Kristian Rogér
Commercial Director at Sales Support Denmark ApS- Claim this Profile
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English -
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Danish -
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German -
Topline Score
Bio
Experience
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Sales Support Denmark ApS
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Denmark
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Retail
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1 - 100 Employee
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Commercial Director
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Nov 2021 - Present
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Sales Manager
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Mar 2019 - Nov 2021
Key Responsibilities:• Business Unit Management (Multiple teams)• Key Account Management• Business development• Develop sales and customer relationships• Motivate sales team to achieve high level results• Implement commercial strategies and drive commercial mindset• Implement & execute company strategy• CRM System & PowerBI – Management/development• P&L Responsible• Create efficient work processesBrand portfolio: Bel - La Vache Qui Rit - Leerdammer - Port Salut - Mondeléz Meals - Philadelphia - Miracle Whip - Zeta Di Luca - Fria - Rawbite - Scape Spirits - Whitley Neill - GinScape - OATLY - United Bakeries - Sigdal - Tasteful - Giovanni Rana - Almondy - Harboes Bryggeri - Eagle - Gourmet Bryggeriet - EGO - OTA Solgryn - Crispy Food - ABInBev - Corona Beer - Hoegaarden - Budweiser - Leffe - Stella Artois - Beirsdorf – Nivea – Bambino MAM - Reckitt Benckiser Health - Strepsils - Veet - Scholl - Durex - Clearasil - Steradent - Dettol - Philips Signify - WiZ - Energizer Show less
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Field Sales Manager - FMCG Food
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Feb 2015 - Feb 2019
• Execute company strategy at food teams• Implementing principal strategy in field trade• Drive field sales reps.• Improve, develop and coach field sales reps.• Sales training and motivation• Recruitment• Manage and execute sales conferences• Analyze and evaluate sales results• Creating KPI and budget for each sales cycle and optimizing of principals sales• Execute new product launches• CRM system - Management/DevelopmentBrand portfolio: Bel - La Vache Qui Rit - Leerdammer - Port Salut - Mondeléz Meals - Philadelphia - Miracle Whip - Kraft Foods - Zeta Di Luca - Valsølille - Fria - Rawbite - Beer Enthusiast - Oxford Biscuits - Frankly Juice - AlmondySales Support Denmark – Passion for instore execution Show less
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NonFood - Sales Coordinator
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Apr 2014 - Feb 2015
• Coordinating sales at Matas and pharmacy stores• Implementing principal strategy in field trade• Analyze and evaluate sales results• Creating KPI and budget for each sales cycle and optimizing of principals salesBrand portfolio: Nivea - Labello - BIC - Kleenex - DryNitesSales Support Denmark – Passion for instore execution
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Red Bull
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Austria
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Food and Beverage Services
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700 & Above Employee
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District Manager
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Nov 2012 - Apr 2014
• Managing merchandise staff • Implementing company strategy in district • Create value based solution for district stores • Improving sales in district (sales record index +220%) • Managing merchandise staff • Implementing company strategy in district • Create value based solution for district stores • Improving sales in district (sales record index +220%)
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Sales Manager
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Sep 2009 - Nov 2012
• Create & develop company sales strategy• New Bizz• Export• KAM• Distributor strategy & managing • Business development
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Field Sales Rep.
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Sep 2006 - Sep 2009
• Developing stores• Sales in Matas, Dansk Supermarked, COOP, SuperGros, Fleggaard, Helsam, pharmacies and many more• Canvas sales• Implementing company strategy in stores• Creating value adding solutions.
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Education
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Middlesex University
Executive MBA, Master in business administration -
Copenhagen Business School
HD2 HD-MM, Marketing/Marketing Management, General -
Copenhagen Business School
HD1, Business Administration and Management, General -
EUC Nordvestsjælland
HHX, Economics