Experience

Akkam Overseas Services Pvt Ltd

• India
• Outsourcing and Offshoring Consulting
• 1 - 100 Employee

• PPC Analyst

  • Jun 2018 - Present

  Hyderabad, Telangana, India Job Description: • The key responsibilities ranging from website analysis to keyword research to campaign structuring, landing page layout, and content planning. Once the account is set-up constant monitoring and optimization of the dedicated accounts to better ROI. • Responsible for developing and implementing an effective PPC strategy. • Boost the quality and effectiveness of PPC campaigns by using advanced techniques to gain more high-quality visitors, raising Quality… Show more Job Description: • The key responsibilities ranging from website analysis to keyword research to campaign structuring, landing page layout, and content planning. Once the account is set-up constant monitoring and optimization of the dedicated accounts to better ROI. • Responsible for developing and implementing an effective PPC strategy. • Boost the quality and effectiveness of PPC campaigns by using advanced techniques to gain more high-quality visitors, raising Quality Score while lowering costs • Regular, detailed reporting like Search query reports, Keyword performance, Ad performance, Campaign performance reports, Leads analysis etc. • Provide insightful analyses and commentary addressing KPI trends and progress. Provide actionable recommendations aimed at addressing gaps in performance, leveraging current strengths, and building on past successes to take advantage of recognized opportunities. Roles & Responsibilities: • Managing multiple campaigns through MCC on Google Ads. • Creating search and display network campaigns on Google Ads. • Campaign management, optimization & expansion. • Ad copy writing & split testing. • Keyword analysis, implementing on & expansion. • Applying different bid strategies and managing • Implementing the landing page strategy, A-B testing. • Set smart goals campaign by using Google Analytics and make the decision from the analytics data. • Creating and Managing Facebook Advertisement Campaigns. • Analyzing the Paid Marketing Campaign to smoothly drive the End Conversion. • Resolving client’s technical queries regarding campaigns. • The responsibility of the client’s business Online Reputation Management • Creating and implementation of technology. • Creating and Optimizing Google My Business. Show less



BigClasses

• Digital Marketing Executive

  • Apr 2017 - Jun 2018

  Hyderabad Area, India Job Description: • Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities • Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages • Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific • Help to create and support marketing content to socialize and use for social media… Show more Job Description: • Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities • Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages • Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific • Help to create and support marketing content to socialize and use for social media • Implement link building campaigns in coordination with client SEO goals • Assist in development and execution of communication/content strategies via social communities in coordination with SEO goals • Monitor and evaluate search results and search performance across the major search channels • Work closely with the other team members to meet client goals  Regular detailed reporting of AdWords Search query reports, Keyword performance, Ad performance, Campaign performance reports, Leads analysis etc. Roles & Responsibilities: • On Page Optimization analysis of new and existing website’s WebPages. • Monitoring search and display network campaigns on Google AdWords. • Campaign management, optimization & expansion. • Ad copy writing & split testing. • Keyword creation, implementation & expansion. • Resolving client’s technical queries regarding AdWords. • Responsibility of client’s business Online Reputation Management • Technical SEO one page schema implementation. Show less