Experience

KLOUD Real Estate Marketing

• United States
• Real Estate
• 1 - 100 Employee

• CEO

  • Mar 2020 - Present

  We are a full-service marketing agency specializing in marketing solutions for real estate professionals and companies. We understand the market(ing) so that you can focus on closing deals. | kim@kloud.nyc | www.kloud.nyc We are a full-service marketing agency specializing in marketing solutions for real estate professionals and companies. We understand the market(ing) so that you can focus on closing deals. | kim@kloud.nyc | www.kloud.nyc



BIPS Podcast | A Peek Into The Lender Landscape

• United States
• Real Estate

• Podcast Host

  • Apr 2020 - Jan 2021

  BIPS democratizes the commercial real estate finance landscape through transparent interviews with lenders. The podcast empowers listeners to make decisions that are based on facts. Regardless of the current market, BIPS is the weekly go-to for all CRE professionals. Even though a BP is one hundredth of a percent, BIPS always gives one hundred percent. Hosts, Kimberly Zar Bloorian of KLOUD and Yaakov Zar of LEV cover topics including, but not limited to, the lenders’ preferred loan parameters, their borrower ‘sweet spots’, as well as lenders’ specialties and perspectives on the market. Listen on Spotify: https://open.spotify.com/show/4KRBiL7O0IhTK2cIhVhL84 Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/bips/id1511440919 Listen on Anchor: https://anchor.fm/bips Check out the website: www.bipspodcast.com Show less



Meridian Capital Group

• United States
• Real Estate
• 300 - 400 Employee

• Marketing, Social Media and Events

  • Nov 2017 - Apr 2020

  -Pioneered a notable social media presence for one of the nation’s leading commercial real estate finance, investment sales and retail leasing advisors (incl. of developing a portfolio of content templates, providing trainings to brokers) -Originated a partnership with one of the largest New York City-focused social channels (@tradedny) to launch an exclusive, first-to-market campaign that yielded >20% in engagement growth across Meridian’s Instagram channel -Managed over 250 commercial real estate events on a yearly-basis by scheduling appropriate speakers for panels, tracking registrations, leading on-site setup, coordinating new business research (select events incl.; ICSC ReCon, ICSC NY, eCAP, eCORE, Buildings NY, NMHC, MBA CREF, InterFace, Bisnow, REBNY, YJP, NY RE Expo and NIC) -Spearheaded client-facing events, internal celebrations and closing dinners (i.e. holiday parties, kickoff events, corporate meetings) and administered all event logistics such as venue/décor needs while remaining on-brand -Oversaw the company-wide holiday gifting program for more than 5,000 recipients across the country, lead Meridian’s gift program for closings and client-building events, as well as manage the inventory of all promotional items that are used at tradeshows, conferences and across Meridian’s national offices -Assisted in the launch of a new division, Meridian Retail Leasing in Summer 2018, and developed a completely fresh brand persona within Meridian’s complex branding guidelines (as well as a massive kickoff event for the launch) Show less



MEC

• United Kingdom
• Advertising Services
• 700 & Above Employee

• Senior Associate, Innovation & Consumer Technology

  • Apr 2017 - Nov 2017

• Associate, Innovation & Consumer Technology

  • Feb 2016 - Apr 2017

  -Developed and distributed industry-wide collateral, POVs, weekly tech newsletters and thought leadership on evolving trends, proprietary research, emerging technology and more for clients, digital leads and press/marketing outlets-Coordinated startup office visits, technology-driven demos, breakthrough research presentations and work culture initiatives-Assisted Marketing Communications and Agency Development team in strategic communication efforts, such as industry event planning and event recaps for all industry conferences including; CES, AdWeek, and more-Worked across MEC client teams to facilitate strategic partnerships between clients and startups to generate first-to-market opportunities, creative solutions and innovative campaigns-Provided inspiration and education to client teams by pioneering unique tactics and strategies that leverage consumer insights Show less



MEOR

• United States
• Higher Education
• 1 - 100 Employee

• President, Boston University

  • Aug 2015 - Dec 2015

  -Headed a board of 12 students to ensure all needs of the organization are met including; event planning, recruiting, educating, marketing and promoting -Directed, planned, and implemented various policies, objectives, and activities for the organization to maximize member participation -Conferred with donors and international adult board members to resolve membership and engagement issues and suggest growth opportunities -Headed a board of 12 students to ensure all needs of the organization are met including; event planning, recruiting, educating, marketing and promoting -Directed, planned, and implemented various policies, objectives, and activities for the organization to maximize member participation -Conferred with donors and international adult board members to resolve membership and engagement issues and suggest growth opportunities



Boston University

• United States
• Higher Education
• 700 & Above Employee

• VP of Operations

  • May 2015 - Dec 2015

  -Reinvigorated the club’s reputation through fun events and various internal meetings -Coordinated 10 events, including workshops, agency tours, speaker meetings and socials-Oversaw treasury, membership, events and promotions-Led and delegated tasks to five officers, and spearheaded weekly meetings for 30 members

• Account Executive

  • Sep 2014 - Jun 2015

  -Mobilized team, developed creative briefs and led a team of four to strategize and develop desired advertisements-Communicated with several different client accounts to create long term relationships and networks -Composed formal weekly status reports of team progress to ensure client satisfaction and guarantee deadlines are met-Clients: BotaBox (Boxed Wine), Boston University International Society, TasteBUds (Boston University's Online Food Magazine)



