Kirby Reed

Assistant Director of Development & Community Outreach at The Arc of Atlantic County
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Location
Northfield, New Jersey, United States, JE
Languages
  • English -

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Experience

    • United States
    • Individual and Family Services
    • 1 - 100 Employee
    • Assistant Director of Development & Community Outreach
      • Jun 2022 - Present
    • Communications and Donor Relations Specialist
      • Nov 2018 - May 2022

      Planned and executed fundraising and distinguished events, including Cocktail Party, JFS & JCC Golf Tournament, The Lynn Kramer Village by the Shore Card Party, House Tour and Herb Dinner. Created and successfully implemented Blue Flamingo Flocking fundraiser in response to the COVID-19 pandemic, securing new revenue for the agency. Collaborated on the creation and distribution of annual donor campaigns (Friends, Turkey Drive) and major gifts (including direct mail, face-to-face requests, and stewardship). Oversaw graphic design team in creation and implementation of agency branded collateral. Responsible for marketing materials (flyers, pamphlets, business cards, etc.), JFS Currents and Village newsletters, websites, and social media (Facebook, Instagram, Twitter, LinkedIn), increasing traffic and engagement across all platforms. Organized community outreach through committee meetings, group presentations and public events. Worked in collaboration with staff from all verticals and volunteer committees. Show less

    • United States
    • Non-profit Organizations
    • 700 & Above Employee
    • Community Development Manager
      • Feb 2014 - Nov 2017

      Executed a portfolio of special events, with accountability for significant income targets, as well as event-related mission and advocacy activities. Ensured goal achievement through the effective leadership, engagement, empowerment and mobilization of event volunteers. Responsible for effectively and efficiently completing activities and meeting target deadlines in order to execute successful events. Implemented best practices for leadership development, increased participation and event revenue growth while driving and encouraging creativity and innovation at the community level. Developed and demonstrated skills in community organization, relationship building, talent identification and leadership development. Engaged, trained and managed relationships with community volunteers to ensure successful events execution, with a strong focus on event volunteer leadership positions. Engaged the community-at-large in the American Cancer Society to drive increased revenue and participation – event committee, teams, team members, sponsors and survivors/caregivers– including youth engagement through teams in community events, Relay Recess and Field Day, Coaches vs. Cancer, Bark For Life, etc. Collaborated with corporate & distinguished partners and health systems staff to maximize event success; leveraged opportunities to engage constituents from corporate, distinguished partners and health systems activities in events through event sponsorship and participation. Worked in partnership with health systems staff for achievement of identified event-related mission goals, including enterprise-wide initiatives. Integrated mission and cancer control messaging throughout Making Strides Against Breast Cancer and Relay For Life events. Utilized available tools and processes to maximize event results, including online fundraising and social media. Monitored progress against objectives; adjusted plans and managed contingency efforts and resources as required. Show less

    • Real Estate
    • 1 - 100 Employee
    • Journalist
      • Sep 2008 - Feb 2014

      Worked as freelance reporter for The Cape May County Herald, with a focus on breaking news, human interest stories and city government throughout Cape May County. Online contributions with a strong focus on entertainment and pop culture features, including PopEater and AOL News. Worked as freelance reporter for The Cape May County Herald, with a focus on breaking news, human interest stories and city government throughout Cape May County. Online contributions with a strong focus on entertainment and pop culture features, including PopEater and AOL News.

    • United States
    • Media Production
    • 700 & Above Employee
    • Stringer
      • Nov 2013 - Nov 2013

      Contributed to election night reporting for Cape May County. Responsible for submitting accurate updates, in real time, via advanced mobile application. Contributed to election night reporting for Cape May County. Responsible for submitting accurate updates, in real time, via advanced mobile application.

    • Publicity Intern
      • Sep 2007 - May 2008

      Worked directly with Fox Publicity Department to promote new and established programming (American Idol, The Simpsons, Fringe, 24, etc.). Prepared Fox talent for special events, interview opportunities (including television and radio) and press junkets. Contributed to the successful execution of 2008 Upfront Presentation for advertisers. Worked directly with Fox Publicity Department to promote new and established programming (American Idol, The Simpsons, Fringe, 24, etc.). Prepared Fox talent for special events, interview opportunities (including television and radio) and press junkets. Contributed to the successful execution of 2008 Upfront Presentation for advertisers.

Education

  • Hofstra University
    Bachelor's degree, Journalism
    2004 - 2008

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