Krista Marcheschi
Director of Events & Marketing - Mavericks Beach Club at Mavericks Beach Club- Claim this Profile
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Bio
Experience
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Mavericks Beach Club
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United States
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Restaurants
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1 - 100 Employee
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Director of Events & Marketing - Mavericks Beach Club
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Jan 2018 - Present
San Diego, California The Verant Group currently owns and operates eight bars and restaurants in San Diego: Tavern at the Beach, Sandbar Sports Grill, Barleymash, Ginger’s, Mavericks Beach Club, Spill The Beans and The Smoking Gun. Our mission is to continue to provide impeccable service and to excel through our extreme knowledge of the bar, restaurant and entertainment business. Mavericks Beach Club is one of the largest, High-Energy Bar, Restaurant, Club, Event Spaces in San Diego with over 20,000 square… Show more The Verant Group currently owns and operates eight bars and restaurants in San Diego: Tavern at the Beach, Sandbar Sports Grill, Barleymash, Ginger’s, Mavericks Beach Club, Spill The Beans and The Smoking Gun. Our mission is to continue to provide impeccable service and to excel through our extreme knowledge of the bar, restaurant and entertainment business. Mavericks Beach Club is one of the largest, High-Energy Bar, Restaurant, Club, Event Spaces in San Diego with over 20,000 square feet and a "Sky's the Limit" full service of offerings for you and your party! Highlights: • Built out full Events Program from the ground up. Create, design, plan, and execute all events for Mavericks Beach Club ranging from Small Meetings or Gatherings, Wedding Parties, Corporate Holiday Parties to 2000+ attendee Events and fully encompassing Brand Experiences - With an upward of 600 Executed Events in a little over 5 years. • Raised over $350k for various Local and National charities through Networking, Events and Social Campaigns • Built and maintain all Social Media, Internet and Brand presence including our Website, Google, Yelp, SEO, and eCommerce operations. Our growing following reached over 14,000 in the span of our first 2 years, organically. • Create and collaborate on all media graphics and design. • Represent Mavericks for all Public Relations including Live Television Interviews, Television Promotional Guest Spots, Print articles, and Community Outreach and Leadership councils. • Consistently building close partnerships and collaborations with key stakeholders in the industry • Successfully developed and implemented protocols, procedures and guidelines for safe closing and reopening during a Pandemic • Dynamic Manager for a staff of over 160 Contact me about events for 1 - over 1000 attendees! Show less
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Renovate America
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United States
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Financial Services
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1 - 100 Employee
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Event Coordinator - Public Affairs and Business Development
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Jun 2015 - Jul 2017
Greater San Diego Area Renovate America partners with state and local governments to offer HERO, a property assessed clean energy (PACE) financing program, to communities. HERO is the leading residential PACE program in the U.S. and has financed more than $1.6 billion of improvements. As the Event Coordinator for our Channel Sales and Business Development teams, it was my job to provide support, plan, and execute all events requested (Expos, Dealer Meetings and Conferences, Training Trips, Home and Garden… Show more Renovate America partners with state and local governments to offer HERO, a property assessed clean energy (PACE) financing program, to communities. HERO is the leading residential PACE program in the U.S. and has financed more than $1.6 billion of improvements. As the Event Coordinator for our Channel Sales and Business Development teams, it was my job to provide support, plan, and execute all events requested (Expos, Dealer Meetings and Conferences, Training Trips, Home and Garden Shows, etc.) by our HERO/Benji registered contractors, manufacturers, and staff throughout the US as well as build and maintain relationships with stakeholders. Highlights: • Provided planning, coordination and execution for over 100 events nationwide • Coordinated large scale, multi-faceted retreats, conferences, and booth experiences for expos ranging from 30,000-70,000 attendees • Curated all travel/shipping/construction logistics for multiple teams and event equipment • Maintained a large yearly budget for all events/materials/travel • Scouted and researched all event locations and conducted site visits • Spearheaded and cultivated relationships with new partners for future events • Produced and managed event materiel and vendor relationships • Participated in “Think Tank” sessions for new marketing ideas and angles • Supported a team of over 62 across various business functions nationwide • Consistently met target deadlines and completed activities resulting in the execution of successful events Show less
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Bigham's One Hour Heating and Air Conditioning
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United States
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Consumer Services
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Marketing Manager / Public Affairs / Reputation Management & Events
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Oct 2012 - May 2015
Santa Rosa, CA / Redwood City, CA / Concord, CA One Hour Heating and Air and Mister Sparky Electric are a part of the top Home Services franchise in the United States. I “wore many hats” at One Hour and Mister Sparky Electric. Since my beginning with the company, I took the lead in their marketing, public relations, reputation management, franchise events and vendor shows/fairs, while simultaneously managing paperwork and technicalities for Human Resources for their 2 brands and 3 franchise locations throughout the Bay Area. I was also the… Show more One Hour Heating and Air and Mister Sparky Electric are a part of the top Home Services franchise in the United States. I “wore many hats” at One Hour and Mister Sparky Electric. Since my beginning with the company, I took the lead in their marketing, public relations, reputation management, franchise events and vendor shows/fairs, while simultaneously managing paperwork and technicalities for Human Resources for their 2 brands and 3 franchise locations throughout the Bay Area. I was also the full time IT for all three branches and worked closely with all surrounding franchises to monitor and manage consistency in the brand. Highlights: • Brought company from 15 Facebook followers, to over 2000 followers on multiple social media platforms in less than a year time. • Helped company achieve title of #1 One Hour franchise in the US and Canada. • Reputation management on Angie’s List, BBB, CSLB, Google, Yahoo, Bing, and YELP. • Handled all mobile/electronic devises (Mobile Device Management) for their 85 employees, as well as performed most IT duties for their 3 locations. • Worked across departments to proactively identify opportunities/solutions, and define and execute appropriate strategies to support them. • Intercepted and resolved extreme crisis situations that could heavily impact the company and its reputation. • Coordinated, staffed, managed, and worked all home shows and fairs in the North, South, and East Bay area. • Spearheaded many procedures and platforms used company wide. • Successfully developed, implemented, represented the Clockwork Home Services brand awareness for conferences, retreats, and public events throughout the United States. • Actively cultivated and engaged in key relationships for brand dominance. • Wrote and served as spokesperson (or coach) for many media outlets. • Created strong relationships with clients and vendors daily. Show less
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Aquatech Consultancy, Inc.
