Experience

Visions Electronics

• Canada
• Retail
• 200 - 300 Employee

• Advertising Manager

  • Jul 2016 - Present

  Responsible for leading and managing a 6-person Advertising Teamof Graphic Designers, Production Artists and Social Media Marketers.● Responsible for leading the production of weekly Print & Digital retailflyers.● Collaborated with Marketing department to create targeted advertisingstrategies for key customer demographics.● Responsible for writing scripts & producing National TV & Radiocampaigns with vendors in all major cities across Canada.● Responsible for managing and optimizing an annual Marketing andAdvertising budget of $10MM● Collaborated with Category Managers (Buyers) to Sculp and Executepromotions and marketing initiatives.● Developed campaign ideas, contests and sweepstakes to constantlyincrease brand awareness and sales for all 43 retail locations and ourE-Commerce channel. Show less

• Store Manager

  • Aug 2005 - Jun 2016

  Devised, deployed and monitored processes to boost long-termbusiness success and increase profit levels 10-15%.● Promoted team collaboration, performance and efficiency by fosteringhealthy environments focused on mutual success.● Set effective store schedules based on forecasted customer levels,individual employee knowledge and service requirements.● Oversaw, trained and encouraged up to 20 staff members, promotingculture of efficiency and performance.● Generated repeat business by delivering exceptional customer serviceand positive engagement.● Oversaw daily operations including staffing and training, compliance,inventory control and financial functions.● Directed construction of product displays on regular basis, followingcorporate planograms, and promotions. Show less

• Assistant Sales Manager

  • Dec 2003 - Jul 2005

  Managed and motivated sales team to increase revenue and profits by10-15% year over year.● Coached sales associates in product specifications, sales incentivesand selling techniques, significantly increasing customer satisfactionratings.● Led targeted training programs to educate staff on product benefitsand service capabilities.● Partnered with sales team members and leveraged strong negotiationskills to close tough deals.● Worked diligently to resolve unique and recurring complaints,promoting loyalty and enhancing operations.● Held weekly meetings with sales team as groups and as individuals toidentify techniques to overcome sales obstacles.● Completed store opening and closing procedures, including countingdrawers and managing security.● Strengthened Department Managers performance by planning andexecuting a laid out game plan. Show less



Future Shop

• Canada
• Computers and Electronics Manufacturing
• 1 - 100 Employee

• Product Manager (MIT Program)

  • Mar 1999 - Dec 2003

  Assisted customer with their products needs by asking qualifying question and listening to their to their answers. ● Coached and trained new team members. ● Assisted Department Manger with his tasks such as inventory, assisting with customer concerns, product training, and merchandising. ● Delivered exceptional level of service to each customer by listening to concerns and answering questions. Assisted customer with their products needs by asking qualifying question and listening to their to their answers. ● Coached and trained new team members. ● Assisted Department Manger with his tasks such as inventory, assisting with customer concerns, product training, and merchandising. ● Delivered exceptional level of service to each customer by listening to concerns and answering questions.