Kim Erickson
Account Manager, Content Specialist and Graphic Designer at Wayfind Marketing- Claim this Profile
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Bio
Gabriel Campbell
Kim did an amazing re-writing and improving the copy on our website. Our text was a bit outdated and lacked a consistent voice, but Kim was able to fix this while making everything more readable. Her communication throughout the process was excellent, and she delivered the edits and fixes in a very timely manner. Working with Kim was truly a great experience, and I’m very pleased with the work she delivered. If you’re looking for copywriting, I highly recommend you reach out to Kim!
Genetta Adair
Kim offers proficient services in a timely manner. I’ve had the pleasure of working with Kim on many projects in the past few years and am always amazed at her creativity. Her insight and vision when editing provides her clients with a polished assessment that improves their projects.
Gabriel Campbell
Kim did an amazing re-writing and improving the copy on our website. Our text was a bit outdated and lacked a consistent voice, but Kim was able to fix this while making everything more readable. Her communication throughout the process was excellent, and she delivered the edits and fixes in a very timely manner. Working with Kim was truly a great experience, and I’m very pleased with the work she delivered. If you’re looking for copywriting, I highly recommend you reach out to Kim!
Genetta Adair
Kim offers proficient services in a timely manner. I’ve had the pleasure of working with Kim on many projects in the past few years and am always amazed at her creativity. Her insight and vision when editing provides her clients with a polished assessment that improves their projects.
Gabriel Campbell
Kim did an amazing re-writing and improving the copy on our website. Our text was a bit outdated and lacked a consistent voice, but Kim was able to fix this while making everything more readable. Her communication throughout the process was excellent, and she delivered the edits and fixes in a very timely manner. Working with Kim was truly a great experience, and I’m very pleased with the work she delivered. If you’re looking for copywriting, I highly recommend you reach out to Kim!
Genetta Adair
Kim offers proficient services in a timely manner. I’ve had the pleasure of working with Kim on many projects in the past few years and am always amazed at her creativity. Her insight and vision when editing provides her clients with a polished assessment that improves their projects.
Gabriel Campbell
Kim did an amazing re-writing and improving the copy on our website. Our text was a bit outdated and lacked a consistent voice, but Kim was able to fix this while making everything more readable. Her communication throughout the process was excellent, and she delivered the edits and fixes in a very timely manner. Working with Kim was truly a great experience, and I’m very pleased with the work she delivered. If you’re looking for copywriting, I highly recommend you reach out to Kim!
Genetta Adair
Kim offers proficient services in a timely manner. I’ve had the pleasure of working with Kim on many projects in the past few years and am always amazed at her creativity. Her insight and vision when editing provides her clients with a polished assessment that improves their projects.
Experience
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Wayfind Marketing
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United States
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Advertising Services
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1 - 100 Employee
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Account Manager, Content Specialist and Graphic Designer
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Sep 2022 - Present
I am passionate about telling our client’s stories in a compelling way that gets results. When I'm creating content for our clients, I take a holistic approach, always keeping in mind how words and visuals work together to make the most impact. I am passionate about telling our client’s stories in a compelling way that gets results. When I'm creating content for our clients, I take a holistic approach, always keeping in mind how words and visuals work together to make the most impact.
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Freelance, self-employed
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Memphis, Tennessee, United States
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Marketing Communications Specialist, Editor, Designer
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Aug 2019 - Sep 2022
• Helping clients develop brand identity through messaging and design. • Editing content so that brand collaterals are professional in execution and consistent in brand tone, voice and style. • Helping clients develop brand identity through messaging and design. • Editing content so that brand collaterals are professional in execution and consistent in brand tone, voice and style.
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Spreading Sunshine
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United States
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Philanthropic Fundraising Services
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1 - 100 Employee
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Director of Communications
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May 2020 - Aug 2022
Served in a strategic role to help the non-profit increase revenue and managed social media, email newsletter, and wrote and designed promotional materials for the non-profit. -Managed a newsletter redesign that doubled email newsletter open rate from 16 percent to more than 30 percent. Served in a strategic role to help the non-profit increase revenue and managed social media, email newsletter, and wrote and designed promotional materials for the non-profit. -Managed a newsletter redesign that doubled email newsletter open rate from 16 percent to more than 30 percent.
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Teacher/Small Business Owner
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Aug 2016 - May 2020
• Offered small-group classes for high school students in the areas of writing, public speaking, government, economics and geography. • Offered small-group classes for high school students in the areas of writing, public speaking, government, economics and geography.
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The Institute for Youth Development
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Washington D.C. Metro Area
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Director Of Communications
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Jan 1998 - Sep 1999
• Oversaw all aspects of the non-profit’s communications, including the design and content of the website, brochures and informational publications. • Served as managing editor and contributing writer of The Youth Connection, the institute’s informational and promotional magazine. • Oversaw all aspects of the non-profit’s communications, including the design and content of the website, brochures and informational publications. • Served as managing editor and contributing writer of The Youth Connection, the institute’s informational and promotional magazine.
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U.S. House of Representatives
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United States
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Legislative Offices
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700 & Above Employee
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Legislative Assistant
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Jan 1995 - Dec 1997
• Prepared briefing memos, conducted issues research for the Judiciary Constitutional Subcommittee, and interacted with constituents and lobbyists on behalf of the Congressman. • Prepared briefing memos, conducted issues research for the Judiciary Constitutional Subcommittee, and interacted with constituents and lobbyists on behalf of the Congressman.
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Regent University
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United States
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Higher Education
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700 & Above Employee
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Assistant Managing Editor
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Aug 1992 - May 1994
• Edited and wrote a variety of publications for the university development department including brochures and fundraising mailers. • Served as a contributing writer and editor for Impact Magazine, which featured the accomplishments of Regent alumni and staff. • Edited and wrote a variety of publications for the university development department including brochures and fundraising mailers. • Served as a contributing writer and editor for Impact Magazine, which featured the accomplishments of Regent alumni and staff.
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Education
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Regent University
Master's degree, Organizational Communication -
Evangel University
Bachelor's degree, Communications