Experience

Der Grüne Punkt – Duales System Deutschland GmbH

• Germany
• Environmental Services
• 1 - 100 Employee

• Social Media Manager

  • Dec 2021 - Present

  1. Manage social media accounts for China market 2. Responsible to create content including copywriting, images, video for B2B digital marketing 3. Acquire sales leads via digital marketing, and to increase conversion 4. Acquire, maintain and manage key accounts for business in China 5. Support on customer service, enquiries, and business development in China market 1. Manage social media accounts for China market 2. Responsible to create content including copywriting, images, video for B2B digital marketing 3. Acquire sales leads via digital marketing, and to increase conversion 4. Acquire, maintain and manage key accounts for business in China 5. Support on customer service, enquiries, and business development in China market



Tec-Do 2.0

• China
• Advertising Services
• 1 - 100 Employee

• Media Planning Manager

  • Apr 2021 - Sep 2021

  1. Provided market research, competitor analysis and media insight mainly for FMCG companies 2. Developed and implemented comprehensive integrated media communication plan and advertising strategy/campaign based on brief and budget 3. Presented and articulated communication and action plan in client meetings and maintained sustainable contacts with clients 4. Delegated executive tasks and priorities to team members to make sure campaigns and execution were delivered efficiently 5. Established and managed the company’s showcase portfolio for TikTok business 6. Supervised and coordinated a team of 6 for project delivery, execution tasks and reporting, etc. as a mentor to junior co-workers 7. Supported the director by coordinating marketing activities to increase sales lead Show less



Brandyond

• Guangzhou, Guangdong, China

• Brand Manager

  • Jun 2019 - Mar 2021

  Developed marketing plans and promoted company's services to overseas brands; Established sound partnerships with various overseas governments and consulates and achieved national business projects; Managed all the brand information and data for market analyse; Communicated with brands and customized service package in demand; Managed the publishing of brands and information on the platform; Responsible for copywriting of business project proposals, agreements, contracts, etc and marketing materials for public relations in both English and Chinese; Supervised a marketing team of at least four members or interns and built an effective workflow and management system; Built and set up the core product for the company to increase its competitiveness and to create business model of the company with joint efforts. Show less



Lobster Shack Tasmania

• Australia
• Food and Beverage Services

• Retail Salesperson

  • Oct 2017 - Apr 2018

  Served local customers and overseas tourists; Helped with daily operations of the shop; Stocked up products whenver needed; Assisted manager in understanding overseas seafood market. Served local customers and overseas tourists; Helped with daily operations of the shop; Stocked up products whenver needed; Assisted manager in understanding overseas seafood market.



Bicheno Penguin Tours

• Australia
• Leisure, Travel & Tourism

• Tour Guide

  • Sep 2017 - Mar 2018

  Led own tours in both English and Chinese; Assisted bookings through calls and emails; Helped shop sales in the office. Led own tours in both English and Chinese; Assisted bookings through calls and emails; Helped shop sales in the office.



Institute of Creative Communications (ICC)

• China
• Museums, Historical Sites, and Zoos

• Editor and Marketing Personnel

  • Feb 2015 - Jul 2017

  Editor from Artsandgadgets.com (ANG) In charge of marketing projects at ICC including ANG, Folio, and exhibition projects, etc. Exploring collaborations and cooperation between media partners, museums, galleries, etc. Editor from Artsandgadgets.com (ANG) In charge of marketing projects at ICC including ANG, Folio, and exhibition projects, etc. Exploring collaborations and cooperation between media partners, museums, galleries, etc.



ZENS Asian Living

• China
• Design
• 1 - 100 Employee

• Marketing Coordinator

  • Jan 2015 - Mar 2016

  Marketing Director's assistant Collected marketing data and carried out research about houseware industry Planned and executed marketing events Marketing Director's assistant Collected marketing data and carried out research about houseware industry Planned and executed marketing events



Sendpoints Publishing Co., Ltd.

• Commercial Editor from BranD magazine

  • May 2013 - Oct 2014

  responsible for copywriting, editing, marketing, communications and business/media cooperation responsible for copywriting, editing, marketing, communications and business/media cooperation