Experience

ASSETS Lancaster

• United States
• Non-profit Organizations
• 1 - 100 Employee

• Senior Marketing Coordinator

  • Plan and conduct marketing strategies to create robust marketing strategies and to target key audiences • Develop brand awareness and manage online reputation•Coordinate the creation and publishing of relevant, original, high-quality content for all channels including social, SMS marketing, and website• Implement a content editorial calendar to manage content and plan specific and timely marketing campaigns• Create a regular social media publishing schedule using scheduling platformsIntegrate all channels of marketing (social media, content marketing, and digital marketing)• Gather and analyze marketing data across social media, SMS marketing, and website to make strategic marketing decisions• Coordinate with development and programmatic teams to meet their marketing needs and to create engaging content for donors and clients • Project manage and collaborate with contractors and interns



Natural Hair Clique

• United States
• Retail Apparel and Fashion

• Chief Executive Officer

  • Mar 2020 - Present

  ▪ CEO of Natural Hair Clique, an online blog, forum, and e-commerce site dedicated to the natural hair community.▪ In charge of e-commerce management, website design, brand strategy, social media management, Facebook and Instagram ad creation and management, merchandise and apparel design, email marketing, blog creation, and content creation ▪ CEO of Natural Hair Clique, an online blog, forum, and e-commerce site dedicated to the natural hair community.▪ In charge of e-commerce management, website design, brand strategy, social media management, Facebook and Instagram ad creation and management, merchandise and apparel design, email marketing, blog creation, and content creation



ASSETS Lancaster

• United States
• Non-profit Organizations
• 1 - 100 Employee

• Social Media & Content Coordinator

  • Sep 2020 - Apr 2022



LUMI Marketing & Creative

• United States
• Advertising Services
• 1 - 100 Employee

• Marketing Assistant

  • Oct 2017 - Aug 2020

  Marketing Assistant, YRK Creative ▪ Research market trends and analyze the competition for YRK Creative clients ▪ Manage YRK Creative clients and YRK Magazine social media accounts and conduct social media engagement which includes gaining likes, followers, and answering followers’ questions ▪ Create and manage monthly social media calendar for YRK Creative clients and YRK Magazine▪ Post social media content on Facebook, Instagram, Twitter, and LinkedIn using the online scheduling platform Hootsuite▪ Coordinate and source models for YRK Creative and YRK Magazine photoshoots and video shoots▪ Design and schedule weekly e-newsletter campaigns for YRK Creative clients and YRK Magazine using Campaign Monitor and Mailchimp▪ Assist with creating strategy and branding ideas for YRK Creative clients and YRK Magazine ▪ Organize and compile pdf files using Adobe Acrobat, and create client and YRK Creative documents using InDesign▪ Manage administrative tasks that include completing expense reports and invoices, updating/managing company paid accounts and updating company files using Microsoft Word and Microsoft ExcelManaging Editor, YRK Magazine ▪ Project manage YRK Magazine, a quarterly released York, PA-based publication by YRK Creative that promotes people and organizations of York County▪ Collaborate with YRK Magazine clients and formulate story and photography concepts for each advertiser in the magazine▪ Research topics and conduct in-person and phone interviews to write blog content for clients and article content for YRK Magazine▪ Write, schedule, and upload blogs on YRK Magazine’s website using WordPress▪ Design social media posts for YRK Creative clients and YRK Magazine using Adobe Illustrator and Photoshop▪ Manage and keep YRK Magazine’s subscription and distribution route list up-to-date



Christmas Tree Shops

• United States
• Retail
• 700 & Above Employee

• Customer Service Associate

  • May 2016 - May 2017

  As a Customer Service Associate, I frequently assist and interact with customers, help maintain the cleanliness of the store, work on cash register occasionally, and answer phone calls. As a Customer Service Associate, I frequently assist and interact with customers, help maintain the cleanliness of the store, work on cash register occasionally, and answer phone calls.



Family First Health

• United States
• Hospitals and Health Care
• 1 - 100 Employee

• Marketing Intern

  • May 2016 - Jun 2016

  - I created bar graphs and charts using data gathered from 88 patient surveys to show what channels of communication the company’s patients used the most. The purpose of this survey was to help the company create an improved strategy to reach and communicate better with their patients.- I assisted with outreach events in the community in which I frequently interacted with the people in the community to help bring awareness of health and the medical services provided by Family First Health. - I designed signage for Family First Health’s AIDS Memorial Quilt event, and assisted with managing their Facebook page. -I assisted HR Department with rating phone interviews and developing job analysis questionnaires