Experience

Hurja Solutions Oy

• Finland
• Software Development
• 1 - 100 Employee

• Marketing Manager

  • Apr 2021 - Present

  - Managing, developing, creating and executing a strategic marketing plan. - Building up a lead nurturing process, customer feedback process and KPI dashboard for the management. - Planning and implementing digital marketing campaigns, including content marketing, SEO, SEA, email, social media, social media advertising and display advertising. - Measuring and reporting marketing performance. - Managing, developing, creating and executing a strategic marketing plan. - Building up a lead nurturing process, customer feedback process and KPI dashboard for the management. - Planning and implementing digital marketing campaigns, including content marketing, SEO, SEA, email, social media, social media advertising and display advertising. - Measuring and reporting marketing performance.



Omatalo Oy

• Finland
• Construction
• 1 - 100 Employee

• Marketing Manager

  • Jan 2019 - Jan 2021

  - Developing, creating and executing a strategic marketing plan.- Building up a lead nurturing process, customer feedback process and KPI dashboard for the management. - Planning and implementing digital marketing campaigns, including content marketing, SEO, SEA, email, social media and display advertising.- Measuring and reporting marketing performance.

• Marketing Responsible

  • Apr 2017 - Jan 2019

  - Developing and executing digital marketing.- Implementing of a CRM system workflows, automation, and lead scoring planning as the CRM system administrator.- Planning and implementing digital marketing campaigns, including content marketing, SEO, SEA, email, social media and display advertising.- Creating print marketing materials.

• Marketing Assistant

  • Jun 2016 - Apr 2017

  - Developing and executing digital marketing.- Planning and implementing digital marketing campaigns, including content marketing, SEO, SEA, email, social media and display advertising.- Creating print marketing materials.

• Marketing Trainee

  • Jan 2016 - May 2016

  - Developing and executing digital marketing.I carried out my Bachelor of Business Administration thesis as a developmental project for the company. The objective of the thesis was to improve the company's digital marketing. Digital marketing of the organization was developed in multiple stages. These stages were discoverability, conversion optimization, search engine marketing, content strategy and creating KPI metrics to measure marketing performance.



Tokmanni

• Finland
• Retail
• 300 - 400 Employee

• Sales

  • Aug 2010 - Jan 2016

  Tools department Tools department