Kizzy Lam ACIM
Marketing & Business Operations Manager at Ridgefield Consulting- Claim this Profile
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English -
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Cantonese -
Topline Score
Bio
Rebekah Allen
Kizzy always helped provide a polite and efficient service to our customers, by email, phone and face to face enquiries. Kizzy used her initiative and was trusted to run the office in my absence without concern. I would happily recommend Kizzy for any position she applied for.
Rebekah Allen
Kizzy always helped provide a polite and efficient service to our customers, by email, phone and face to face enquiries. Kizzy used her initiative and was trusted to run the office in my absence without concern. I would happily recommend Kizzy for any position she applied for.
Rebekah Allen
Kizzy always helped provide a polite and efficient service to our customers, by email, phone and face to face enquiries. Kizzy used her initiative and was trusted to run the office in my absence without concern. I would happily recommend Kizzy for any position she applied for.
Rebekah Allen
Kizzy always helped provide a polite and efficient service to our customers, by email, phone and face to face enquiries. Kizzy used her initiative and was trusted to run the office in my absence without concern. I would happily recommend Kizzy for any position she applied for.
Credentials
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CIM ACIM Member
CIM | The Chartered Institute of MarketingMar, 2021- Nov, 2024 -
Brookes Future Leader Certificate
Institute of Leadership & Management (ILM)May, 2011- Nov, 2024 -
CIM ACIM Member
CIM | The Chartered Institute of MarketingFeb, 2023- Nov, 2024
Experience
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Ridgefield Consulting
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Accounting
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1 - 100 Employee
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Marketing & Business Operations Manager
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Jul 2021 - Present
► Lead the marketing strategy, content and brand for the business ► Responsible for HR compliance and assist with recruiting new talent ► Ensure efficient onboarding of new systems and processes to improve business performance ► Deliver clear and motivating communication across the team ► Support the MD with decisions on business direction, diversification and problem-solving► Winner of the 2022 Oxfordshire Business Awards for the category of Marketing Excellence
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Business Development & Marketing Manager
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Mar 2017 - Jun 2021
► Assess, develop and implement digital marketing strategy to achieve defined objectives► Audit and optimise organic ranking using SEO techniques including improving inbound and internal links as well as keyword focus on local search terms and long tail phrases► Management of CRM database for email marketing to ensure effective lead nurture ► Develop initiatives to support business growth from existing clients as well as new lead generation► Management of event attendance and exhibitions including collateral creation, defining objectives and leading strategy and providing after-event reporting► Identify opportunities for business growth by rebranding accountancy and tax services ► Oversee social media activities to ensure there is regular referral to website to increase traffic as well as disseminate new content Show less
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BRITA Group
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Germany
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Manufacturing
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700 & Above Employee
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Assistant Communications Manager
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Jun 2016 - Oct 2016
► oversee management of external agencies working on email marketing, social media, PR and PA ► manage SEO and content on brand website ► support Product Marketing Team with product launches and shopper marketing activity with management responsibility of three retailer websites ► responsible for UK SEM following guidance from headquarters in Germany ► responsible for professional B2B marketing, driving alignments with sales team ► oversee management of external agencies working on email marketing, social media, PR and PA ► manage SEO and content on brand website ► support Product Marketing Team with product launches and shopper marketing activity with management responsibility of three retailer websites ► responsible for UK SEM following guidance from headquarters in Germany ► responsible for professional B2B marketing, driving alignments with sales team
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Ardington Ltd
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Chalgrove, Oxfordshire
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Online Marketing Executive
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May 2015 - Jun 2016
► responsible for UK email marketing including planning seasonal strategies, briefing designers, implementation and reporting ► manage social media marketing including planning season strategies, implementation, budget management and reporting across Facebook, Twitter, Pinterest and Wordpress ► affiliate marketing including involvement in strategy and co-ordinating activity with external agencies ► assist, implement and reporting for PPC marketing ► ensure CMS is SEO optimised ► assist with seasonal forecasting Show less
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Taylor & Francis Group
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United Kingdom
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Book and Periodical Publishing
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700 & Above Employee
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Marketing Assistant
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May 2013 - May 2015
► managing author care by providing support for promotional opportunities, including book review process, book prize submissions and book launches ► e-marketing responsibilities including creation of email campaigns and selecting targeted mailing lists, writing original copy for website articles and press releases ► devise, build and implement social media strategy to increase marketing opportunities on the platforms ► briefing designers with clear specifications for digital and print marketing materials ► co-ordinating conferences for staff delegates and creating marketing materials suitable for the event Show less
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Oxford University Press
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United Kingdom
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Book and Periodical Publishing
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700 & Above Employee
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Online Products Marketing Assistant
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Nov 2012 - May 2013
► updating product websites► maintaining digital and print marketing materials► managing social media channel and liaising with Editorial to produce blog articles ► running and keeping track of reports on marketing campaigns ► creating product information pages for catalogue website► briefing designers for creation of new artwork and marketing materials, image editing, banner creation and image sourcing
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Sales and Marketing Support Co-ordinator
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Jul 2011 - Nov 2012
► key contact for admin support for a team of 60+ field based sales consultants, regional managers and national managers. ► assisting with organisation and running of sales conference held three times a year. ► managing arrangements for meeting facilities for managers. ► assisting event co-ordinators with taking bookings, data entry and creating flyers. ► running weekly reports. ► ad-hoc office admin.
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Oxford Brookes University
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United Kingdom
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Higher Education
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700 & Above Employee
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Student Ambassador
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Jan 2008 - Jun 2011
► leading campus tours for a diverse range of prospective students ► responding to enquiries via telephone, email and in person► reception duties► diary management► use of CRM database► ad-hoc office admin
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Admissions Summer Team Staff
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Jul 2010 - Sep 2010
► Answering enquires regarding the admissions process. ► Contacting applicants in order to obtain necessary documents for enrolment. ► Fast and accurate data entry. ► Organising and dispatch of information to applicants. ► Assisted Admissions Tutors during clearing period.► Enrolment of new students to the University.
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Education
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2019 - 2020
Oxford College of Marketing
CIM Digital Diploma in Professional Marketing – Level 6, Distinction -
2007 - 2011
Oxford Brookes University
BA Hons in Law with Communications, Media and Culture, 2:1 -
2005 - 2007
Park College
A Levels, English Literature, Law, Sociology, A-B -
2003 - 2005
Moira House Girls' School
GCSEs, A-B
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