Account Manager & Strategist

• Jan 2023 - Present

Creative Marketing Director

• Sep 2022 - Jan 2023

- conceptualizing, creating, and developing Zerosa Group’s marketing strategies specific to each business, while bringing the Zerosa brand to life across all marketing channels - develop, create, and execute the Zerosa brand strategy across Instagram, Facebook, Twitter, TikTok, LinkedIn and YouTube while looking for new platforms for Zerosa to join - oversee all content execution, marketing campaigns, managing social media, event planning, collaborating with both internal and external partners, and communicating with an executive leadership team Show less

Marketing Content Specialist

• Jan 2022 - Jul 2022

Social Media Marketing Consultant & Copywriter

• Oct 2021 - Feb 2022

Involved in strategic planning for marketing proposals Heavily engaged in copywriting, editing, and the overall visuals for each client's social media accounts Responsible for brand development and overseeing entire social media content strategy for clients Involved in strategic planning for marketing proposals Heavily engaged in copywriting, editing, and the overall visuals for each client's social media accounts Responsible for brand development and overseeing entire social media content strategy for clients

Social Media Manager & Content Creator

• Jan 2021 - Dec 2021

Actively engaged in influencer marketing Lead and managed a team of educators for creative content Lifestyle photography & video editing for YouTube Pioneered other platforms including PInterest and Tiktok Single-handedly increased digital impressions, visits, and traffic on social media accounts by 20% Increased account reach by 52.3% within the first 2 months Increased engagement rate by 15% utilizing a new copywriting strategy. Cultivated a strong brand identity while maintaining consistent brand voice. Show less

Social Media Strategist & Marketing Consultant

• Sep 2020 - Dec 2021

Overhauled business & marketing strategy reports and developed core values moving forward Aided in the creation of a new website and its overall layout Created an operation's manual that included branding & marketing strategies for SBMC Started and continued to run the Instagram page Overhauled business & marketing strategy reports and developed core values moving forward Aided in the creation of a new website and its overall layout Created an operation's manual that included branding & marketing strategies for SBMC Started and continued to run the Instagram page

Social Media Coordinator

• Sep 2019 - Sep 2020

- Organized weekly upload schedules for the Heat Instagram page- Created engaging Instagram posts for the Heat Athletics Department at UBC.- Attend sport games & other events in order to promote the Heat brand through Instagram live, stories, and posts.- Increased the social media following of the Heat account by 20%.- Pioneered "Fan of the Night" & "Shots of the Night" traditions at UBCO home games

Social Media Coordinator

• Sep 2019 - Sep 2020

Standardized Patient

• Apr 2017 - Sep 2019

Management Student

• Sep 2015 - Sep 2020

Hand Hygiene Auditor & Marketing Co-op

• Aug 2018 - Dec 2018

- conducting hand hygiene audit observations including electronic data collection - providing education to staff on hand hygiene practices when knowledge level allows - engaging staff in the hand hygiene process through questions, discussions and interactive demonstrations - engaging in weekly & monthly updates/meetings with other hand hygiene co-op student across the province - assessing barriers to effective hand hygiene practice and provide on-the-spot feedback of missed opportunities - assisting in hand hygiene marketing and promotional activities, as well as creating brand awareness of the Infection Control Center - assisting in other Infection Prevention and Control initiatives, research or projects Show less

Brand Ambassador

• Nov 2017 - Sep 2018

I work as a Brand Ambassador for many different Marketing/Events company to represent all different Organizations at festivals and events throughout the Vancouver region. By definition, being a brand ambassador is being the "face" of the brand. We use already established networks and relationships to market the brand via word-of-mouth marketing tactics (i.e. referring friends, posting about the brand online, etc.). On top of that, a brand ambassador will also represent a company at specific events, where she may perform product demonstrations or give away sample products. Show less

Bartender

• May 2016 - Sep 2018

Innovative Council Member

• Sep 2016 - Oct 2017

- provided a fresh perspective to the MSA by analyzing the needs of the students and the effectiveness of the MSA - attended weekly meetings to discuss upcoming events and areas of improvement for the MSA using innovative solutions and ideas - passionate about student engagement and are driven to bring the fll value of the MSA to the entire management student body - attended monthly meetings with the other sectors of the MSA internal team - provided a fresh perspective to the MSA by analyzing the needs of the students and the effectiveness of the MSA - attended weekly meetings to discuss upcoming events and areas of improvement for the MSA using innovative solutions and ideas - passionate about student engagement and are driven to bring the fll value of the MSA to the entire management student body - attended monthly meetings with the other sectors of the MSA internal team

Food Server

• Apr 2017 - Sep 2017

• Hand out menus and answer questions about menu items, making recommendations upon request • Perform cleaning duties such as sweeping floors, tidying up server station, and stocking and cleaning the bathroom. • Hand out menus and answer questions about menu items, making recommendations upon request • Perform cleaning duties such as sweeping floors, tidying up server station, and stocking and cleaning the bathroom.

Server

• Apr 2017 - Sep 2017

Supervisor

• Apr 2016 - Sep 2016

• Lead a team of 5 employees in the daytime, ensuring quality in all areas of the restaurant • Provide excellent customer service by checking in with customers to ensure that they are enjoying their meals and taking any action to correct problems. • Listen to and resolve customer complaints regarding food service. • Schedule parties and take reservations. • Provide staff with assistance in performing difficult duties during busy times. • Assist in miscellaneous activities aside from serving, including hosting, bussing, bartending. Show less

Sales Associate

• Apr 2015 - Sep 2015

- having a broad knowledge of sportswear in order to help customers make informed decisions about their purchases - ensuring price scan accuracy and that loss prevention policies are followed - providing great customer service and ensuring satisfaction in customer purchases - having a broad knowledge of sportswear in order to help customers make informed decisions about their purchases - ensuring price scan accuracy and that loss prevention policies are followed - providing great customer service and ensuring satisfaction in customer purchases

Hostess/Busser

• Aug 2014 - Jan 2015

Greets and seats guests, presents menus to guests, informs them of special of the day. Takes names on a waiting list. Runs the floor plan board. Observes tables and keeps track of clean, dirty and occupied tables. Takes guest information and quotes wait times to guests accurately when tables are not immediately available. Cleans, organizes and stocks menus at host area. Interacts with guests as they arrive and as they leave the restaurant to ensure positive dining experience. Takes to-go orders over the phone and neatly organizes food in to-go containers Sweeps foyer and front entrance area frequently Maintains frequent bathroom checks to ensure cleanliness Show less

Social Media Coordinator

• Apr 2014 - Apr 2014

• Developed original content for all social media platforms, such as Facebook and Twitter. • Responsible for brand development and overseeing entire content strategy. • Performed secondary research on car models and composing reports for each car types. • Developed original content for all social media platforms, such as Facebook and Twitter. • Responsible for brand development and overseeing entire content strategy. • Performed secondary research on car models and composing reports for each car types.

Sandwich Artist

• May 2013 - Sep 2013

Demonstrates a complete understanding of menu items and explains it to guests accurately. Exhibits a cheerful and helpful manner when dealing with guests. Checks products in sandwich unit area and restocks items to ensure a sufficient supply throughout the shift. Greets guests and prepares their orders, uses Point of Sale system/cash register to record their order, collects payment from guests and makes change. Understands and adheres to proper food handling, safety and sanitation standards while preparing food, servicing food and clean up. Responsible for the opening and closing of the restaurant and the preparation of food before opening. Preps all ingredients for the lunch and dinner rushes, and at the end of the night for the next day. Show less