Experience

Consumer51

• United States
• Advertising Services
• 1 - 100 Employee

• Senior Client Success Manager

  • Mar 2023 - Present

  Albuquerque-Santa Fe Metropolitan Area

• Client Success Manager

  • Sep 2021 - Apr 2023

  Washington DC-Baltimore Area • Manages a diverse portfolio of clients, advising them on marketing and communications strategies to help reach their business goals. • Builds relationships between clients and the rest of the team by working with internal Creative, Marketing, Sales, Development, and Leadership departments to create and implement strategies to executive projects including, new website build, ongoing full scope marketing retainers, digital and traditional media buys, SEO, brand awareness campaigns •… Show more • Manages a diverse portfolio of clients, advising them on marketing and communications strategies to help reach their business goals. • Builds relationships between clients and the rest of the team by working with internal Creative, Marketing, Sales, Development, and Leadership departments to create and implement strategies to executive projects including, new website build, ongoing full scope marketing retainers, digital and traditional media buys, SEO, brand awareness campaigns • Regularly creates and delivers reports to clients on results of campaigns based on data analytics. • Prepares and pitches upsell opportunities to client portfolio. • Manages hours, tasks and success of 12-20 client’s ongoing marketing or website support retainers. • Acts as project manager simultaneously for a wide range of website builds, design and development projects, digital marketing campaigns, and business development efforts. • Works regularly with a variety of CRM and CMS platforms • Conducts audits and prepares recommendations of client’s tech stacks, their website’s user experience, and communication and marketing strategies.



Electric Playhouse

• United States
• Entertainment Providers
• 1 - 100 Employee

• Marketing Director

  • Apr 2021 - Sep 2021

  Albuquerque, New Mexico, United States • Managed all marketing and communications efforts including oversight of work done with outside vendors/agencies. • Worked with leadership to create digital marketing and branding strategies to engage customers and promote programmatic offerings. • Worked closely with management team in laying foundational groundwork for current and future business success • Planned venue buy-outs, team building sessions and networking events to build brand awareness and sales in the local business… Show more • Managed all marketing and communications efforts including oversight of work done with outside vendors/agencies. • Worked with leadership to create digital marketing and branding strategies to engage customers and promote programmatic offerings. • Worked closely with management team in laying foundational groundwork for current and future business success • Planned venue buy-outs, team building sessions and networking events to build brand awareness and sales in the local business community. • Planned promotional campaigns such as contests, coupons, or giveaways. • Managed budgets for advertising, marketing and media effectively. • Helped to build company culture (both publicly and internally) through B Corp. initiatives, mission, values, partnerships, and brand definitions. • Created and managed all social media strategy and content, traditional media, public relations and advertising. Show less



New Mexico Angels, Inc.

• United States
• Venture Capital and Private Equity Principals
• 1 - 100 Employee

• Membership and Marketing Director

  • Nov 2020 - Apr 2021

  New Mexico, United States • Managed associations sponsors including, billing, recognition, engagement with membership. • Managed member relations including billing, retention, cultivating connections with entrepreneurs. • Updated and maintains website edits and content. • Created and distributed e-newsletter and manages all outgoing communications. • Managed and supported virtual membership events and trainings. • Worked directly with the association’s President and Board of Directors to set and… Show more • Managed associations sponsors including, billing, recognition, engagement with membership. • Managed member relations including billing, retention, cultivating connections with entrepreneurs. • Updated and maintains website edits and content. • Created and distributed e-newsletter and manages all outgoing communications. • Managed and supported virtual membership events and trainings. • Worked directly with the association’s President and Board of Directors to set and implement goals and long term vision of association to become a resource for the advancement of economic development in New Mexico. • Created and maintained relationships with partners working to further the success of the startup ecosystem. Show less



UPSPRING, LLC

• United States
• Business Consulting and Services
• 1 - 100 Employee

• Marketing and Communications Consultant

  • Sep 2020 - Apr 2021

  Santa Fe, New Mexico, United States • Managed messaging through all communication channels, including, social media, e-newsletter and website. • Managed all special events - including contracts, logistics, and on-site support. • Updated and maintained website edits and content. • Wrote and distributed industry blog posts.

