Kelli Hobbs
VP, Head of US Business Development at Valuedynamx- Claim this Profile
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Bio
Crystal A. Ozsoy, MBA
I had the pleasure of working with Kelli at Prezzee. We worked together meeting with brands and strategizing marketing programs with them. Kelli is one of the most postive coworkers I’ve ever worked with. She’s extremely organized, respectful and highly professional. She’s a problem solver, and was always looking at new ways to build business. Kelli exceeds at relationship building, and looks outside the box for new and more efficient ways of managing projects and clients.
Erik Brazzo
Kelli is a dedicated professional willing to take on any challenge. My time working with Kelli, I was continuously impressed with her ability to give insight on top-level issues, work with any executive level, and her "refuse to fail" attitude. I'm confident Kelli will continue to do great things no matter where she ends up. She is the type of person you want on your team!
Matt Middlebrooks, Jr.
Kelli and I partnered to negotiate a new open-loop contract for a large ecommerce partner. Kelli's business leadership and polished composure stood out during the negotiation process. Kelli is resourceful and clearly has the respect of her colleagues that was needed to win the prioritization of several cross-functional stakeholders on both sides of the deal to help get the deal to the finish line. It is evident to me that Kelli has the problem solving skills and collaborative spirit to negotiate big deals and to launch new product verticals at Blackhawk. Congrats on a job well done!
Crystal A. Ozsoy, MBA
I had the pleasure of working with Kelli at Prezzee. We worked together meeting with brands and strategizing marketing programs with them. Kelli is one of the most postive coworkers I’ve ever worked with. She’s extremely organized, respectful and highly professional. She’s a problem solver, and was always looking at new ways to build business. Kelli exceeds at relationship building, and looks outside the box for new and more efficient ways of managing projects and clients.
Erik Brazzo
Kelli is a dedicated professional willing to take on any challenge. My time working with Kelli, I was continuously impressed with her ability to give insight on top-level issues, work with any executive level, and her "refuse to fail" attitude. I'm confident Kelli will continue to do great things no matter where she ends up. She is the type of person you want on your team!
Matt Middlebrooks, Jr.
Kelli and I partnered to negotiate a new open-loop contract for a large ecommerce partner. Kelli's business leadership and polished composure stood out during the negotiation process. Kelli is resourceful and clearly has the respect of her colleagues that was needed to win the prioritization of several cross-functional stakeholders on both sides of the deal to help get the deal to the finish line. It is evident to me that Kelli has the problem solving skills and collaborative spirit to negotiate big deals and to launch new product verticals at Blackhawk. Congrats on a job well done!
Crystal A. Ozsoy, MBA
I had the pleasure of working with Kelli at Prezzee. We worked together meeting with brands and strategizing marketing programs with them. Kelli is one of the most postive coworkers I’ve ever worked with. She’s extremely organized, respectful and highly professional. She’s a problem solver, and was always looking at new ways to build business. Kelli exceeds at relationship building, and looks outside the box for new and more efficient ways of managing projects and clients.
Erik Brazzo
Kelli is a dedicated professional willing to take on any challenge. My time working with Kelli, I was continuously impressed with her ability to give insight on top-level issues, work with any executive level, and her "refuse to fail" attitude. I'm confident Kelli will continue to do great things no matter where she ends up. She is the type of person you want on your team!
Matt Middlebrooks, Jr.
Kelli and I partnered to negotiate a new open-loop contract for a large ecommerce partner. Kelli's business leadership and polished composure stood out during the negotiation process. Kelli is resourceful and clearly has the respect of her colleagues that was needed to win the prioritization of several cross-functional stakeholders on both sides of the deal to help get the deal to the finish line. It is evident to me that Kelli has the problem solving skills and collaborative spirit to negotiate big deals and to launch new product verticals at Blackhawk. Congrats on a job well done!
Crystal A. Ozsoy, MBA
I had the pleasure of working with Kelli at Prezzee. We worked together meeting with brands and strategizing marketing programs with them. Kelli is one of the most postive coworkers I’ve ever worked with. She’s extremely organized, respectful and highly professional. She’s a problem solver, and was always looking at new ways to build business. Kelli exceeds at relationship building, and looks outside the box for new and more efficient ways of managing projects and clients.
Erik Brazzo
Kelli is a dedicated professional willing to take on any challenge. My time working with Kelli, I was continuously impressed with her ability to give insight on top-level issues, work with any executive level, and her "refuse to fail" attitude. I'm confident Kelli will continue to do great things no matter where she ends up. She is the type of person you want on your team!
Matt Middlebrooks, Jr.
Kelli and I partnered to negotiate a new open-loop contract for a large ecommerce partner. Kelli's business leadership and polished composure stood out during the negotiation process. Kelli is resourceful and clearly has the respect of her colleagues that was needed to win the prioritization of several cross-functional stakeholders on both sides of the deal to help get the deal to the finish line. It is evident to me that Kelli has the problem solving skills and collaborative spirit to negotiate big deals and to launch new product verticals at Blackhawk. Congrats on a job well done!
Experience
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Valuedynamx
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United Kingdom
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Technology, Information and Media
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1 - 100 Employee
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VP, Head of US Business Development
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May 2023 - Present
Leading Business Development in the US Market for VDX, a Collinson Company. Leading Business Development in the US Market for VDX, a Collinson Company.
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Wolfe
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Italy
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Advertising Services
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VP Channel Development
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Mar 2022 - May 2023
Channel and Strategic Development for Wolfe/Telos Gifting. Giftya, Perfect Gift, Giftcard Granny. Channel and Strategic Development for Wolfe/Telos Gifting. Giftya, Perfect Gift, Giftcard Granny.
