Kori Wilbourn

Accounting Assistant at New Day Christian Distribution
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Contact Information
us****@****om
(386) 825-5501
Location
Daphne, Alabama, United States, US

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Experience

    • United States
    • Wholesale
    • 1 - 100 Employee
    • Accounting Assistant
      • Feb 2023 - Present

    • Marketing Specialist
      • Feb 2023 - Present

      • Directed and executed impactful marketing campaigns, collaborating closely with cross-functional teams to produce compelling content that left a lasting impression on target audiences.• Spearheaded campaign coordination, ensuring the seamless integration of brand design and messaging for maximum impact, effectively engaging and resonating with our audience.• Conducted comprehensive analysis of industry trends and metrics, demonstrating an unwavering commitment to fine-tuning strategies for optimal effectiveness and consistently delivering impressive results.• Managed end-to-end workflows with meticulous attention, maintaining a vigilant eye on project budgets and proactively engaging with clients, consistently achieving successful outcomes.• Boast a versatile skill set encompassing content strategy, project management, and effective communication, aligning seamlessly with the requirements of the Social Media Strategist role.• Eagerly prepared to leverage my expertise to drive results and contribute to the digital team's success, with a focused emphasis on creating high-quality original content, expert content calendar management, and engaging directly with our audience in a remote work environment. Show less

    • United States
    • Restaurants
    • 1 - 100 Employee
    • Maitre' D & Front of House Manager
      • Jan 2022 - Feb 2023

      • Spearheaded the development of streamlined communication protocols, benefiting over 50 staff members and various departments, including Sales, Marketing, Operations, Back of House, and Executive teams. These enhancements led to a significant reduction in miscommunications and minimized instances of missed deadlines. • Assumed a leadership role in identifying and resolving safety procedures to ensure full compliance with OSHA regulations, underscoring our unwavering commitment to the well-being of all team members. • Demonstrated exceptional organizational prowess by efficiently managing employee schedules and overseeing payroll budgeting for the Front of House (FOH) department, ensuring cost-effective operations. • Produced meticulously detailed labor reports, including weekly budgets and projections, empowering informed decision-making and resource allocation to drive operational efficiency. • Proficiently administered scheduling through OpenTable, proactively addressing scheduling conflicts to maintain seamless operations. • Played a pivotal role in expanding business opportunities by strategically marketing and nurturing professional relationships with Nashville's premier hotels and businesses, resulting in a substantial increase in sales and a surge in private booking opportunities. Show less

    • United States
    • Sporting Goods Manufacturing
    • 1 - 100 Employee
    • Marketing Assistant
      • Feb 2021 - Nov 2022

      Responsible for: - Administering all company social media accounts ensuring up-to-date content - Performing research on current benchmark trends and audience preferences - Preparing monthly reports on web traffic, engagement, and ROI - Producing monthly photoshoots - Creating and managing ads on Facebook and Instagram - Designing and implementing direct email marketing campaigns - Reporting on sales revenue generated from email marketing efforts - Optimizing copy and landing pages for search engine optimization Show less

    • United States
    • Apparel & Fashion
    • 1 - 100 Employee
    • Creative Coordinator | Graphic Designer
      • May 2019 - May 2020

      • Applied creative expertise to meticulously craft both hard copy and digital marketing materials, tailoring them to diverse clients to effectively convey brand messages through compelling visuals and messaging. • Assumed comprehensive responsibility for managing Accounts Receivable and Payable, maintaining meticulous oversight of the organization's financial operations to ensure optimal efficiency and strict adherence to budgetary constraints. • Led highly successful contract negotiations with clients and vendors, skillfully cultivating and nurturing mutually beneficial partnerships that not only advanced the organization's strategic goals but also significantly contributed to its growth. • Fostered a culture of collaboration by closely working with colleagues, facilitating seamless coordination of efforts, and consistently delivering on project deadlines. This commitment ensured the punctual delivery of exceptional results and the enduring success of the organization's marketing initiatives. Show less

    • United States
    • Business Consulting and Services
    • Production Artist
      • Jan 2019 - May 2019

      • Leveraged my creative expertise to proficiently conceptualize and craft a diverse array of digital and print layouts, effectively translating concepts into visually compelling designs that resonated with target audiences. • Played a pivotal role in designing and constructing advertisement build-outs, actively contributing to the enhancement of client branding strategies while gaining valuable practical experience in the field. • Artfully designed client branding graphics, meticulously ensuring the seamless alignment of visual elements with the brand's unique identity, consistently maintaining brand consistency across various marketing materials. • Demonstrated meticulous attention to detail by skillfully clipping and optimizing product photography, significantly enhancing the overall impact of advertising campaigns, and delivering a polished final product that captured the essence of the brand. Show less

