Experience

RightCrowd

• United States
• Software Development
• 100 - 200 Employee

• Marketing and Culture Specialist

  • Jun 2022 - Present



On Level Ground

• Seattle, Washington, United States

• Content Creator

  • Jul 2020 - Present

  - Enhanced operational performance by developing effective business strategies, systems and procedures. - Assessed, optimized and elevated operations to target current and expected demands. - Oversaw project execution, phase progress, workmanship and team performance to drive on-time completion of deliverables. - Directed hiring and training of new instructors to drive amount of classes streamed a day. - Set pricing structures according to market analytics and emerging trends. - Participated in networking events to establish and cement communities, B2B relationships and industry connections. - Oversaw staff hiring, initiating new training and scheduled processes to streamline operations. - Hired and mentored core start-up team, working to outline initial company policies and procedures. - Developed business and marketing plans and prepared monthly financial reports. Show less



CunninghamLegal

• United States
• Law Practice
• 1 - 100 Employee

• Creative Lead

  • Jul 2021 - Jun 2022

  - Lead Graphic Designer and Video Producer - Markets firm by developing and implementing marketing and advertising campaigns. -Tracks sales data, maintain promotional materials inventory, plans meetings and webinars, maintains databases, and prepares reports - Implements marketing and advertising campaigns by assembling and analyzing sales forecasts; preparing marketing and advertising strategies, plans, and objectives; planning and organizing presentations, and updating calendars - Plans meetings and webinars by identifying, assembling, and coordinating requirements, establishing contacts, developing schedules and assignments, and coordinating mailing lists. - Monitors budgets by comparing and analyzing actual results with plans and forecasts. - Updates job knowledge by participating in educational opportunities and reading trade publications. - Accomplishes organization goals by accepting ownership for accomplishing new and different requests. - Explores opportunities to add value to job accomplishments. Show less



Freelance

• New York City

• Artist Management Specialist

  • Aug 2017 - Oct 2021

  - Strategize branding for niche positioning in the industry and on Instagram for rappers Smiff and Shwayze - Spotify and Apple Music playlist placement - Live performance booking and event management - Assisting in contract development and negotiation - Documented research findings and prepared polished reports highlighting results and potential improvement strategies. - Involved in the recruiting and hiring processes to bring on team members with exceptional aptitude, skill levels and expertise. - Met with team members to discuss expectations to ascertain best ways to meet projected goals - Collected, tracked and evaluated current business and market trend data. Show less



Multiple Companies

• Indoor Cycling Instructor

  • Jul 2015 - Oct 2021

  - Encouraged and motivated members to attend group fitness classes. - Devised new programs and monitored client progress. - Developed and delivered 7 weekly fitness classes. - Demonstrated leadership by making improvements to work processes and helping to train others. - Worked successfully with diverse group of coworkers to accomplish goals and address issues related to our products and services. - Demonstrated self-reliance by meeting and exceeding workflow needs. - Worked closely with team members to deliver project requirements, develop solutions and meet deadlines. Show less



Swoon City Music

• Brooklyn, NY

• Marketing Associate

  • Jan 2019 - Jun 2019

  - Assisted in managing all label social media properties and artists' social properties - Developed and implemented strategic, social media marketing plan. - Directed social media and digital marketing strategy and initiatives to promote brand building, guest retention, engagement, reputation and revenue-focused activities. - Collaborated with social media influencers such as top musicians, athletes, companies and press to drive brand optimization. - Evaluated artist and repertoire (A&R) submissions and assisted in discovering new A&R - Researched and compiled song credit reports to secure permissions and enable collaboration among songwriters - Assisted general production and tour marketing: booked artist travel and arranged recordings with the in-house engineer. - Performed research to analyze the behavior of customers, including purchasing habits, trends, and preferences. Show less



New York University

• Greater New York City Area

• Graduate Student

  • Aug 2017 - May 2019

  - Stern School of Business and Steinhardt School of Culture, Education, and Human Development - Thesis: Implementation and Impact of Immersive Technologies in Live Entertainment; Focused on Holographic Augmented Reality - Relevant Coursework: Entertainment Law and Licensing, Strategic Marketing in the Music Industry, Brand Strategy - Stern School of Business and Steinhardt School of Culture, Education, and Human Development - Thesis: Implementation and Impact of Immersive Technologies in Live Entertainment; Focused on Holographic Augmented Reality - Relevant Coursework: Entertainment Law and Licensing, Strategic Marketing in the Music Industry, Brand Strategy



Atlantic Records

• Musicians
• 700 & Above Employee

• Promotion Assistant

  • Mar 2018 - Dec 2018

  - Prepared compilations of Sound Scan song charts for department's current priority list of singles - Compiled Sales and Stream charts from Music Connect Created regional and national DMA Sales Charts from Sound Scan - Prepared market charts from Music Connect - Coordinated inventory and merchandising displays for maximum appeal and affect. - Capitalized on touchpoint opportunities to successfully sell products and services. - Managed social media accounts by composing content, engaging with followers in comments, monitoring activities and researching trends. - Collaborated with sales and marketing leaders to devise public relations campaigns and coordinate with advertising. - Devised public relations strategies to engage with and influence general the public in support of accomplishing business objectives and boosting revenues. - Wrote press releases or other media communications to promote clients. Show less



ICONIC Artist Management, LLC

• Entertainment Providers

• Executive Assistant

  • May 2018 - Aug 2018

  - Placed appearances across the USA Coordinated venue and artists needs, and managed event details before live performances - Created and updated multi-cultural and cross-genre artists' EPK's - Pitched to local press and social media outlets for event coverage and artist exposure - Participated in frequent communication with other administrative team members, human resources and finance department on special projects and events. - Entered customer information and updates in database system to track leads, interactions, relationships and propel sales opportunities. - Researched topics of interest and culled gathered information to produce concise reports. - Obtained signatures for important financial and legal documents. - Coordinated customer-facing webinars, including developing relationships with vendors, tracking customer attendance and post-webinar follow-up. - Processed executive subscriptions, license renewals, continuing education requirements and membership renewals. Show less



uforia studios

• United States
• Wellness and Fitness Services
• 1 - 100 Employee

• Team Manager and Head Merchandiser

  • Apr 2014 - Apr 2018

  - Oversaw daily workloads and workflow for smooth operations. - Established quarterly and annual goals as well as operational tactics to achieve targets. - Conducted regular employee performance evaluations to offer constructive feedback and solutions to propel improvements and growth. - Solved problems, handled escalated issues and mitigated risks. - Delegated work assignments and prioritized tasks. - Initiated training sessions and coached employees to develop effective staff. - Established ambitious goals for employees to promote achievement and surpass business targets. - Automated office operations, managed client correspondence and tracked records. - Completed thorough opening, closing and shift change functions to maintain operational standards each day. - Directed schedule of weekly projects and anticipated timelines for milestones and completion dates. - Remained calm and professional in stressful circumstances Show less



Chatter Studios

• Advertising Services
• 1 - 100 Employee

• Director of Operations

  • May 2015 - May 2016



Mo Magic

• Entertainment Providers
• 1 - 100 Employee

• Public Service Intern

  • Feb 2015 - May 2015

  Project Management, Event Coordination, Administrative Duties, and PR Project Management, Event Coordination, Administrative Duties, and PR



VS Consulting Ventures, LLC

• San Francisco Bay Area

• Marketing Assistant

  • Jan 2015 - Apr 2015



Nordstrom

• United States
• Retail
• 700 & Above Employee

• Personal Stylist

  • May 2013 - Dec 2014