Experience

Billetkontoret A/S

• Denmark
• Travel Arrangements
• 1 - 100 Employee

• Head of Ticketing and Groups

  • Sep 2022 - Present



KILROY

• Denmark
• Leisure, Travel & Tourism
• 100 - 200 Employee

• Head of Online Sales

  • Aug 2021 - Aug 2022

• Yield Manager & Airline Relations

  • Nov 2015 - Aug 2021

  -Responsible for online flight ticket sales & profits in our seven markets (DK, NO, SE, FI, IS, NL, BE)-Responsible for pricing strategy and execution-Yield management on online flight ticket sales and pricing of related ancillary products-E-commerce, online distribution and marketing, incl. distribution via meta channels, as well as close co-operation with Marketing on optimization of non-meta traffic-Analyses of booking inflow and sales, conversion rates, yields, basket sizes and ancillary revenues-Optimizing Online flight content (fares and fare types, schedule, itinerary diversity)-Close co-operation with IT on development and implementation of new features-Close co-operation with Sabre (GDS) on content and look-to-book optimization-Optimizing sales support for Online customersTwice I have maternity-covered for our Airline Product Manager, working with below areas across the three brands Kilroy, Benns and Jysk Rejsebureau:-Sales monitoring across airlines, destinations as well as fare types-Airline relations, contracting and negotiations-Training and sales support for offline staff-Joint airline/agency marketing-Group Sales-Analyses of new content sources, including NDC (New Distribution Capability) products-BSP reporting-Working with Responsible Travel and launch of climate compensation product-Responsible for securing refunds from airlines during the Covid-19 pandemicMy primary focus has obviously been the flight products; however, I have also worked with other parts of our product portfolio (accommodation, tours & activities, car rental, rail, insurance), primarily with regards to reporting. Show less



DFDS

• Denmark
• Truck Transportation
• 700 & Above Employee

• Revenue Manager

  • Nov 2012 - Oct 2015

  -Pricing and inventory management on our overnight passenger routes.-Budgeting and forecasting of yields, volumes and route performance.-Price monitoring of competition.-Development and implementation of pricing & RM strategies.-Development and implementation of our in-house RM-system, based on MS Reporting & Excel.-Development of our booking and inventory system.-Responsible of a large re-construction of pricing and RM strategy on one of our major routes, which helped the route in making 2013 and 2014 its best years ever.-Analysis and forecasting of onboard revenues together with the vessels as well as the Onboard Sales Department.-Ship charters (calculations, pricing, negotiation and contracting together with the Legal Dept.) Show less

• Project Manager

  • Jun 2008 - Oct 2012

  -Project Manager on various projects linked to “Project Lighthouse”, a major 2008-2009 turnaround project in DFDS, in which the DFDS Passenger business went from being a poor performing activity to being one of the most profitable business units in the DFDS Group. The projects I was involved in varied a lot – from increasing upsales at check-in and development of live-displays of sales onboard the vessels, to optimization of fuel consumption and development of new software for cabin cleaning. I was also involved in the building up of a new management and reporting system, in which there was a high focus on making information more accessible and tangible for the employees out "in the field" in the sales centres and onboard the vessels.-Project Manager on various projects related to the 2010 DFDS acquisition of Norfolkline from AP Møller Mærsk. This included projects leading up to the purchase (due diligence, identification of synergies, strategic planning) as well as projects after the purchase (company integration, harvesting of synergies, discontinuation of certain activities).-Project Manager for capacity and pricing related components of a new booking and inventory system we introduced in 2011. At the same time, I was the DFDS responsible for a joint DFDS/Stena Line IT development project, where we developed a new type of flexible pricing software to be used on overnight ferry routes. Show less

• Revenue Manager

  • Mar 2007 - May 2008

  -Pricing and inventory management on our overnight passenger routes-Budgeting and forecasting of yields, volumes and route performance-Integration, calibration and daily use of CREST, an RM optimization tool made by RTS.



Copenhagen Business School

• Denmark
• Higher Education
• 700 & Above Employee

• Course Instructur, Microeconomics, B.Sc. in Economics and Business Administration

  • Sep 2007 - Dec 2009

  Instructing 1st year CBS students, evaluating and grading examinations (part-time; fall semester of 2007 and 2009) Instructing 1st year CBS students, evaluating and grading examinations (part-time; fall semester of 2007 and 2009)



Copenhagen Business School

• Denmark
• Higher Education
• 700 & Above Employee

• Research Assistant

  • Jun 2003 - Aug 2006

  Assistant at Centre for Tourism and Culture Management (part-time). Research within the airline industry together with a PhD-student working for SAS and CBS. Course instructor for "Managerial Economics" on the B.Sc. in Service Management at CBS. Assistant at Centre for Tourism and Culture Management (part-time). Research within the airline industry together with a PhD-student working for SAS and CBS. Course instructor for "Managerial Economics" on the B.Sc. in Service Management at CBS.



Marco Polo Tours

• Copenhagen

• Office Assistant

  • May 2001 - Jul 2002

  Reception, back office, visa handling Reception, back office, visa handling