Kristen Tappan
SVP, Group Media Lead at CMI Media Group- Claim this Profile
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Topline Score
Bio
Greg Ippolito
You generally don’t expect much from an intern. (If anything, you dread the hours and mental energy to have to exhaust in teaching them.) But Kristen proved the exception to the norm. She didn’t come to strategy sessions just to listen; she came extremely well-studied and ready to participate. And the ideas she contributed showed a mix of sound research, creativity, and strategic guile. Kristen has an instinct for this business, and I look forward to seeing what she does with it.
Brett Marvel
Kristen is a true professional in the pharmaceutical marketing industry. I had the opportunity to oversee her work on one of the largest accounts at CMI and it was a pleasure to see her routinely get praise from her clients for her insight and media knowledge. She has become a valuable member to the CMI team and always exceeds client expectations.
Greg Ippolito
You generally don’t expect much from an intern. (If anything, you dread the hours and mental energy to have to exhaust in teaching them.) But Kristen proved the exception to the norm. She didn’t come to strategy sessions just to listen; she came extremely well-studied and ready to participate. And the ideas she contributed showed a mix of sound research, creativity, and strategic guile. Kristen has an instinct for this business, and I look forward to seeing what she does with it.
Brett Marvel
Kristen is a true professional in the pharmaceutical marketing industry. I had the opportunity to oversee her work on one of the largest accounts at CMI and it was a pleasure to see her routinely get praise from her clients for her insight and media knowledge. She has become a valuable member to the CMI team and always exceeds client expectations.
Greg Ippolito
You generally don’t expect much from an intern. (If anything, you dread the hours and mental energy to have to exhaust in teaching them.) But Kristen proved the exception to the norm. She didn’t come to strategy sessions just to listen; she came extremely well-studied and ready to participate. And the ideas she contributed showed a mix of sound research, creativity, and strategic guile. Kristen has an instinct for this business, and I look forward to seeing what she does with it.
Brett Marvel
Kristen is a true professional in the pharmaceutical marketing industry. I had the opportunity to oversee her work on one of the largest accounts at CMI and it was a pleasure to see her routinely get praise from her clients for her insight and media knowledge. She has become a valuable member to the CMI team and always exceeds client expectations.
Greg Ippolito
You generally don’t expect much from an intern. (If anything, you dread the hours and mental energy to have to exhaust in teaching them.) But Kristen proved the exception to the norm. She didn’t come to strategy sessions just to listen; she came extremely well-studied and ready to participate. And the ideas she contributed showed a mix of sound research, creativity, and strategic guile. Kristen has an instinct for this business, and I look forward to seeing what she does with it.
Brett Marvel
Kristen is a true professional in the pharmaceutical marketing industry. I had the opportunity to oversee her work on one of the largest accounts at CMI and it was a pleasure to see her routinely get praise from her clients for her insight and media knowledge. She has become a valuable member to the CMI team and always exceeds client expectations.
Experience
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CMI Media Group
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United States
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Advertising Services
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700 & Above Employee
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SVP, Group Media Lead
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Apr 2023 - Present
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SVP, Media
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Apr 2021 - Apr 2023
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VP, Media
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Nov 2018 - Apr 2021
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Media Director
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Nov 2016 - Oct 2018
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Associate Director, Media
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Feb 2016 - Oct 2016
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Supervisor, Media
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Jan 2015 - Feb 2016
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Senior Media Planner
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Jun 2013 - Jan 2015
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Media Planner
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Jun 2012 - Jun 2013
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Assistant Media Planner
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May 2011 - Jun 2012
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Harte Hanks
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United States
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Advertising Services
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700 & Above Employee
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Strategy Intern
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Jun 2010 - Aug 2010
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Citadel Broadcasting Company
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Bethlehem, PA
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Promotions Intern
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May 2009 - Jul 2009
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Education
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2017 - 2018
Saint Joseph's University
Master of Science (M.S.), Business Intelligence & Analytics -
2007 - 2011
Penn State University
Bachelor of Science, Marketing -
2007 - 2011
Penn State University
Bachelor of Arts, Advertising
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