Koustubh K Telvekar

Senior Executive - Marketing Operations at LEAD School
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Contact Information
us****@****om
(386) 825-5501
Location
Mumbai, Maharashtra, India, IN

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Experience

    • India
    • Education Administration Programs
    • 700 & Above Employee
    • Senior Executive - Marketing Operations
      • Mar 2022 - Present

      -Designing user engagement campaigns on MoEngage, Hubspot, MSG91, Yellow Messenger & Anaconda (Jupyter). -Proficient in managing B2C, B2B, and Retention channels with a strong focus on WhatsApp, SMS, In-app Notifications, Email Marketing & Live Bot including strategizing, planning, and execution. -Worked closely with internal teams, including creative, content, and web development teams, to ensure campaign objectives were met. - Successfully launched a new product line that generated 20 Lakhs in revenue within the first quarter of launch. - Led the development and launch of a new WhatsApp marketing automation system, resulting in a 15% increase in website traffic and a 5% increase in conversion rate. Show less

    • India
    • Technology, Information and Internet
    • 200 - 300 Employee
    • Notification Operation Specialist
      • Feb 2021 - Mar 2022

      - Creating user engagement campaigns on MoEngage - Managed marketing campaigns across multiple channels, including WhatsApp, SMS, In-app Notification & Email Marketing - Investigating data and converting them into actionable points by predicting future outcomes - Monitoring trends on social media and incorporating in daily notifications - Sourcing content of major events and sharing it with PUGC team for scrapping - Writing copies and creating thumbnails for high Priority & topical notifications Show less

    • India
    • Broadcast Media Production and Distribution
    • 1 - 100 Employee
    • Video Operations Specialist
      • Feb 2020 - Jul 2020

      I select and collate high quality & viral videos in Marathi language and make other relevant changes. I also curate suitable thumbnail and headline for the videos before organizing them into relevant categories & consumer preferences I select and collate high quality & viral videos in Marathi language and make other relevant changes. I also curate suitable thumbnail and headline for the videos before organizing them into relevant categories & consumer preferences

    • India
    • Technology, Information and Internet
    • 200 - 300 Employee
    • Language Specialist
      • Oct 2018 - Feb 2020

      Language Expert: I work as a news content associate for the Marathi team, Dailyhunt, wherein I push relevant notifications on a daily basis. The notifications vary from National news to International, video news to Viral content. The notifications are sent across a huge base and within every one hour. I have covered a total of 3 elections in my time here, including the 2019 Lok Sabha Elections, and a couple of local ones as well. I am apt at handling content for the social media apps and platforms, with relevant knowledge of editing and designing. Show less

    • United States
    • Industrial Machinery Manufacturing
    • 700 & Above Employee
    • Project Engineer
      • Mar 2017 - Sep 2018

      I was responsible to review incoming projects, create samples and engage in the approval of the projects. I was responsible to oversee the creation of samples from the quality department, get it approved and also transfer the same to the production department of the company. I was the overall supervisor and point of contact for any issues that emerged in the handling of the project I was responsible to review incoming projects, create samples and engage in the approval of the projects. I was responsible to oversee the creation of samples from the quality department, get it approved and also transfer the same to the production department of the company. I was the overall supervisor and point of contact for any issues that emerged in the handling of the project

Education

  • Y D Mane Institute of Technology
    Diploma, Diploma in Automobile
    2015 - 2017

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