Experience

LazyPay

• India
• Financial Services
• 1 - 100 Employee

• Product Manager - Repayments & Collections

  • Jul 2022 - Present

  Leading the LMS, Repayments & Collections platform at PayU Finance (LazyPay & PaySense)

• Product Manager - Rewards

  • Aug 2021 - Jul 2022

  Built Rewards for LazyPay (BNPL & LazyCard). Rewards mainly refers to offers (merchant offers & LazyPay offers), scratch cards on every transaction and jackpot offers for reaching milestones. Focused on platformisation of Rewards i.e. rule engine to create offers, experimentation frameworks, customer communications and guardrails for offers.



ShopG

• India
• Technology, Information and Internet
• 1 - 100 Employee

• Product Manager

  • May 2020 - Aug 2021

  Sole Product Manager at ShopG. ShopG is an early-stage social commerce startup building Group buying for Tier 2-4 cities of India, fondly called 'Bharat'. I am responsible for the entire product cycle of identifying the customer problems till the late-night sprints. I have interacted with 1000+ of our community leaders and their customers in the last two years. Building for Bharat has made me focus on Design Thinking, ease of use, simple communication, Localization, and keeping the app… Show more Sole Product Manager at ShopG. ShopG is an early-stage social commerce startup building Group buying for Tier 2-4 cities of India, fondly called 'Bharat'. I am responsible for the entire product cycle of identifying the customer problems till the late-night sprints. I have interacted with 1000+ of our community leaders and their customers in the last two years. Building for Bharat has made me focus on Design Thinking, ease of use, simple communication, Localization, and keeping the app as light as possible. Key Achievements: - Improved Install -> Purchase conversion from 2% to 7% in a period of a year. - Built a strong referral cycle with the help of rewards & gamification. It's the core strength of social commerce. Our every user refers 2.5 users on an average. Achieved this within 6 months of app launch. - Achieved 50% DAU, 70% MAU for 'Business' section designed for our Community leaders. They're our local partners who get sales and fulfill orders.

• Associate Product Manager

  • 2019 - May 2020

  I've been part of the product team since Day 1 of the company, involved in Design & Architecture. Built customer onboarding flows, First-order flows. Traveled to small cities to meet customers and fine-tune the user journies. Key Achievements: - Scaled the app to one lakh installs with organic growth hacks in 6 months.



Elanic (Acquired by ShareChat)

• Bengaluru Area, India

• Head Of Business Development

  • 2017 - 2019

  Launched the new supply vertical of SMB sellers in Elanic - a fashion e-com community with 2 Million+ members. Elanic was only into used goods before our team was formulated. Built & Led a team of ten BD executives & Account managers. We assist home businesses and small stores to sell online. Conducted 100+ seller interviews, identified problems of sellers and translated them into features within the app. Worked closely with Tech team. Our team of 8 members led by me, grew the SMB seller base… Show more Launched the new supply vertical of SMB sellers in Elanic - a fashion e-com community with 2 Million+ members. Elanic was only into used goods before our team was formulated. Built & Led a team of ten BD executives & Account managers. We assist home businesses and small stores to sell online. Conducted 100+ seller interviews, identified problems of sellers and translated them into features within the app. Worked closely with Tech team. Our team of 8 members led by me, grew the SMB seller base from 500 to 60000+ in 2 years. Well-trained in P&L management, Vendor management, Data retrieval (MongoDB queries) and Data Analysis. Owned a by-product of Elanic which was released as a separate Mobile web product. Came up with the idea and our founders trusted me with owning the product starting from ideation, implementation and iterations. Gained deeper insights on how a product is built from scratch. Show less Launched the new supply vertical of SMB sellers in Elanic - a fashion e-com community with 2 Million+ members. Elanic was only into used goods before our team was formulated. Built & Led a team of ten BD executives & Account managers. We assist home businesses and small stores to sell online. Conducted 100+ seller interviews, identified problems of sellers and translated them into features within the app. Worked closely with Tech team. Our team of 8 members led by me, grew the SMB seller base… Show more Launched the new supply vertical of SMB sellers in Elanic - a fashion e-com community with 2 Million+ members. Elanic was only into used goods before our team was formulated. Built & Led a team of ten BD executives & Account managers. We assist home businesses and small stores to sell online. Conducted 100+ seller interviews, identified problems of sellers and translated them into features within the app. Worked closely with Tech team. Our team of 8 members led by me, grew the SMB seller base from 500 to 60000+ in 2 years. Well-trained in P&L management, Vendor management, Data retrieval (MongoDB queries) and Data Analysis. Owned a by-product of Elanic which was released as a separate Mobile web product. Came up with the idea and our founders trusted me with owning the product starting from ideation, implementation and iterations. Gained deeper insights on how a product is built from scratch. Show less



Yappily

• Technology, Information and Internet

• Business Development Manager

  • 2016 - 2017

  Responsible for seller acquisition through cold calls and e-mails. Yappily was an e-com community which closed operations in early 2017. Our sellers were mainly home businesses and small stores. We generated leads through online & offline sources. Strategised the seller outreach and executed successfully. I was part of core team to strategise product features and roadmap for seller & customer acquisition. Responsible for seller acquisition through cold calls and e-mails. Yappily was an e-com community which closed operations in early 2017. Our sellers were mainly home businesses and small stores. We generated leads through online & offline sources. Strategised the seller outreach and executed successfully. I was part of core team to strategise product features and roadmap for seller & customer acquisition.



Mapicle

• India
• IT Services and IT Consulting

• Co-Founder

  • 2016 - 2016

  Mapicle, incubated in SINE, IIT-Bombay, was an NLP-based startup working on Automatic Hierarchical summarization. We built a News summary app called NewsOwl which gained 10000+ users within 3 months. I worked on the Product & BD side of Mapicle. We discontinued the mission as we were unable to achieve more than 80% accuracy in summarization. Mapicle, incubated in SINE, IIT-Bombay, was an NLP-based startup working on Automatic Hierarchical summarization. We built a News summary app called NewsOwl which gained 10000+ users within 3 months. I worked on the Product & BD side of Mapicle. We discontinued the mission as we were unable to achieve more than 80% accuracy in summarization.



Zepo.in

• India
• Technology, Information and Internet
• 1 - 100 Employee

• Business Development Officer

  • 2014 - 2016

  Zepo is a SaaS solution to help aspiring entrepreneurs to set up their online business. Successfully presented Zepo to more than 4000 clients through inbound and outbound sales, with a conversion rate of 5% and achieved month on month growth of over 10%. Conducted Training sessions for new joinees in BD Team. It was an enriching experience where I got to learn a lot from every new member. Zepo is a SaaS solution to help aspiring entrepreneurs to set up their online business. Successfully presented Zepo to more than 4000 clients through inbound and outbound sales, with a conversion rate of 5% and achieved month on month growth of over 10%. Conducted Training sessions for new joinees in BD Team. It was an enriching experience where I got to learn a lot from every new member.



Accenture

• Ireland
• Business Consulting and Services
• 700 & Above Employee

• Associate Software Engineer

  • 2012 - 2013

  Took the initiative to develop SFR Data campus Tool – A Visual Tool to assess the relationship between Data tables - for the client SFR, a french telecom company. It was highly appreciated for making the decision makers' life easy. Took the initiative to develop SFR Data campus Tool – A Visual Tool to assess the relationship between Data tables - for the client SFR, a french telecom company. It was highly appreciated for making the decision makers' life easy.