Experience

ProLawn Turf

• United States
• Construction
• 1 - 100 Employee

• Branch Marketing Specialist and Office Manager

  • Jan 2021 - Present

  • Drive social media and marketing efforts by attending corporate marketing meetings, offering valuable feedback on marketing strategies.• Track and analyze lead generation from various sources to refine marketing strategies.• Collaborate with the corporate marketing team to create marketing content, such as engaging social content, copywriting, blog posts, website pages, flyers, and ads. • Execute email marketing campaigns and direct mail postcards to connect with clients.• Manage office operations, including sales staff, project management, and scheduling.• Handle invoicing for clients and vendors, and facilitate project work orders for subcontractors. Show less

• Social Media and Marketing Manager

  • Feb 2017 - Jan 2021

  • Spearheaded the company's social media presence by creating engaging content for platforms such as Instagram, Facebook, Twitter (X), Pinterest, and LinkedIn.• Created and oversaw advertising campaigns on Yelp, Facebook, Instagram, and Google Ads.• Utilized creative software tools like Canva, Adobe Lightroom, iMovie, and Splice to produce compelling videos, photos, flyers, ads, and banners.• Developed and maintained content calendars for social media campaigns, ensuring consistent and captivating content.• Composed and published blog posts, enriching the company's website with informative content.• Created and managed impactful email marketing campaigns via MailChimp.• Updated the company's WordPress website for SEO purposes.• Tracked and analyzed social media engagement and reach, as well as the lead generation from marketing efforts. Show less



Kortney's Life

• Owner - Social Media Blogger and Content Creator (Style and Beauty)

  • Nov 2015 - Present

  Founder and Owner of the style and beauty blog, Kortney's Life. Create and implement all marketing and social media efforts. Create, edit, write, and publish content for Instagram, YouTube, and TikTok. Work directly with brands on advertising and sponsored content through social media platforms. Founder and Owner of the style and beauty blog, Kortney's Life. Create and implement all marketing and social media efforts. Create, edit, write, and publish content for Instagram, YouTube, and TikTok. Work directly with brands on advertising and sponsored content through social media platforms.



Darlington Marketing

• United States
• Advertising Services
• 1 - 100 Employee

• Marketing Associate Intern

  • Jun 2016 - Nov 2016

  • Managed social media content creation for Darlington Marketing's Facebook and Twitter. • Contributed to improved SEO and increased social media followers for clients. • Assisted in executing marketing outreach campaigns on behalf of clients. • Conducted research to inform and enhance content creation and social media strategies. • Composed engaging blog posts for the agency and its clients. • Managed social media content creation for Darlington Marketing's Facebook and Twitter. • Contributed to improved SEO and increased social media followers for clients. • Assisted in executing marketing outreach campaigns on behalf of clients. • Conducted research to inform and enhance content creation and social media strategies. • Composed engaging blog posts for the agency and its clients.