Experience

TÂN THÀNH HOILDINGS

• Vietnam
• Financial Services
• 1 - 100 Employee

• Director of Communications

  • Oct 2018 - Present

• Communication director | 10+ years experience

  • Oct 2018 - Present



Brandidas Communications

• Associate PR Manager

  • May 2016 - Present

  - Build communication strategy- Build, develop and implement PR & Digital marketing plans for many clients and brands, including Pampers, Head & Shoulders, Passion wine…- Build and maintain good relations with the celebrities, KOLs, hot bloggers and all the media in Vietnam and some international media such as BBC, Reuters...- Manage, recruit, train staff in the group according to regulation system of the company- Report activities status of the group directly to head of department weekly, monthly, quarterly, annual ..



VTC Online

• Technology, Information and Internet
• 100 - 200 Employee

• PR Manager

  • May 2013 - Apr 2016

  - Create, implement and measure the success of marketing campaigns, PR campaigns- Execute, manage and report all PR plan, social network plan, Online Advertising from concept, angles, media, selection to external & internal communication- Manage the budget of communication activities- Prepare, and publish newsletters and other company messages, briefing events or pitching stories to media, digital communication channels, including website, Facebook…- Handle media relationship and develop press relations activities - Crisis Handling- Support other marketing activities with team



Tuyển dụng FPT Telecom (fptjobs.com)

• Vietnam
• Telecommunications
• 300 - 400 Employee

• Brand Manager - Cty FPT Online

  • Jan 2012 - Mar 2013

  - Build, develop and implement a comprehensive marketing, PR in both short terms and long terms: Digital Ads, Print Ads, PR, Event, Roadshow, Taskforce…- Manage the assigned product portfolio by being thoroughly conversant with the target and recommend short tearm and long term brand strategies.- Make annual marketing plan, budget plan for assigned brand to enhance brand equity, obtain the targeted market share, sales volume, profit- Identify right advertising & media agencies and work closely with them for the marketing & communication campaigns- Be responsible for editorial direction, design, contents production and distribution of all printed materials, online materials and publications of assigned product- Crisis Handling- Project: Thien Long Bat Bo, Granado Espada, Dragonica, MU Vietnam…



FPT Online

• PR Leader

  • Nov 2009 - Dec 2011

  - Act as the Company’s representative with the media - Execute, manage and report all PR plan, social network plan, Online Advertising from concept, angles, media selection to external & internal communication- Prepare, and publish newsletters and other company messages, briefing events or pitching stories to media, digital communication channels, including website, Facebook…- Handle media relationship and develop press relations activities - Crisis Handling - Act as the Company’s representative with the media - Execute, manage and report all PR plan, social network plan, Online Advertising from concept, angles, media selection to external & internal communication- Prepare, and publish newsletters and other company messages, briefing events or pitching stories to media, digital communication channels, including website, Facebook…- Handle media relationship and develop press relations activities - Crisis Handling