Khelil B.

Président Commission Marketing & Communication - CCITF at Chambre de Commerce et d’Industrie Tuniso Française CCITF
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Contact Information
us****@****om
(386) 825-5501
Location
Tunis, Tunisia, TN
Languages
  • English Full professional proficiency
  • French Native or bilingual proficiency
  • Arabic Native or bilingual proficiency

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5.0

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Michel Bougie

Khelil has a great mind for business analytics with an emphasis on marketing intelligence. Not only can he find the gems in a sea of data but he's a great interpreter of information for his retail clients. Always making sure that his work is aligned with the clients growth objectives. He's also great team leader and a fun guy to be with.

Lucie Varin

J’ai eu le plaisir de faire équipe avec Khelil pendant quelques années et je dois dire qu’au-delà de son grand savoir technique, il est d’abord et avant tout un rassembleur pour qui le travail d’équipe a une importance capitale. Khelil a toujours su autant impressionner les clients que ses collègues en apportant un point de vue intelligent et crédible, tout en étant à l’écoute et en ayant l’humilité d’apprendre d'autrui et de développer entre autre un sens des affaires aiguisé. Khelil a toujours grandement contribué au dépassement des objectifs fixés et représenté un élément essentiel non seulement aux équipes de compte, mais également à travers le bureau de Montréal et les différents services de LoyaltyOne au Canada.

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Experience

    • Tunisia
    • Business Consulting and Services
    • 1 - 100 Employee
    • Président Commission Marketing & Communication - CCITF
      • Nov 2022 - Present

    • Tunisia
    • Wholesale
    • 1 - 100 Employee
    • Group Director of Innovation & Development
      • Jan 2021 - Present

      Suzuki | AD Tunisie | Sotradies | GAM | UT | NAF Suzuki | AD Tunisie | Sotradies | GAM | UT | NAF

    • Tunisia
    • Food and Beverage Manufacturing
    • 1 - 100 Employee
    • Group Director of Innovation & Development
      • Jan 2021 - Present

      Suzuki | AD Tunisie | Sotradies | GAM | UT | NAF Suzuki | AD Tunisie | Sotradies | GAM | UT | NAF

    • Tunisia
    • Machinery Manufacturing
    • 1 - 100 Employee
    • Group Director of Innovation & Development
      • Jan 2021 - Present

      Suzuki | AD Tunisie | Sotradies | GAM | UT | NAF Suzuki | AD Tunisie | Sotradies | GAM | UT | NAF

    • Tunisia
    • Motor Vehicle Manufacturing
    • 1 - 100 Employee
    • Group Director of Innovation & Development
      • Jan 2021 - Present

      Suzuki | AD Tunisie | Sotradies | GAM | UT | NAF Suzuki | AD Tunisie | Sotradies | GAM | UT | NAF

    • Tunisia
    • Wholesale Building Materials
    • 1 - 100 Employee
    • Group Director of Innovation & Development
      • Jan 2021 - Present

      Suzuki | AD Tunisie | Sotradies | GAM | UT | NAF Suzuki | AD Tunisie | Sotradies | GAM | UT | NAF

    • Tunisia
    • Food and Beverage Manufacturing
    • 1 - 100 Employee
    • Group Director of Innovation & Development
      • Jan 2021 - Present

      Suzuki | AD Tunisie | Sotradies | GAM | UT | NAF Suzuki | AD Tunisie | Sotradies | GAM | UT | NAF

    • Tunisia
    • Retail
    • 400 - 500 Employee
    • Director Marketing & Business Development
      • Jan 2017 - Jan 2021

    • Tunisia
    • Retail
    • 400 - 500 Employee
    • Director Development and Innovation
      • 2013 - 2016

    • Director Loyalty and CRM
      • Apr 2011 - 2013

      Developed and managed the first multi-channel loyalty program in Tunisia (for the 4 Banners of a same Retail Group).Drived growth and development of the Loyalty Card discount scheme to deliver positive change to membership volumes, purchase behaviour and attrition.Controlled all operational functions of the scheme including budget management, customer services queries, management and development of customer facing materials.Defined the roadmap of a full CRM integration throughout the organisation. Show less

    • Canada
    • Advertising Services
    • 500 - 600 Employee
    • Manager Consumer Intelligence/Client Services
      • Jan 2007 - Feb 2011

      Act as an expert in loyalty programs and marketing analysis with our pillar clients. Manage client relationships and offer the best way to address their business issues. Lead customer-centric analyses, recommendations and presentation to clients. Participate actively in the development of key marketing initiatives (opportunity identification, market segmentation, campaign design and post analysis). Analyse and interpret the results to demonstrate the impact of the marketing activities proposed. Develop strong relationship across functional departments (statistics, geo- marketing, market research, BI/IT) to best identify marketing opportunities. Team lead responsible of coaching, mentoring and developing the skills of the team members. Show less

    • Canada
    • Banking
    • 700 & Above Employee
    • Senior Marketing Database Analyst
      • Jan 2003 - Jan 2007

      I support business development and retention of Bank clients by helping the business and support units to improve their knowledge of the clients and the markets through efficient use of corporate data. As a Senior Analyst at the Business Intelligence Expertise Center, l used to develop explanatory and predictive models that were used to support strategies and tactics that affect the Bank Clients. I also plan, coordinate, and follow up the development phases of BI projects, that have major impact on the efficiency and profitability of the Bank. Show less

    • Statistical Analyst and Project Manager
      • Nov 2000 - Jan 2003

Education

  • HEC Montréal
    MSc. Master of Science, Marketing
    1998 - 2000
  • Institut des Hautes Etudes Commerciales de Carthage
    B.A.A., Commerce, Marketing, Management
    1994 - 1998
  • Lycée Carthage Présidence
    Mathematics
    1988 - 1994

Community

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