Experience

The Willow School, NJ

• United States
• Primary and Secondary Education
• 1 - 100 Employee

• Director of Marketing & Communications

  • Mar 2017 - Present

  At Willow, I work collaboratively with the school's leadership and Director of Admissions to develop and execute the independent school's brand and marketing strategy. This includes creating, managing, and evaluating marketing campaigns across all channels, developing and managing our digital and social media marketing, creating audience-focused, compelling, and shareworthy content, planning and staffing events on and off campus, developing and executing our print and digital ad strategy, and PR. I also serve as the school's in-house graphic designer, photographer, and videographer, coordinating external support as needed. I plan and manage the school's admissions and marketing budget. In my time at The Willow School, I led a complete re-branding of the school, launched our first-ever comprehensive digital marketing campaign, and redesigned our website, working with a marketing firm. I also revitalized our social media, introduced nurture campaigns for new leads, and helped establish our community outreach strategy. Since we launched our new brand strategy and digital campaign, inquiries, tours, and enrollment have increased dramatically. I am also the advisor to the Willow Alumni Society, supporting our Alumni Society Coordinator, and chair of the Yearbook Committee. In 2020, I also became a middle school advisor. I began as a Marketing & Administrative Assistant in March 2017 before being promoted to Manager in Summer 2017 and Director in 2018. Show less



WDVR FM

• Germany
• Business Consulting and Services

• On-Air Radio Host/DJ

  • Apr 2016 - Present

  I host a two-hour music show called Beg, Borrow & Steal on Sunday afternoons. The show ties the music of today to the music of the past, featuring modern independent musicians played alongside their influences. You can find out more and listen online at wdvrfm.org. I host a two-hour music show called Beg, Borrow & Steal on Sunday afternoons. The show ties the music of today to the music of the past, featuring modern independent musicians played alongside their influences. You can find out more and listen online at wdvrfm.org.



Hunterdon Review

• United States
• Writing and Editing

• Freelance Reporter

  • Sep 2018 - Sep 2019

  I wrote, recorded video, and took photos for all stories. I've covered committee meetings and events for the newspaper, from local marathons to the Clinton Christmas Parade and For High Bridge fundraisers. I successfully pitched feature and news story ideas in addition to working on assignment. I wrote, recorded video, and took photos for all stories. I've covered committee meetings and events for the newspaper, from local marathons to the Clinton Christmas Parade and For High Bridge fundraisers. I successfully pitched feature and news story ideas in addition to working on assignment.



WDVR

• Germany
• Business Consulting and Services

• Radio Talk Show Producer

  • Apr 2017 - Dec 2018

  I helped produce a weekly talk show called Let's Talk, aired on Monday afternoons, at WDVR. In my role as a producer, I researched local non-profits and key community issues, searching for great interview subjects. I reached out to guests, scheduled interviews, and prepped guests in collaboration with the show host, Laurie K. I ran the talk show's social media and packaged information about upcoming guests for our monthly newsletters. I helped produce a weekly talk show called Let's Talk, aired on Monday afternoons, at WDVR. In my role as a producer, I researched local non-profits and key community issues, searching for great interview subjects. I reached out to guests, scheduled interviews, and prepped guests in collaboration with the show host, Laurie K. I ran the talk show's social media and packaged information about upcoming guests for our monthly newsletters.



Babe Squad

• Wellness and Fitness Services
• 1 - 100 Employee

• Co-Founder & Editor-In-Chief

  • Sep 2015 - Sep 2017

  Babe Squad was an interview project that profiled people who found unique paths to happiness and success. Our goal was to support these extraordinary individuals and encourage others to pursue their passions through their example. Kayla Wroblewski and I originated the concept. I planned and edited content, including social media. I researched, set up, conducted, and wrote a majority of the interviews, and I recruited and managed contributors. Babe Squad was an interview project that profiled people who found unique paths to happiness and success. Our goal was to support these extraordinary individuals and encourage others to pursue their passions through their example. Kayla Wroblewski and I originated the concept. I planned and edited content, including social media. I researched, set up, conducted, and wrote a majority of the interviews, and I recruited and managed contributors.



Melick's Town Farm

• United States
• Farming

• Sales Associate

  • May 2016 - Aug 2017

  I worked at the Melick's Town Farm stand, helping customers, working the register, and stocking the store. I traveled to local farmers' markets and helped distribute CSAs. I trained new employees, opened and closed various locations, and wrote press releases when needed. I worked at the Melick's Town Farm stand, helping customers, working the register, and stocking the store. I traveled to local farmers' markets and helped distribute CSAs. I trained new employees, opened and closed various locations, and wrote press releases when needed.