The BU Buzz Magazine

• Media Production
• 1 - 100 Employee

• Food & Travel Writer

  • Jan 2015 - Dec 2015

  -Pitched inventive and original concepts for feature pieces for popular university lifestyle magazine -Wrote unique and imaginative articles that captured the attention of over 7,000 students; focusing on food, lifestyle and travel -Designed layout and photographed unique scenes to include in publications -Pitched inventive and original concepts for feature pieces for popular university lifestyle magazine -Wrote unique and imaginative articles that captured the attention of over 7,000 students; focusing on food, lifestyle and travel -Designed layout and photographed unique scenes to include in publications



MEC

• United Kingdom
• Advertising Services
• 700 & Above Employee

• Intern, Mobile & Emerging Technologies

  • Jun 2015 - Aug 2015

  -Conducted in-depth research on trends and compiled real-time statistics to create informative decks on various topics related to mobile marketing, mobile technologies and digital media -Assisted in drafting monthly and quarterly newsletters, helped leverage the agency’s brand identity through award entry development, and composed various forms of marketing collateral -Generated a creative ‘Snapchat Live’ video to supplement final presentation -Featured as 'Intern of the Summer' and wrote the only intern blog for agency website Show less



Birthright Israel Foundation

• United States
• Fundraising
• 1 - 100 Employee

• VP of Advertising & Recruitment

  • Dec 2012 - Jun 2015

  -Introduced, connected, and engaged students at Boston University and other college campuses for non-profit organization -Controlled offline marketing, recruitment events, and emailed biweekly newsletters to generate a record-breaking following -Managed social media outlets that digitally brand the organization while introducing innovative advertising strategies -Introduced, connected, and engaged students at Boston University and other college campuses for non-profit organization -Controlled offline marketing, recruitment events, and emailed biweekly newsletters to generate a record-breaking following -Managed social media outlets that digitally brand the organization while introducing innovative advertising strategies



Dispatch

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Administrator

  • Nov 2014 - Apr 2015

  -Used various platforms to market Boston start-up within the landscape and encourage growth of sales force -Coordinated meetings, organized events and managed travel accommodations for CEO and Co-Founder -Provided information and research across the start-up landscape to provide first-class insights on competition -Used various platforms to market Boston start-up within the landscape and encourage growth of sales force -Coordinated meetings, organized events and managed travel accommodations for CEO and Co-Founder -Provided information and research across the start-up landscape to provide first-class insights on competition



Health Coach Sahar

• Great Neck, NY

• Brand Manager & Graphic Design Intern

  • Jul 2014 - Sep 2014

  -Revamped business model by establishing innovative ways to reach out to clients and other certified health coaches -Built a massive clientele through online advertising and offline advertising while creating connections with prominent members of the health and fitness field -Managed an array of different social media platforms -Designed a new logo and brainstormed a new slogan to transform the brand image -Ordered stationary and business cards to broaden the brand recognition of the company -Planned and promoted a catered event with over 100 attendees Show less



Sigma Delta Tau

• United States
• Non-profit Organization Management
• 200 - 300 Employee

• Design Chair

  • May 2013 - Sep 2014

  -Brainstormed designs that combine interests of members, and published them for T-shirts, sweatshirts, and other apparel to positively promote sorority -Used graphic design applications and several design outlets to establish an acceptable image or logo -Created multiple templates in different colors, styles, and fonts for the members to vote and approve -Relayed communication between members, executive board members, and advisors regarding acceptable designs -Placed over 200 orders and organized sizes, colors, and styles via Microsoft Excel -Sold and distributed apparel to members, resulting in financial profit for sorority Show less



MetaHelp Consult®

• Consumer Services

• Social Media Intern

  • Jul 2014 - Aug 2014

  -Generated a social media presence for business consultation start-up that targets graduate students entering the mental health realm -Prearranged and carried out a 6-week schedule of digital media postings that included blog posts, photographs, testimonials, and promotions -Generated a social media presence for business consultation start-up that targets graduate students entering the mental health realm -Prearranged and carried out a 6-week schedule of digital media postings that included blog posts, photographs, testimonials, and promotions



Thórn

• Greater New York City Area & Boston, MA

• Founder & Design Manager

  • Dec 2011 - Aug 2014

  -Ordered, designed, and distributed products such as iPhone accessories, purses, and bags each personally created -Successfully sold original products through trunk shows, online sources, philanthropic events, and sisterhood gatherings -Advertised on social networks like Facebook, Instagram, Pinterest, Etsy, etc. to create an extensive customer base -Ordered, designed, and distributed products such as iPhone accessories, purses, and bags each personally created -Successfully sold original products through trunk shows, online sources, philanthropic events, and sisterhood gatherings -Advertised on social networks like Facebook, Instagram, Pinterest, Etsy, etc. to create an extensive customer base



Boston University

• United States
• Higher Education
• 700 & Above Employee

• Director of Programming

  • Jan 2013 - Dec 2013

  -Coordinated programming and community service for the largest student organizations on campus -Managed events, including the annual Formal and Purim Party, which cater to over 400 guests each within the Boston area, while remaining within budget and making profit -Led a group of three social programmers in organizing and successfully planning events -Coordinated programming and community service for the largest student organizations on campus -Managed events, including the annual Formal and Purim Party, which cater to over 400 guests each within the Boston area, while remaining within budget and making profit -Led a group of three social programmers in organizing and successfully planning events



MEC

• United Kingdom
• Advertising Services
• 700 & Above Employee

• Head Counselor and Special Education Aide

  • Jun 2009 - Aug 2013

  -Led a group of 15 elementary school students during the summer, organized daily activities, exciting programs, while maintaining an order and educational environment that promotes fun and sportsmanship -Worked one-on-one with a fifth grader camper with special needs and helped him develop social and athletic skills and assisted in integrating him with the other campers -Promoted to Head Team Leader and lead specialized art and design programs, camp-wide sports games, and musical performances Show less