Co-Founder

• Jun 2018 - Present

Mado delivers focused strategies to ensure your organization is ahead of the curve and on track to disrupt markets and delight customers well into the future. But we’re different than your average forecasting agency. Our boutique studio focuses on your team’s unique make-up and ignites change through immersive and experiential methods. Mado delivers focused strategies to ensure your organization is ahead of the curve and on track to disrupt markets and delight customers well into the future. But we’re different than your average forecasting agency. Our boutique studio focuses on your team’s unique make-up and ignites change through immersive and experiential methods.

Design Lead

• Sep 2013 - Jun 2017

As Design Lead for the Product Studio, I worked closely with Creative Directors and Product Team to set the vision, conceptualize, and execute ideas to meet the needs of our clients -- while always working with the team to bring a few unexpected ideas to the table. My role as Design Lead also included ownership of Global Trend Research, applying methods from foresight and cultural trend analysis to define new opportunities in Product Design and Color, Material & Finish for global tech clients. Always driving for insight to action, these programs were crafted to move from inspirational decks through final technical specifications. Working at Cinco offered me the unique opportunity to stretch from my core focus of Product Design, to engage closely with the Strategy studio. In this overlap of disciplines, I honed skills in the areas of: Trend Forecasting, Research and Analysis, and Market & Consumer Insights. Client work: Nixon NativeSmithEmu Dell MicrosoftLenovo Show less

Senior Designer

• Sep 2010 - Sep 2013

Designer: Product Design and Trend Research

• Jul 2008 - Sep 2010

Upon returning to the United States, I worked with a range of local companies and design consultancies focusing on Product Innovation, Product Design, Color/Material/Finish for Product and Apparel, and Cultural & Lifestyle Trend Research. Client work: T-Mobile, Simple Shoes, Nike Golf, Cinco Design, The Good Flock. Upon returning to the United States, I worked with a range of local companies and design consultancies focusing on Product Innovation, Product Design, Color/Material/Finish for Product and Apparel, and Cultural & Lifestyle Trend Research. Client work: T-Mobile, Simple Shoes, Nike Golf, Cinco Design, The Good Flock.

Senior Product Designer

• Dec 2006 - Mar 2008

At Philips I worked within the expansive Consumer Lifestyle category, focusing on the design of Kitchen Appliance and Health & Wellness products. A highlight was co-leading the creative approach and product design of ROBUST, a signature collection of kitchen appliances that included a Food Processor, Dual-blade Blender, Immersion Blender, and Hand Mixer. I was invited to join the far-future R&D Design Probes program in the exploratory space of 'Skin' , and contributed by participating in secondary research, and large and small team workshops. Throughout each design program while Philips, I collaborated closely with the Marketing, Trend, CMF, and Strategy teams to create relevant products designed and driven by consumer needs supported by applying human-center design methods. Show less

Product Designer

• Feb 2003 - Feb 2005

'Propeller is a strategic design agency. We help our clients' businesses grow through the cunning use of consumer insight, creating meaningful output and deliver actionable results. Think of us as a ’hands-on’ filter between client and customer.' As a Product Designer, I worked on a range of projects from Consumer Products to Medical Devices, Color/Material/Finish, and Graphic Design. I am most grateful to have observed, participated, and gained an understanding of the essential, human-centered approach and thoughtful philosophy of Scandinavian design. Client work: Lego Babelito Yale Electrolux Doro Show less