Full Stack Developer

• Apr 2022 - Present

Chief Technology Officer

• Jul 2019 - Apr 2022

My role within Conversion Leadership as CTO is based primarily around technical implementations for digital business infrastructure and systems integration for workflow automations.Working with Zapier, Workato, N8N for integrations to marketing automation platforms including Infusionsoft Keap, Drip and Wishpond; as well as other business systems and cloud-based SaaS.WordPress is the CMS (Content Management System) of choice for Conversion Leadership clients. Under my guidance the development team builds custom plug-ins and trouble-shoots plug-in/theme conflicts. Show less

Digital Marketing Solutions Architect & Web Development Specialist

• Jan 2014 - Jun 2019

As a member of the Digital Marketing Development Team at Conversion Leadership, I am responsible for the build and deployment of client websites and their on-going freshness. This means that as a specialist Website Developer, I’m often called on to solve complex problems caused by coding conflicts between Wordpress themes and plug-ins or difficult situations with SaaS integrations.Unlike standard web development where the website is built and then handed back over to the client to manage, the team and I have on-going responsibilities for your website, generating traffic (including SEO, social media marketing, content strategies, backlinking quality and more), conversion rate optimization through split testing, reporting on analytics data and tracking outcomes against client business objectives.As Digital Marketing Solutions Architect, I design, execute and optimize Internet marketing campaigns for clients using Infusionsoft for automation. I find working with Infusionsoft makes it easier for us to give clients fast results and help them to have greater insight into their online customers and prospects. Show less

Chief Technology Officer

• Jul 2019 - Apr 2022

As CTO at Semantia I work with the CEO to identify new technology trends that focus the company's future technical direction. Making decisions about which trends to follow and how they can be used to benefit the company and its clients.As the leader of the Semantia development team, I take seriously my accountability for each person's career prospects and their ability to achieve great results with the projects and work they deliver. The ezumi platform is my team's current focus and the foundation for our rapid deployment of PWA (Progressive Web App) projects - delivering mobile first software and applications for Semantia clients quickly within a secure framework.My focus areas - * Maintaining and managing the company's network, infrastructure, cybersecurity and data security to keep company and client information confidential. * Handling MVP and DevOps issues - filling in any skills gaps within the development team. * Maintaining the strategic focus of projects to turn a concept, or client idea, into reality. * Creating a vision of how different technology can be used throughout the company, as well as researching ways the company's technical assets can be optimised or improved. * Assessing whether new technologies are appropriate for the company to use and ensuring alignment with the company's business goals. * Ensuring technologies currently in use are efficient, and making plans for change wherever necessary. * Building and guiding the development team to achieve a continuous track record of successful winning product rollouts. Show less

Software Solutions Architect

• Jan 2014 - Jun 2019

With a strong technical background in computing and software development, I work on projects to create innovative solutions for large companies with complex problems - especially for B2B integration and interoperability.

lT Technician

• Jan 2008 - Dec 2013

Clerical Assistant

• 1997 - 2006