Kim Garcia
Digital Marketing Executive at Zanui- Claim this Profile
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Filipino Native or bilingual proficiency
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English Professional working proficiency
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Nihongo Limited working proficiency
Topline Score
Bio
Credentials
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Google Tag Manager Fundamentals
-Jul, 2015- Nov, 2024 -
Analytics Certification
-Jun, 2015- Nov, 2024 -
AdWords Certification
-Jun, 2015- Nov, 2024
Experience
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Zanui
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Australia
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Retail
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1 - 100 Employee
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Digital Marketing Executive
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Dec 2016 - Present
Manage Adwords account - Search, Shopping, Display, Video Oversee eBay, Bing and Retargeting accounts (Criteo and RTB House) Weekly/Monthly Budget Monitoring and Reporting across all channels Helps and Monitor Social Media paid campaigns and Budgets - Facebook, Instagram, Pinterest Handles Search Console, Google My Business, Google Merchant, Google Analytics account, etc. Works on the On-Page SEO of our website Few tasks for Affiliate Marketing - Unsubscription of users, Newsletter Sendout, Promotion Posting and Banner Upload to Affiliate Networks and Affiliate Partners’ Reporting Show less
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Scorch iProspect
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Australia
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Advertising Services
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1 - 100 Employee
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Search Executive
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Oct 2016 - Dec 2016
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comGateway
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Consumer Services
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1 - 100 Employee
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Digital Acquisition Manager
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Apr 2016 - Oct 2016
Manage Adwords account - Keyword Research, Ad Copy Creation, Daily, Weekly and Monthly Budgeting, Monitoring and Reporting Handles Google Tag Manager, Search Console, Google Analytics account, etc. Prepares Weekly and Monthly Progress Report across all Channels Creation of customized Landing Page Designs (Wire Frames) Website Monitoring / Analytics On-page and Off-page Optimization Manage Adwords account - Keyword Research, Ad Copy Creation, Daily, Weekly and Monthly Budgeting, Monitoring and Reporting Handles Google Tag Manager, Search Console, Google Analytics account, etc. Prepares Weekly and Monthly Progress Report across all Channels Creation of customized Landing Page Designs (Wire Frames) Website Monitoring / Analytics On-page and Off-page Optimization
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Investvine
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Information Services
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1 - 100 Employee
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SEO Specialist - Freelance
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Dec 2015 - Feb 2016
URL Restructuring Manual Error Redirections Client Report Generation URL Restructuring Manual Error Redirections Client Report Generation
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APD
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Singapore
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Advertising Services
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1 - 100 Employee
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Search Executive - PPC
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Nov 2014 - Nov 2015
Builds the overall campaign of Australian clients Prepares the monthly account reports Optimize bids of every account Monitor the effectiveness of the ads Doing the search query and keyword research Manages campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies Works with the Search and AM counterparts in Sydney Performs the health check of each account Builds the overall campaign of Australian clients Prepares the monthly account reports Optimize bids of every account Monitor the effectiveness of the ads Doing the search query and keyword research Manages campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies Works with the Search and AM counterparts in Sydney Performs the health check of each account
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Travelbook.ph (Travel Book Philippines, Inc.)
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Philippines
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Hospitality
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1 - 100 Employee
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SEO Specialist / SEM Assistant
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Mar 2013 - Nov 2014
Analyzes web metrics and analytics Prepares the daily report for over all campaigns Handles the Facebook paid ads Create Google Ads Campaign Monitor the effectiveness of the ads Creates the comprehensive final report for conversion and website visits Analyzes and performs the website monitoring and testing Manages campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies Works with editorial and other marketing members to drive SEO in content creation Communicates with the company partners (Japanese, Vietnamese and Indonesian third parties) for other online ads and website improvement and support Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords Show less
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yellowpages
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Telecommunications
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1 - 100 Employee
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Junior SEO Specialist
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Jun 2012 - Mar 2013
On Page and Off Page Optimization Optimizing websites and landing pages Constant evaluation of keywords Identifies the least inexpensive, yet most profitable keywords for client sites. Review and analyze client sites for areas that need to be improved, deleted, revamped, etc. Prepare detailed weekly, monthly or frequent SEO reports. Responsible for creating or overseeing the creation of original SEO content for client sites, in addition to implementing off-page SEO content strategies like coding. Helps create and support marketing content to socialize and use for social media purposes. Implement link building campaigns in coordination with client SEO goals. Knowledge of video search, blogging, web usability, site design, geo targeting, ranking methods etc. Use tools like Omniture, Google Adwords, Insights, Analytics, Webmaster Tools, etc. Do quality link building techniques like Social Bookmarking, Directory Submission, Local Listing, Blog Commenting, Forum Posting, etc. Show less
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Fulfillment Representative
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May 2012 - Jun 2012
Communicates with the advertiser to know their website preferences. Gather information and collects payment until the activation of their accounts. Coordinates with the Account Executives for better services. Completion of Advertisement package's other information. Supports the AE's effort and respond to customer inquiries and problems via phone or email. Ensures the customers' preferences and fulfilled in a timely and satisfactory manner. Maintains communication link with customer receives and conveys relevant information. Do field works and meet clients to complete the necessary requirements needed. Show less
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Thinkpadd, Inc
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Advertising Services
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1 - 100 Employee
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Marketing Intern
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Dec 2011 - Feb 2012
Do ocular visits, Call Outs, Filing, Creating Ideas, Event Research, Gathering Suppliers, Inventory and Liquidation Do the ocular visits Telemarketing Filing documents Performs the event research Communicates with the suppliers Do the inventory for events Liquidation processing Do ocular visits, Call Outs, Filing, Creating Ideas, Event Research, Gathering Suppliers, Inventory and Liquidation Do the ocular visits Telemarketing Filing documents Performs the event research Communicates with the suppliers Do the inventory for events Liquidation processing
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Swisher
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United States
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Chemical Manufacturing
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100 - 200 Employee
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Marketing Intern
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Nov 2011 - Dec 2011
Filing and faxing Fendona Monitoring Inventory personnel Handling the purchase order Creates the sanitation report Creates the hygiene schedules of service Maintains the schedule monitoring sheet Filing and faxing Fendona Monitoring Inventory personnel Handling the purchase order Creates the sanitation report Creates the hygiene schedules of service Maintains the schedule monitoring sheet
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Education
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Phillipines Jobs and careers
Bachelor of Science in Business Administration, Major in Marketing Management -
Holy Rosary Colleges Foundation