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United States
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Construction
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1 - 100 Employee
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Technical Assistant and Events
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Feb 2009 - Oct 2012
Novato, CA Handled multifaceted clerical tasks (e.g., data entry, filing, records management and billing) as the Technical Assistant to the entire office of Architects and Waterproofing Consultants. Coordinated travel arrangements, maintained database and ensured the delivery of premium service to clients. Quickly became a trusted assistant known for “can-do” attitude, flexibility and high-quality work. Highlights: • Communicated effectively with multiple varieties of clientele,… Show more Handled multifaceted clerical tasks (e.g., data entry, filing, records management and billing) as the Technical Assistant to the entire office of Architects and Waterproofing Consultants. Coordinated travel arrangements, maintained database and ensured the delivery of premium service to clients. Quickly became a trusted assistant known for “can-do” attitude, flexibility and high-quality work. Highlights: • Communicated effectively with multiple varieties of clientele, including lawyers, architects, • Entrusted to manage office in the supervisor’s absence. • Helped improve daily procedures to create a more practical and functional use of time. • Developed innovative PowerPoint presentations, templates, and instruction sets. • Kept track of monthly credit card expenses for entire office and itemized for bookkeeper. • Edited architectural drawings contractors, insurance adjusters, etc. • Established strong relationships to gain support and effectively achieve results. • Knowledgeable response to information requests; screened and transferred calls; and prepared official correspondence or legal documents. Show less
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Administrative Assistant
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2007 - Feb 2009
Santa Rosa, CA A combination of typical administrative work, upkeep for the company website, and preparing financial reports for clients, assembling and delivering tax returns, and maintaining the company’s finances. I created and maintained market spreadsheets, quarterly/monthly client financial reports as well as full written out directions on all office procedures. Highlights: • Light HTML work for upkeep of www.judywithee.com • Worked with Quicken to maintain Accounts… Show more A combination of typical administrative work, upkeep for the company website, and preparing financial reports for clients, assembling and delivering tax returns, and maintaining the company’s finances. I created and maintained market spreadsheets, quarterly/monthly client financial reports as well as full written out directions on all office procedures. Highlights: • Light HTML work for upkeep of www.judywithee.com • Worked with Quicken to maintain Accounts Payable, Receivable, and Payroll. • Organized office procedures into an easy-to-read manual. Show less
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Madrona Manor
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United States
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Hospitality
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1 - 100 Employee
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Assistant Front Desk & Hospitality Manager
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Oct 2005 - 2007
Healdsburg, CA Rated in the Top 100 Hotels in the World by Travel and Leisure, Mardrona Manor is a Five Star bed and breakfast and Michelin Rated restaurant in the heart of Sonoma County’s prestigious wine country. Assisted guests with any request including, room service, activity and schedule setup, and event planning and setup. Highlights: • Assisted with any setup/take down needed for Michelin rated restaurant on site. • Resolved all issues and/complaints from guests/clients. •… Show more Rated in the Top 100 Hotels in the World by Travel and Leisure, Mardrona Manor is a Five Star bed and breakfast and Michelin Rated restaurant in the heart of Sonoma County’s prestigious wine country. Assisted guests with any request including, room service, activity and schedule setup, and event planning and setup. Highlights: • Assisted with any setup/take down needed for Michelin rated restaurant on site. • Resolved all issues and/complaints from guests/clients. • Assisted with Sales, and Charitable Donation requests. • Assisted with the coordinating of many special events such as weddings, holiday parties, large company retreats and meetings. • Went above and beyond to make every guest happy with their stay. • Left in charge of opening and closing the hotel on a daily basis. • Maintained front desk finances and performed drawer counting for deposits. Show less
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Hansel Auto Group
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United States
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Motor Vehicle Manufacturing
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100 - 200 Employee
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Sales Associate
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Jun 2004 - Oct 2005
Santa Rosa, CA Responsible for sales of both new and used vehicles. Highlights: • Maintain an in depth knowledge of every car offered on our lot. • Strong customer service and follow up. • Knowledgeable of the inner workings of large financial transactions and loan process. • Constant training to stay in tune with the market.
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Education
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Santa Rosa Junior College
Marketing