Experience

Hello Auto Group

• United States
• Retail Motor Vehicles
• 1 - 100 Employee

• Director of Marketing

  • Oct 2021 - Present

  A team player with a uniquely diverse skillset with an eye for the creative and a mind for the analytical & technical. Reports directly to the VP and CEO. CORE RESPONSIBILITIES Oversee all aspects of Marketing & Public Relations. Determines effective budgets, ad spends, negotiates vendor contracts and works closely with national ad agency. Develops a strategic marketing mix and creative that complements and enhances Mazda & Subaru National and Regional philosophies. Adhere to strict legal and advertising compliance. Areas of expertise: SEO, SEM, analyzing GA & KPI’s Website page creation and troubleshooting. Traditional Media - TV/YouTube/OTT - Radio - Print - Email/Direct Mail/Newsletters - Outdoor Public Relations - Reputation Management - Social Media - Press Releases/Media Relations - Community Events Produce all Creative Materials - video/photography/audio/copy writing, etc...



John Hine Temecula Subaru

• United States
• Retail
• 1 - 100 Employee

• Director of Marketing

  • Sep 2014 - Oct 2021



Santa Rosa Productions

• Los Angeles County, California, United States

• Producer/Owner

  • Jan 2005 - Jan 2017

  Producer, DP and editor for a vast array of successful national & regional production. Clients include: Cancer for College/Will Ferrell (spokesperson) Dick Clark Entertainment- Provided live event videography for international recording artists including: Willie Nelson, Tony Bennett, ZZ-Top, Jeff Beck, Ringo Starr, Joe Cocker, George Carlin, Chicago, Brian Wilson, Natalie Cole, Brian Setzer, James Brown, INXS, Train, David Lee Roth… and many others. County of Los Angeles, Soutwest Healthcare, Time Inc, Golf.com/Sports Illustrated, PGA of Southern California, Junior Tour Golf, Revelon USA, Cities of: Buena Park, Redlands, Vernon, Lake Elsinore and Canyon Lake.



Time Warner Cable Media

• Advertising Services
• 400 - 500 Employee

• Senior Producer

  • May 1997 - Dec 2012

  - Maintained and established client relationships to meet ongoing needs and ensure advertising success. - Duties included: pre-production, budgeting, scriptwriting, camera, lighting, editing, graphics and approval. - Assisted Sales and Marketing Department for in-house promotions. - Met broadcast and cable standards in order to assure high quality of material to air. - Determined best practices of videography and sound recording during production to the utmost quality. - Multiple award winner: Telly, Cable Advertising Bureau and Southern California Cable Television Advertising Association.