co-branded with social media and community outreach.

    • Marketing and Communications Director
      • Dec 2015 - Aug 2020

      Own the strategic marketing direction including re-branding and communications efforts. Envision marketing campaigns for special events, manage marketing and digital budgets and reporting, oversee cross-functional teams working throughout multi-channels and led a complete redesign and relaunch of the website, co-branded with all social media and key stakeholder outreach.

    • United States
    • Philanthropy
    • 1 - 100 Employee
    • Resource Development & Communications Administrator
      • Oct 2013 - Dec 2015

      Supervised the community grants program. Developed annual marketing and communications plans; produced multi-channel marketing collateral; led fundraising direction; managed media relations and community outreach. Supervised the community grants program. Developed annual marketing and communications plans; produced multi-channel marketing collateral; led fundraising direction; managed media relations and community outreach.

    • United States
    • Non-profit Organizations
    • 1 - 100 Employee
    • Marketing and Communications Senior Specialist
      • Jan 2013 - Oct 2013

      Built a new marketing strategy using editorial calendars to streamline community outreach and engagement across social media, print and digital channels. Wrote web content and produced communication pieces including press releases and flyers. Implemented a rebranding strategy to help send a clearer message to the community. Directed and managed photographers and served as mentor to PR interns.

    • Marketing and Communications Associate
      • Aug 2011 - Jan 2013

    • Smoking Policy Review Task Force Project Management Assistant
      • Sep 2010 - Jun 2011
    • United States
    • Banking
    • Member Services Representative
      • Apr 2008 - Aug 2010
    • Volunteer Executive
      • Feb 2010 - Jul 2010

Education

  • St. Cloud State University
    Bachelor of Science, Mass Communications- Emphasis Public Relations
    2006 - 2010
  • University of St. Thomas

Community

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