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Onbe
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United States
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Financial Services
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200 - 300 Employee
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Sr. Director of Business Development and Strategic Partnerships
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Oct 2021 - Mar 2022
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Self-employed
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Real Estate
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1 - 100 Employee
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Sabbatical
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Jun 2021 - Oct 2021
Professional Break. Professional Break.
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Prezzee
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Australia
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Financial Services
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100 - 200 Employee
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Head of Strategic Partnerships
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Mar 2021 - Jun 2021
Serve as a US based leadership member of newly developed markets of North America and UK. Established and provided oversight to direct retail and aggregator relationships to connect to platform API and catalog of brands. Lead and navigated progress cross functionally with tech, product, marketing, legal, and other teams to achieve defined business goals. Drove efforts to enhance awareness for Prezzee brand in start up regions by collaborating with marketing leadership and industry contacts, associations and peers. Analyzed and discussed industry and technology trends as well as competitive landscape to develop go to market strategy. Authored business development playbook and tracked revenue and brand development progress with teams. Show less
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Blackhawk Network
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United States
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Financial Services
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700 & Above Employee
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Sr. Director Digital Strategic Sales
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Jun 2011 - Mar 2021
Over the course of 10 years held multiple senior roles, established and led business units to drive results for the company in enterprise merchant partnerships, retail e-commerce, financial institutions, and brick and mortar. Performance played a key role in developing resources and bandwidth for programs to achieve defined growth plan and drive results. Held responsibility for cross functional oversight of risk assessments, project launches from start-to-finish and ensuring project and customer stabilization. Co-led RFP processes consisting of documentation of responses, pitch meetings, securing and onboarding clients. Invited by the CEO and SVP to manage key corporate initiatives and foster client relationships with payment processors and other enterprise relationships. Built and headed merchant development account team and spearheaded marketing plans, program, and Saas platform offers and data analytics dashboards to boost sales and marketing commitments in merchant funded programs. Consulted enterprise clients using analytics and consumer insights to establish and successfully position offers and program enhancement for UX based on customer spend, redemptions, and other behaviors. Maximized the sales of Saas platform capabilities and mobile wallet features by leading cross-functional team and deliver consultancy regarding e-commerce UX and emerging payments sales. Designed value propositions and secured merchant promotional/advertising funds, unique offers, and commission rates on behalf of client programs. Ensured clients success and grew revenues. Key leader, negotiator, consultant and point of contact for large global online retail and FI brands that span globally. Show less
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Director Business Development
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Jul 2013 - Sep 2014
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Director, Account Management
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Jul 2012 - Jul 2013
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Senior Partner/Alliance Specialist
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Jun 2011 - Jul 2012
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Director of BtoB North America
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Apr 2010 - Jun 2011
Appointed for US based global executive role to lead start-up of B2B/Loyalty business from ground up and manage B2B P&L in North America market. Office locations in Montreal and New Jersey. Very quickly and successfully introduced and implemented prepaid products to various incentive and loyalty programs. Established and managed account management team. Analyzed industry trends and competitive landscape to improved product, technology and UX enhancements. Worked very closely with cross functional teams to ensure efficiencies and best in class customer service, marketing, fulfillment and vendor partnerships. Established and nurtured industry relationships and contributed in trade shows and publications to improve brand growth. Represented the company as a speaker at events, such as Motivation Show, IMA, and Loyalty 360. Smartbox is the world leader in creating pre-paid gift boxes specializing in delivering exciting and memorable experiences to the marketplace. Smartbox is distributed through major retail outlets, corporate BtoB programs, loyalty platforms and on-line sales. Headquartered in France, Smartbox serves the international marketplace throughout Europe, North America, South America and Asia. Show less
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Connexions Loyalty Solutions
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United States
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New Business Sales Mgr. Incentives and Loyalty
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Mar 2006 - Apr 2010
Formerly a division of Carlson Leisure Group and later acquired by Affinion. Core business of technology Saas and development of travel redemption solutions for large FI and other loyalty programs. Design and fulfillment for loyalty, incentives and reward/recognition programs that include travel, merchandise and gift cards. Additional expertise in RFPs, industry leading online and call center fulfillment solutions, Travel Gift Cards and other pre-paid travel products in B2B and third party. Identifying and establishing ancillary revenue enhancement for industry suppliers/partners. Strategic partnerships with industry peers such as Incomm and Cardlytics to consult new solutions, technology and product offerings. Show less
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Hilton Hotels Worldwide
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Hospitality
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1 - 100 Employee
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Sales Manager
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Apr 2005 - Mar 2006
Negotiation and management of corporate and leisure contracts with Fortune 500 companies and groups. Sales manager for meetings, incentives, social market segment, as well as transient Corp. business. Experience includes negotiating and closing contracts, CRM, strategic alliance, building a repeat business portfolio and revenue management. Negotiation and management of corporate and leisure contracts with Fortune 500 companies and groups. Sales manager for meetings, incentives, social market segment, as well as transient Corp. business. Experience includes negotiating and closing contracts, CRM, strategic alliance, building a repeat business portfolio and revenue management.
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SuperClubs Resorts
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Bahamas
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Hospitality
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100 - 200 Employee
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District Sales Manager
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Jul 2001 - Apr 2005
District Sales Manager overseeing a large territory and selling a small line of luxury and mass market hotel brands. Responsible for training and mentoring new DSMs, seeking out, analyzing and closing new business, CRM expertise, ensuring high revpar with each business endeavor. Negotiating sales and contracts for leisure and M&E group business. Unfolding and managing marketing opportunities to build hotel's brand awareness. Accountability for meeting/exceeding sales goals. 2002 DSM of the year award for marketing and promotions. Show less
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