Experience

Shaw Yoder Antwih Schmelzer & Lange

• United States
• Government Relations
• 1 - 100 Employee

• Business Development Director

  • Jan 2022 - Present

  Lead business development and membership strategy for association clients. Serve as staff liaison for Membership Committees. Build on the association clients’ strengths, successes, and to help build and expand new programs, non-dues revenue (sponsorship, grants) and services in response to member and association needs. • Aggressively identify and secure new sources of revenue and resources including membership, sponsorship, and grants. • Develop and implement new systems to recognize and capitalize on business opportunities, new channels for revenue streams, and new ways of leveraging existing resources. • Analyze and interpret data to inform longer-term forecasting and goal setting. • Align resource development strategies with current program resources and capabilities. • Partner with leadership and the Boards of Directors to prepare and implement multi-year, programmatic, strategic, and financial plans. • Develop new partnerships and strengthen existing relationships to expand sponsorship opportunities. • Effectively deploy and program resources to support efficient and high-quality proposal development. Association Clients include: • California Coalition on Workers’ Compensation • California Association for Nurse Practitioners • California Transit Association Show less



California Dental Association

• United States
• Non-profit Organization Management
• 100 - 200 Employee

• Director of Membership and Administration

  • Feb 2016 - Feb 2021

  • Developed and executed national and local CDA membership recruitment and retention strategies; Increased market share for CDA incrementally; recruiting over 1,500 new members annually• Leveraged volunteer leaders on the Council on Membership, the Committee on the New Dentist, Dental Forum, and student programs to achieve member to member marketing results• Lead Membership Marketing plan; Developed and executed membership marketing campaigns including successfully aligning recruitment and retention campaigns across the ADA and 32 local dental components focused on new dentists, a half year dues campaign and ’15 months for the cost of 12month’• Significantly reduced administrative costs for the administration of the CDA Grant program and TDIC Sponsorship program, combining the programs into one annual campaign • Reduced administrative and operational processes related to membership renewal of the more than 27,000 members; allowing most membership dues to be collected within 90 days of the dues invoice Show less

• Manager, Membership Marketing

  • Sep 2014 - Feb 2016

  • Oversaw management of volunteer-based activities, served as the staff liaison for the Council on Membership, the Committee on the New Dentist and student programs; Increased member retention by over 1,000% with call out campaign to members who had not renewed• Oversaw strategy development for component-specific membership marketing plans including development and implementation of unified new member welcome campaign• Developed and enhanced ongoing membership reports, benchmark criteria, and tracking metrics to include monthly reporting that was accurate and detailed including nonmember segmentation, member TDSC spend, policy holders and member retention statistics at the CDA and local level• Served as CDA ambassador, a primary association representative/face within component dental societies, schools and dental organizations on matters related to membership• Managed membership marketing team including Member Concierge and Dental School Administrator Show less



California Women Lawyers

• Sacramento, California Area

• Executive Director

  • Feb 2013 - Mar 2014

  • Planned and executed 2 judicial receptions to support the organization’s advocacy and networking efforts; Oversaw and increased non-dues revenue through sponsorship opportunities at the annual statewide CWL conference featuring Nancy Pelosi and over 300 attendees and the Annual CWL Dinner with over 500 guests • Developed documents and policies aligning all legislative priorities, government relations and resources with the mission, vision, philosophies, and strategic initiatives of the CWLA • Developed strategic partnerships with national and local bar associations; Diversified revenue streams to include firm membership and online training • Managed membership recruitment and dues structure including rebranding and a new website design • Facilitated the education and grassroots advocacy regarding emerging issues and solutions; Conducted confidential judicial evaluations Show less



California Alliance of Child and Family Services

• Sacramento, California Area

• Director of Membership and Accreditation

  • Apr 2006 - Jan 2013

  • Doubled revenue by cultivating partnerships with companies relevant to members, expanding vendor relationships to allow numerous sponsorship opportunities, and offering new opportunities to members • Represented non-profit child serving organizations across California through advocacy, training, research, and accreditation; Developed a strategic and operational plan for membership and accreditation • Developed Alliance standards and other organization-wide ethics and compliance activities, training, answering ethics and compliance related queries, and investigating allegations of compliance misconduct • Created and implemented multiple funding streams; engaged with others to create new funding opportunities; and 'made the ask' on behalf of organization • Built and lead teams and work in partnership with other members, staff, donors, and community organizations; Implemented new association management system and website Show less



UC Davis: California Medical Training Center

• Sacramento, California Area

• Program Manager

  • Jun 2004 - Jan 2006

  · Prepared, interpreted, and negotiated contracts, proposals, bids, grants, MOUs, and business agreements · Advocated for program agenda by providing legislative testimony and letters of support for issues such as rape kit legislation, budget earmarks, and policy recommendations including military domestic violence training · Project Leader for income development, costs benefit analysis and reporting to ensure completion of grant objectives and future program growth · Developed budgets and monitored grant expenditures in accordance with the granting agency’s guidelines and the mission of the program · Oversight of everchanging program budget and team of five program staff · Developed the first annual UC Davis Clinical Forensic Medicine Institute Show less



NC Council of Community MH/DD/SA Programs

• United States
• Public Policy Offices
• 1 - 100 Employee

• Director Provider Relations

  • Aug 2001 - Jul 2003

  · Responsible for contracts with all member programs; 100 county memberships · Developed the confidence and cooperation of professionals at all levels, and lead culture change by serving as an advocate and resource changing the relationship from punitive oversight to a partnership for improvement · Provided guidance to state and local government entities and Members/Directors, officers and employees in the interpretation and implementation of laws and standards · Responsible for contracts with all member programs; 100 county memberships · Developed the confidence and cooperation of professionals at all levels, and lead culture change by serving as an advocate and resource changing the relationship from punitive oversight to a partnership for improvement · Provided guidance to state and local government entities and Members/Directors, officers and employees in the interpretation and implementation of laws and standards