Impose

• Brazil
• Retail Apparel and Fashion
• 1 - 100 Employee

• Contributing Writer

  • Sep 2011 - Jan 2017

  At Impose, I conducted feature interviews with musicians, covered festivals, and wrote music video or song premiere posts. In 2012, I created the Chain Letter interview series to make the most out of our festival coverage and worked with Impose videographers to create short Chain Letter videos. I also traveled to SXSW with Impose on our annual Impositions, writing tour diary entries along the way. I often took my own photos for interviews, especially Chain Letter posts. At Impose, I conducted feature interviews with musicians, covered festivals, and wrote music video or song premiere posts. In 2012, I created the Chain Letter interview series to make the most out of our festival coverage and worked with Impose videographers to create short Chain Letter videos. I also traveled to SXSW with Impose on our annual Impositions, writing tour diary entries along the way. I often took my own photos for interviews, especially Chain Letter posts.



Self-Employed

• Real Estate
• 1 - 100 Employee

• Freelance Marketing Consultant

  • Jul 2015 - Dec 2015

  After leaving Chubb, I continued to work with the company as a consultant on one of our marketing department's top priorities: Clean Tech. My work included writing and releasing Chubb's 2015 Global Clean Tech Risk Survey, which was conducted in collaboration with Cleantech Group. After leaving Chubb, I continued to work with the company as a consultant on one of our marketing department's top priorities: Clean Tech. My work included writing and releasing Chubb's 2015 Global Clean Tech Risk Survey, which was conducted in collaboration with Cleantech Group.



Chubb

• Insurance
• 700 & Above Employee

• Marketing Communications Specialist

  • Jan 2012 - Jun 2015

  At Chubb, I began as an intern before I was hired full-time to the Marketing Communications team as an Analyst in 2012. I was promoted to Specialist in 2014. I developed and implemented marketing strategies for new products, branding, and thought leadership efforts within Chubb Business Insurance. I managed projects from strategy development through to production, with an emphasis on digital marketing, content marketing, and marketing measurement. I handled marketing for some of the company's most important departments, from a new emerging industry segment like Clean Tech to Chubb Multinational Solutions, Risk Management, and the company's original product, Marine Insurance. Show less



Beats Per Minute

• United States
• Musicians
• 1 - 100 Employee

• Contributing Writer

  • Feb 2012 - Sep 2012

  I wrote album reviews and features stories on a bi-weekly basis. I also collaborated with other writers on debate pieces and lists. I wrote album reviews and features stories on a bi-weekly basis. I also collaborated with other writers on debate pieces and lists.



Princeton Record Exchange Blog

• Contributing Writer

  • May 2011 - Mar 2012

  I acted as one of the main contributors to the record exchange's blog. I researched and wrote album, song, and concert reviews, highlighting up-and-coming indie and local artists I acted as one of the main contributors to the record exchange's blog. I researched and wrote album, song, and concert reviews, highlighting up-and-coming indie and local artists



emcBlue

• United Kingdom
• Capital Markets

• Senior Managing Editor

  • Oct 2010 - Jan 2012

  At emcBlue, a daily pop culture blog, I managed a team of 10 interns, including another editor. My editing responsibilities went beyond checking for grammar errors to working one-on-one with our intern team to develop and enhance their story ideas. After my first six months, I became a key part of our editorial team, interviewing and hiring potential writers and weighing in on site design changes. My day-to-day activities also included editing, writing titles, editing photos, organizing content, and selecting feature stories. In addition to those responsibilities, I also wrote pop culture news and opinions pieces of my own, including a commentary column. Show less



Orlin G. Oroschakoff

• Artist Assistant

  • Nov 2010 - Dec 2011

  I worked one-on-one with the artist to secure a publisher and gallery representation. I typed and edited manuscripts, contacted publishers, magazines, literary agents, and galleries in his name, and developed brochures and other media to showcase his artwork. I worked one-on-one with the artist to secure a publisher and gallery representation. I typed and edited manuscripts, contacted publishers, magazines, literary agents, and galleries in his name, and developed brochures and other media to showcase his artwork.



WRNJ

• United States
• Broadcast Media Production and Distribution
• 1 - 100 Employee

• Radio Newsroom Reporter

  • Nov 2010 - Apr 2011

  I attended town meetings and events, interviewed officials, and edited sound files to create clips for broadcast to be used on-air. I also wrote short news pieces to be read on-air. I attended town meetings and events, interviewed officials, and edited sound files to create clips for broadcast to be used on-air. I also wrote short news pieces to be read on-air.



Hunterdon Art Museum

• Museums, Historical Sites, and Zoos
• 1 - 100 Employee

• Summer Assistant to Education Director

  • Jun 2007 - Aug 2008

  I registered children for classes, organized volunteers and managed volunteer hours, maintained supply lists, and answered phones and greeted visitors. I checked children in and out of camp sessions and supervised them during lunch hour. I created flyers and invitations for events related to summer camp. I registered children for classes, organized volunteers and managed volunteer hours, maintained supply lists, and answered phones and greeted visitors. I checked children in and out of camp sessions and supervised them during lunch hour. I created flyers and invitations for events related to summer camp.