Experience

Chemical Weekly

• India
• Book and Periodical Publishing
• 1 - 100 Employee

• Marketing & Sales in-charge for online buyers guide and Coordinator Conferences

  • Jan 2012 - Present

  Online Buyers Guide Managing sales and marketing for paid membership based online search database.Monitor use and retention of subscribers and sponsors / advertisers Plan and execute promotional campaigns inducing traditional media patrons for trial.• Implement packages based on usage pattern of existing customers and to communicate the same effectively by the way of EDMs, print advertisements and letters• Interact with customers to understand issues, receive suggestions on improvements and implement suitable feedback • Interacting with activation and database team for timely activation and upkeep of the online database• Meet potential sponsors and interested subscribers for demonstrations and explain the product, schemes on offer and generate sale• Generate invoice and maintain sales recordConferencesPoint of contact for speakers and delegates• Identify industry contacts who can be invited as a speaker to address topics according to theme• Identify and approach industry partners to sponsor the event and sell sponsorship packages• Promote the programme to the industry and invite delegate participation• Promotions include mail letter, EDMs, advertisements and focused group interactions on professional social networks• Interacting with speakers and following up for papers presentations and other details for conference proceedings

• Chemical Price Analyst

  • May 2017 - Present

  Track prices of Chemicals, Oleo Chemicals, Drugs and Vegetable oils & prepare reports published in Chemical Weekly

• Social Media Marketing

  • Mar 2020 - Present

  Manage and handle feeds on Company Page, Groups and Tweets across platforms



ChemExpo India 2024

• India
• Chemical Manufacturing
• 1 - 100 Employee

• Social Media Marketing

  • Sep 2020 - Present

  Manage and handle feeds on Company Page and Tweets across platforms Manage and handle feeds on Company Page and Tweets across platforms



Saffron media pvt ltd

• Book and Periodical Publishing
• 1 - 100 Employee

• Marketing & Subscriptions in-charge

  • May 2006 - Jan 2012

  • Responsible for sales of online ads on Pharmabiz and Fnbnews• Strategic marketing initiatives and partnerships (handle media contras & barter agreements)• Updating marketing material for trade publications & conceptualizing house ads and ads for trade show directories• Represent the company in trade shows & events• Handled a team of 4 for subscription of 3 print trade titles and an online portal• Responsible for guiding the team towards revenue target achievement & help enhance performance.• Interact with the vendors, event organizers and budget marketing expenses• Customer Support for addressing unusual queries and handling grievances