• Relationship Manager

  • Oct 2019 - Aug 2020

  Albuquerque, New Mexico, United States • Built lasting relationships with community and corporate partners. • Created a program for and managed all community involvement and donations. • Worked with other leadership team members to create standard operating procedures and create systems for operations. • Managed all special events - including contracts, logistics, and on-site support. • Managed all investor relationships and communications. • Planned and managed efforts for corporate responsibility supporting the… Show more • Built lasting relationships with community and corporate partners. • Created a program for and managed all community involvement and donations. • Worked with other leadership team members to create standard operating procedures and create systems for operations. • Managed all special events - including contracts, logistics, and on-site support. • Managed all investor relationships and communications. • Planned and managed efforts for corporate responsibility supporting the company’s B Corporation status. • Organized efforts for community engagement leading up to flagship location’s grand opening. • Managed all social media channels including Facebook, Instagram, YouTube, and LinkedIn. • Worked with the leadership team to create a cohesive brand identity and consistent messaging. Show less



National Hispanic Cultural Center Foundation

• United States
• Non-profit Organizations
• 1 - 100 Employee

• Development and Membership Manager

  • Jan 2018 - Oct 2019

  Albuquerque, New Mexico Area • Managed all individual giving channels. • Developed and managed membership program, including planning quarterly engagement events and maintaining donor communications through monthly e-newsletter. • Maintained and managed website and donor database. • Worked closely with the planning committee to plan the annual fundraising gala, Maravilla with 750 guests. • Worked with Foundation Director to plan and manage annual appeal campaigns. • Managed fiduciary responsibilities with… Show more • Managed all individual giving channels. • Developed and managed membership program, including planning quarterly engagement events and maintaining donor communications through monthly e-newsletter. • Maintained and managed website and donor database. • Worked closely with the planning committee to plan the annual fundraising gala, Maravilla with 750 guests. • Worked with Foundation Director to plan and manage annual appeal campaigns. • Managed fiduciary responsibilities with the Board of Trustees. • Managed day to day office operations - including oversight of volunteers, interns and accounts payable. • Assisted in an Interim Director capacity as the only employee during the absence of a Foundation Director. • Worked with NHCC Executive Director to create an annual budget for the Foundation. • Worked as part of a team alongside NHCC leadership to create an organization-wide five year strategic plan. • Planned bi-annual luncheon and legislative reception for Hispanic Culture Day. Show less



National Institute of Flamenco

• United States
• Performing Arts
• 1 - 100 Employee

• Marketing Manager

  • May 2017 - Jan 2018

  Albuquerque, New Mexico, United States • Worked with the organization’s leadership staff to create messaging around mission, program initiative, and annual Festival goals. • Managed website for NIF, the organization’s partner charter school, Tierra Adentro, and performance venue, Tablao Flamenco, including updating content and creating blog posts and email blasts. • Implemented strategies for promotion and managed ticket sales for shows at Tablao Flamenco and annual student recital. • Managed all social media channels.



Austin Smiles - The Austin Plastic Surgery Foundation

• United States
• Medical Practices
• 1 - 100 Employee

• Director Of Development And Communications

  • May 2016 - Feb 2017

  Austin, Texas, United States • Managed donor database and cultivated relationships with longtime donors. • Worked closely with the Executive Director and board committee to plan annual fundraising gala. • Planned special events for the patients and families served by the organization. • Acted as team leader on week long medical mission trip to San Salvador, El Salvador. • Managed all social media channels. • Maintained all aspects of web development: updated all content, email blasts, and blog.



Special Olympics New Mexico

• United States
• Spectator Sports
• 1 - 100 Employee

• Director Of Philanthropy

  • Jan 2015 - Aug 2015

  Albuquerque, New Mexico, United States • Worked with the Executive Director to develop and implement goals leading to sustainable funding for the organization. • Managed and cultivated donor relationships. • Worked closely with the board to develop new contacts and bring in new donors. • Led monthly mission tours education the community of the work of Special Olympics New Mexico. • Worked with SO athletes and their families to further the mission of the organization. • Planned annual fundraising event. •… Show more • Worked with the Executive Director to develop and implement goals leading to sustainable funding for the organization. • Managed and cultivated donor relationships. • Worked closely with the board to develop new contacts and bring in new donors. • Led monthly mission tours education the community of the work of Special Olympics New Mexico. • Worked with SO athletes and their families to further the mission of the organization. • Planned annual fundraising event. • Directed and managed all individual giving channels. • Led the organization to a new donor management system and managed donor database. • Participated in a management support role at program events and games. • Worked closely with the Development Director to develop and execute goals with individual donors and sponsors. Show less



YMCA of Central New Mexico

• United States
• Non-profit Organizations
• 1 - 100 Employee

• Director of Resource Development

  • Mar 2013 - Dec 2014

  Albuquerque, New Mexico, United States • Worked directly with CEO and board of directors to develop and execute marketing strategy, meet fundraising goals, maintain community partnerships and brand awareness. • Managed channels of communication to connect organizations constituents with the organization’s mission. • Responsible for website maintenance. • Managed public relations and marketing efforts in support of programs and membership.