Experience

Refuel Agency

• United States
• Advertising Services
• 1 - 100 Employee

• Director Client Strategy

  • Apr 2023 - Present



Blis

• United Kingdom
• Advertising Services
• 200 - 300 Employee

• Sales Director

  • Jun 2022 - Feb 2023



Amobee

• United States
• Advertising Services
• 200 - 300 Employee

• Account Executive

  • Feb 2021 - Jun 2022



Comcast Spotlight

• United States
• Advertising Services
• 700 & Above Employee

• Interactive Media Specialist

  • Jun 2017 - Feb 2021

  Mid Atlantic , VA



Effectv

• United States
• Advertising Services
• 700 & Above Employee

• Advanced Platform Solutions Specialist

  • Jun 2017 - Feb 2021

  • Manage $73 million + in revenue across 9 offices in the Washington D.C. market • Constructively coach Account Executives to ensure the growth of key accounts and building multi-screen annuals • Serve as the digital and product expert to better position ourselves in the market • Communicate client results of both linear and digital campaigns to prove the lift of brand awareness and engagement • Collaborate with Campaign Management on ensuring campaign delivery • Utilize Google… Show more • Manage $73 million + in revenue across 9 offices in the Washington D.C. market • Constructively coach Account Executives to ensure the growth of key accounts and building multi-screen annuals • Serve as the digital and product expert to better position ourselves in the market • Communicate client results of both linear and digital campaigns to prove the lift of brand awareness and engagement • Collaborate with Campaign Management on ensuring campaign delivery • Utilize Google Analytics and Google My Business to assist in growing our client’s website traffic and optimize campaigns • Strategize with the Data Innovations and Marketing teams to create custom offerings for clients as well as business development Show less



Sightline Media Group

• United States
• Media Production
• 1 - 100 Employee

• Manager of Digital Advertising Operations

  • Aug 2016 - Jun 2017

  Tysons, VA

• Account Executive for The Military Times

  • Mar 2016 - Aug 2016

  Washington D.C. Metro Area



The Motley Fool

• United States
• Financial Services
• 400 - 500 Employee

• Account Executive

  • Aug 2013 - Feb 2016

  Alexandria, VA

• Programmatic Sales Manager

  • Jan 2015 - Jul 2015

  Alexandria, VA • Work with Ad Networks, DSP’s, Agency Trading Desks, and brands. • Creation of Programmatic platform Inventory, packages, and functionality with current Ad Server (DoubleClick For Publishers) • Prospect, cultivate advertising revenue: manage negotiations, close new business opportunities. • Understanding of pricing and proposal models • Strong understanding of customer and market dynamics and requirements • Monitor Marketplace trends to surface new opportunities for growth

• Ad Operations and Account Manager

  • Sep 2013 - Dec 2014

  Alexandria,VA • Worked effectively across multiple teams and divisions (editorial, design, technical development, ad operations, sales) to create and implement integrated advertising solutions • Assisted with optimizations and advertiser requests to executable offerings • Provide QA and troubleshooting for ad tags and creative assets • Test and implement third party tracking • Managed all Broker and IRA sponsorships as well as all exclusive sponsorships that ran across The Motley Fool… Show more • Worked effectively across multiple teams and divisions (editorial, design, technical development, ad operations, sales) to create and implement integrated advertising solutions • Assisted with optimizations and advertiser requests to executable offerings • Provide QA and troubleshooting for ad tags and creative assets • Test and implement third party tracking • Managed all Broker and IRA sponsorships as well as all exclusive sponsorships that ran across The Motley Fool. • Responsible for updating the source code for the Broker and IRA Center pages on our website



AOL

• United States
• Software Development
• 700 & Above Employee

• Inventory and Product Manager

  • Jan 2012 - Aug 2013

  Dulles, Virginia • Assisting the Product Marketing team in the creation of custom advertiser brand-integrations into AOL products and properties. Support Advertisers, Agencies. Publishers, & Associated Internal Teams • Project-managing the efforts of publishing teams, account managers and ad operations teams while assuming accountability for ensuring that custom advertiser campaigns launch as sold. • Available to internal and external clients after hours and on weekends • Creating, maintaining… Show more • Assisting the Product Marketing team in the creation of custom advertiser brand-integrations into AOL products and properties. Support Advertisers, Agencies. Publishers, & Associated Internal Teams • Project-managing the efforts of publishing teams, account managers and ad operations teams while assuming accountability for ensuring that custom advertiser campaigns launch as sold. • Available to internal and external clients after hours and on weekends • Creating, maintaining structure and integrity of inventory, managing inventory packaging and owning the translation between what is requested/sold and what the adserver will deliver. • Oversight of ad call and ad inventory implementation, Responsible for the price assignation of all ad products for AOL’s owned and operated properties and applications, plugs directly into both the sales and publishing organizations • Maintaining ad inventory accuracy and deployment of all Inventory across AOL’s websites and products. Working effectively across multiple teams and divisions (editorial, design, technical development, ad operations, sales) to create and implement integrated advertising solutions • Forecasting future inventory impression volume for custom sponsorships, new programming and redesigning web pages. • Accomplishments: Was an asset in the Responsive Redesign of Daily Finance in March of 2013, as well as the on boarding of partner sites to AOL.

• Campaign Manager

  • Nov 2008 - Jan 2012

  Dulles, VA • Responsible for management of online advertising campaigns across Aol’s Owned and Operated as well as the Ad.com network in terms of Operations support • Support Advertisers, Agencies. Publishers, & Associated Internal Teams • Train department new hires as well as our India Support Team on aspects of trafficking, self service platforms, and internal tools • Available to internal and external clients after hours and on weekends • Member of LNTQC/AdIssues Team • Average $2M per… Show more • Responsible for management of online advertising campaigns across Aol’s Owned and Operated as well as the Ad.com network in terms of Operations support • Support Advertisers, Agencies. Publishers, & Associated Internal Teams • Train department new hires as well as our India Support Team on aspects of trafficking, self service platforms, and internal tools • Available to internal and external clients after hours and on weekends • Member of LNTQC/AdIssues Team • Average $2M per Advertiser of revenue per year