Khairina Arisha Roslan
Executive Corporate Communications at UiTM Holdings Group- Claim this Profile
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Bio
Experience
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UiTM Holdings Group
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Malaysia
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Investment Management
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1 - 100 Employee
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Executive Corporate Communications
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Oct 2016 - Present
• Assist in managing communication programs, be it internal or external, that effectively describe and promote Group and its subsidiaries.• Assist in establishing streamline a standard practice structure in branding and event management for the Group.• Assist in managing the creation and development of print and online advertising, email blasting, website management and content development, marketing collaterals, marketing budget development, and cost tracking.• Assist in adhering to Group’s and its subsidiaries' corporate identity and implement brand management via Group’s Brand Book in portraying a corporate image.• Assist in organizing and coordinating Group’s management event and functions.• Managing Group’s Social Media posting via LinkedIn, Facebook, and Instagram, and Group’s website using WordPress – Elementor.
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Media Prima Berhad
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Malaysia
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Broadcast Media Production and Distribution
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700 & Above Employee
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Executive Consumer Communications
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Sep 2015 - Oct 2016
• Managing the execution of advertising and promotions strategy for kids’ content on TV3, TV9, and NTV7 on a quarterly basis.• Collaborate with the Brand Communications team and Creative Services team on content purposes for management approval.• Prepare and organize kids’ program campaigns and events through working closely with the Public Relations team and Event Management team for end-to-end execution.• Building network with potential clients for collaboration opportunities.• Assist Senior Managers and Head of Department in planning and execution for Media Prima Television Network branding on ATL & BTL monthly, quarterly, and festivities campaign.• Prepare monthly update reports for top management’s reference on past event execution.
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Education
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Universiti Teknologi MARA
Bachelor's degree, Mass Communication/Media Studies