Certified Coach

• Jan 2023 - Present

Marketing Consultancy + Graphic Design

• Jan 1999 - Present

I help people navigate marketing strategy and online digital spaces in an affordable and intentional way. Since the year 2000 I've been designing and creating unique strategies for a wide range of clients. I specialise in branding, design, social media management, content creation and web development to amplify your digital presence. I've got lots of ideas and a proven track record of delivering quality service and easy-to-understand marketing strategies. I help make the complicated simple. So, let’s get to work! * Graphic Design * Brand Strategy and Development * Marketing Strategy & Consultancy * Web Design & Development * Social Media Management * Marketing Automation * Photography * Videography Show less

Certified Coach

• Mar 2021 - Present

I work with leaders, teams and individuals as a catalyst for change. I do this through speaking, coaching and training, marketing consultancy and other services to help leaders and individuals grow into their purpose and lead significant lives. I work with leaders, teams and individuals as a catalyst for change. I do this through speaking, coaching and training, marketing consultancy and other services to help leaders and individuals grow into their purpose and lead significant lives.

Trainer

• Jun 2016 - Present

I started CrossFit at WideBay CrossFit in 2014 and found what would change everything about fitness for me. I fell in love with CrossFit from the moment I did that first excruciating WOD and have never looked back. In 2016, I received my Level 1 Certification and began my journey as a Trainer. I have never stopped learning and developing as a Coach and as an athlete. I love nothing more than helping people move better and improve their health and fitness. Experience: Over 5 years of CrossFit Training experience CrossFit Level 1 Trainer Course Show less

Blueprint Partner

• Feb 2021 - Feb 2022

Enabling engineers and leaders to discover their Blueprint to lead teams and organisations to success. Enabling engineers and leaders to discover their Blueprint to lead teams and organisations to success.

Marketing Specialist

• Jul 2020 - Sep 2021

Chief Marketing Officer

• Nov 2019 - Jun 2020

* Executive team member and champion of integrating an agile and collaborative work environment * Created the Go-To-Market strategy for new online platform and transition from previous platform to Hubspot Enterprise platform * Orchestrated and developed new marketing strategies that increased subscription engagement by 30% over a 1 month period * Redevelopment of Restoring Excellence into RipeGlobal Brand - including logo design, brand guidelines and driving consistency across all channels and platforms * Decision maker for transitioning from a pay-per-view model to a subscription model * Integral team member in the success of raising over $1.3M in seed funding for startup operations * Lead and mentor a growing team of marketers across a broad set of functions including social media marketing, partner marketing [affiliate program], content and graphic design. Show less

Business Partner - Marketing

• May 2019 - Nov 2019

• Development of external comms strategies in the Arts & Culture portfolio that increased readership and engagement by 10% • Developed content and provided advice in the redevelopment of new dedicated artsbundaberg.com.au website • Responsible for the marketing strategy and implementation of new Indigenous Arts & Cultural festival: Milbi Festival which saw over 5000 people attend • Social Media strategy and management of of Milbi Festival events (25 different events in various locations) • Grew social media likes from nothing to over 2000 - this included facebook & Instagram advertising • Secured Major Radio sponsor for Milbi with over $10k bonuses for advertising Show less

Marketing Manager

• May 2018 - Mar 2019

* Project Manager of $1.9M refurbishment of tourism facility over 6 month build. Delivered ahead of time and under budget. * Directed the hiring, training and performance evaluations for tourism facility staff and supervised monthly activities for 8 direct reports. * Integral part of advertising, marketing, planning, coordination and execution of 2 major events for 50 Year Celebrations, involving over 500 guests. * Coordinated public relations events with local media agencies with 100% engagement from all agencies across major milestones for company - 50 Year Birthday Celebrations, major funding announcements from state government and reopening ofThe Bundaberg Barrel tourism facility. * Developed Corporate Social Responsibility plan and guidelines to drive sponsorship strategy locally and internationally to align with company values. * Responsible for development of internal comms strategies company wide that increased readership and engagement . Bundaberg Brewed drinks (BBD) are distributed in over 50 countries globally including Australia, New Zealand, UK/Europe and China. In March 2018, BBD announced a distribution partnership with PepsiCo in the USA and was announced Westpac 'Business of Tomorrow'. Show less

Director of Marketing and Public Relations

• Nov 2014 - May 2018

* Brand Management: Redevelopment of internal and external branding to be consistent and relevant. * Promotion and Advertising Campaigns: Managing comprehensive marketing and public relations program. * Marketing Initiatives: Implemented innovative marketing systems to support growth. Managed School's online presence and digital channels. Managing annual departmental budget. * Project Management: Design, development and implementation of website and key communication projects to improve customer engagement and retention from proprietary software to HubSpot platform to track analytics and improve inbound marketing initiatives * Storytelling: Advise and develop key messaging to support and tell the story of who we are to our key stakeholders and wider community through video and imagery. St Luke’s Anglican School is an independent private school with approximately 820 students from Prep to Year 12. As the Director of Public Relations I worked with key stakeholders to ensure a consistent and professional approach to traditional and digital marketing strategies and initiatives. Show less

Director of Marketing

• Aug 2012 - Nov 2014

* Development of marketing plans, budget management, event management, and the development of marketing collateral. * Media buying and negotiation for all integrated marketing campaigns company wide * Management of Marketing Team of 4 across all locations Australia wide The Green Group of Companies is a multi-million-dollar commercial development company owning 2 regional shopping centers and 2 over 55 lifestyle villages located across Australia. Much of my work consisted of working closely with the general managers and marketing managers across locations, implementing new procedures and processes for marketing initiatives. https://stationsquare.com.au/ https://mtsheridanplaza.com.au/ https://kensingtongardens.com.au/shepparton/retirement-village/ https://kensingtongardens.com.au/albury/retirement-village/ Show less

Marketing Manager

• Jun 2010 - Jul 2012

Centenary Landscaping Supplies is the largest landscaping supply yard in Brisbane. As their Marketing Manager I worked on various projects and marketing initiatives helping to streamline their website and social media presence to increase sales. Centenary Landscaping Supplies is the largest landscaping supply yard in Brisbane. As their Marketing Manager I worked on various projects and marketing initiatives helping to streamline their website and social media presence to increase sales.