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Social Media & Online Accounts Manager | Digital Media Producer | Graphic Designer
      • Jun 2018 - Dec 2018

      Excelled in creating impactful social media content, planning posts, and producing engaging static and video materials. This role allowed me to refine my video editing and graphic design skills. I extended my expertise to producing various advertising assets, including TV commercials, radio spots, billboards, social media ads, and print materials. This experience enriched my understanding of holistic marketing strategies and reinforced my adaptability across platforms. Excelled in creating impactful social media content, planning posts, and producing engaging static and video materials. This role allowed me to refine my video editing and graphic design skills. I extended my expertise to producing various advertising assets, including TV commercials, radio spots, billboards, social media ads, and print materials. This experience enriched my understanding of holistic marketing strategies and reinforced my adaptability across platforms.

  • Hartzog Consulting
    • Mobile, Alabama
    • Student Intern
      • Aug 2017 - Jan 2018

      Expertly managed client marketing, social media branding, and rebranding efforts, while pioneering innovative color scheming techniques for impactful online presence. My proficiency in color theory played a key role in enhancing brand identities. Beyond branding, I led the planning of major events for prominent institutions, showcasing my strategic event management skills across diverse sectors. Expertly managed client marketing, social media branding, and rebranding efforts, while pioneering innovative color scheming techniques for impactful online presence. My proficiency in color theory played a key role in enhancing brand identities. Beyond branding, I led the planning of major events for prominent institutions, showcasing my strategic event management skills across diverse sectors.

    • United States
    • Apparel & Fashion
    • 100 - 200 Employee
    • Soffe All Star
      • 2013 - 2018

      Brand ambassador/representative, blogger, spokesperson chosen to work as an advocate and ambassador on national/international Bullying Awareness campaign, speaking to over 2,500 students and taking part in social media campaigns and pledges. Also represented the brand as the Fall 2014 Soffe Dri model and Spring 2014 Soffe Dri model (initial launch season). Brand ambassador/representative, blogger, spokesperson chosen to work as an advocate and ambassador on national/international Bullying Awareness campaign, speaking to over 2,500 students and taking part in social media campaigns and pledges. Also represented the brand as the Fall 2014 Soffe Dri model and Spring 2014 Soffe Dri model (initial launch season).

    • United States
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Ambassador, Inside Cheerleading Magazine
      • 2012 - 2016

      Founding member of Team iC, a group of international athletes chosen to represent Inside Cheerleading magazine (2012-2013, 2013-2014, 2014-2015); print article author, online blogger, brand ambassador, and brand spokesperson; October 2013 cover model; 2012-2013 All-Star All-American Team; 2012-2013 High School All-American Team. Founding member of Team iC, a group of international athletes chosen to represent Inside Cheerleading magazine (2012-2013, 2013-2014, 2014-2015); print article author, online blogger, brand ambassador, and brand spokesperson; October 2013 cover model; 2012-2013 All-Star All-American Team; 2012-2013 High School All-American Team.

    • Retail Apparel and Fashion
    • 700 & Above Employee
    • Fashionista
      • Nov 2014 - Nov 2015

    • A-Team
      • 2014 - 2015

    • United States
    • Sporting Goods Manufacturing
    • 1 - 100 Employee
    • Cheer Ambassador
      • 2013 - 2015

      First cheer ambassador to represent AAI - Cheerleading brand. First cheer ambassador to represent AAI - Cheerleading brand.

  • Woodward Camp, Inc.
    • Woodward, PA & Tehachapi, CA
    • Cheer VIP
      • 2013 - 2015

      Cheer VIP invited as ambassador for both Camp Woodward (Pennsylvania) and Woodward West (Tehachapi, California) camp locations; motivational speaking to younger athletes, encouraging anti-bullying and sportsmanship in the sport of cheer and school environments (Woodward West location), and instructional coach (levels 1-4 tumbling, levels 1-5 stunting, and dance). Cheer VIP invited as ambassador for both Camp Woodward (Pennsylvania) and Woodward West (Tehachapi, California) camp locations; motivational speaking to younger athletes, encouraging anti-bullying and sportsmanship in the sport of cheer and school environments (Woodward West location), and instructional coach (levels 1-4 tumbling, levels 1-5 stunting, and dance).

    • United States
    • Philanthropic Fundraising Services
    • Ambassador
      • 2013 - 2014

      * Junior Ambassador chosen to represent the cheer world in areas of need, such as anti-bullying and sportsmanship * Junior Ambassador chosen to represent the cheer world in areas of need, such as anti-bullying and sportsmanship

Education

  • Spring Hill College
    Bachelor’s Degree, Communication Arts: Public Relations & Advertising/Graphic Design w/ Management & Marketing Minor
    2015 - 2019
  • Daphne High School
    High School, Honors/AP
    2011 - 2015

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