Kitman So
Product Growth Lead at 秒投 StockViva- Claim this Profile
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English Professional working proficiency
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Cantonese Native or bilingual proficiency
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Mandarin Professional working proficiency
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Bio
Experience
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StockViva
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Hong Kong
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Financial Services
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1 - 100 Employee
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Product Growth Lead
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Dec 2018 - Present
Job Description: 1) Perform market analysis and formulate market development plans and strategies of the specific product; 2) Prioritize product feature to achieve user growth; 3) Identify business opportunities that align with the market trend and company’s objectives; 4) Collect and analyse feedback from stakeholders, users and other related parties to identify needs and provide solutions; 5) Coordinate with stakeholders across different teams such as business development, engineering, designer, and marketing. Show less
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Senior Lead, Technical Development
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Nov 2016 - Dec 2018
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Senior Product Manager
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Sep 2015 - Nov 2016
Job Description: 1) Establish and Manage a team of 6 product managers and 4 UX designers;2) Establish product development strategy for HK01.com;3) Coordinate and negotiate with Internal developer and vendor for the technical development of website and app;4) Gather requirement and propose IT solution to different internal parties:5) Discuss with Marketing Team for developing membership system with event management, e-coupon, reward point and redemption system;6) Discuss with Editorial Team for development CMS to maximize the work efficiency;Deliverable: 1) Develop CMS, Website, iOS and Android App for HK01;2) Establish a workflow of inhouse project development and vendor project management; Show less
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Hong Kong Economic Times
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Hong Kong
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Technology, Information and Media
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300 - 400 Employee
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Product Manager
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Jun 2014 - Aug 2015
Job Description: 1) Establish product development strategy for HKET.com, UTravel.com.hk;2) Analyze website traffic, usability test, A/B test and study user behavior;3) Managing full product development cycle, including: • Gathering user requirement from marketing, sales and editor teams; • Analyzing the technical feasibility of the user requirement; • Proposing initiative with presentable material such as traffic analysis report, product mock up; • Preparing Product Requirement Document to make sure different parties, such as Internal User, Technical Development Team, and QA team, to understand the proposed products; • Discussing the detail design with web designer; • Involving in User Acceptance Test.Deliverable: 1) Establish Revamp Plan for Group Websites;2) Develop TOPick Channel (topick.hket.com)3) Develop New CMS for Group websites; and 4) Enhance Spot Section in UTravel. Show less
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Assistant Product Manager
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Apr 2013 - May 2014
Job Description: 1) Establish product development strategy for UTravel.com.hk in order to achieve KPI target set by board of director;2) Allocating designer and technical development team resource to facilitate product development;3) Managing the product development schedule to ensure project deadline is met;4) Analyze website traffic and study user behavior in order to enhance website user experience.5) Manage full product development cycle, including:• Gathering user requirement; • Analyzing the technical feasibility of the user requirement; • Proposing initiative with presentable material; • Preparing User Requirement Specification to make sure different parties to understand the proposed products; • Discussing the detail design with web designer; and • Involving in User Acceptance Test.Deliverable: 1) Revamp UTravel to enhance the usability and user experience; and2) Develop UTravel iPhone and Android App. Show less
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Business Analyst
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Jul 2011 - Mar 2013
Job Description: 1) Involve in full product development cycle, including gathering requirement, analyzing feasibility, proposing initiative, preparing URS, discussing detail design, and involving in User Acceptance Test;2) Analyze website traffic and study user behavior in order to enhance website user experience.Deliverable: 1) Initiate UFood SEO Project to increase monthly traffic from organic search;2) Develop iPhone and Android Apps for UBeauty; and3) Develop UTravel and UBeauty Member Blog Project. Show less
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Senior E-Business Consultant
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Sep 2010 - Jun 2011
Plan, implement and evaluate the eCommerce sales channel development project. Coordinate with internal and external parties of the project. Allocate resources (especially manpower) for different projects.
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E-Business Consultant
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Mar 2009 - Aug 2010
Provide sales channel development and implementation plan to eBay sellers. Educate sellers on both soft and technical skills on sales. Also develop the business plan and explain eCommerce marketplace policies to sellers.
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E-Business (ERP) Consultant Trainee
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Sep 2008 - Jan 2009
Co-ordinate with clients and technical parties to develop customized ERP system. Provide training to clients to implement the ERP system in clients’ company. Co-ordinate with clients and technical parties to develop customized ERP system. Provide training to clients to implement the ERP system in clients’ company.
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北京瑞奧風網絡技術中心
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Beijing City, China
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Summer Trainee
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Jun 2006 - Jun 2006
Study and propose the website layout design for a credit firm in China. Study and propose the website layout design for a credit firm in China.
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Education
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The University of Hong Kong
Master in Electronic Commerce and Internet Computing -
The Hong Kong Polytechnic University
Bachelor of Science (B.Sc.), Enterprise Engineering & E-Business