Kristen Sherwood
Content Marketing Manager at Mainstreethost- Claim this Profile
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Bio
Credentials
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Inbound Marketing Certified
HubSpotJan, 2015- Oct, 2024 -
Adult and Pediatric First Aid/CPR/AED
American Red CrossApr, 2016- Oct, 2024
Experience
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Mainstreethost
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United States
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Advertising Services
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1 - 100 Employee
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Content Marketing Manager
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Jan 2017 - Present
Responsible for leading a talented staff of in-house and freelance writers, handling both internal and external issues related to content services and ensuring that our department progresses with the company and the web marketing industry.
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User Experience Consultant
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Oct 2015 - Apr 2017
Was in charge of managing any and all marketing packages that include the user experience software, Hotjar and/or Mouseflow. Daily responsibilities include creating new accounts, verifying that all active accounts are functioning properly, assigning tasks to select UX engineers and serving as the main point of contact between Mainstreethost employees and both Mouseflow and Hotjar representatives.
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Assistant Content Marketing Manager
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Apr 2015 - Dec 2016
Responsible for delegating tasks to members of the writing team, handling both internal and external issues related to content services and working alongside management to ensure that our department progresses with the company and the web marketing industry.
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Content Writer
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Jul 2012 - Apr 2015
Developed website content, blog posts, newsletters and press releases for some of the company's top clientele.
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SEO Specialist
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Apr 2012 - Jul 2012
Acted as main point of contact for clients. Responsible for staying current with changing Google algorithms and using Google Analytics to create the most effective meta titles, tags and descriptions to achieve each client's web marketing goals.
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Education
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State University of New York at Fredonia
Bachelor's degree, Public Relations, Advertising, and Applied Communication