Kevin Roth

Content Director at SuperMouth
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Contact Information
us****@****om
(386) 825-5501
Location
San Francisco Bay Area
Skills

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5.0

/5.0
/ Based on 18 ratings
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Daniela Jorge

It was an absolute pleasure to work with Kevin. His ability to make everyone feel at ease while also ensuring all parts came together into a cohesive and high-quality production was impressive to watch.

Tiffany Peng

I had the pleasure of working with Kevin during his time working as the production lead of PayPal's Creative Lab. As a member of the corporate communications team, it was immensely valuable to have a strong partner for production of executive content. Notably, Kevin assisted the comms team with our CEO's content for internal and external videos. He helped direct several of Dan Schulman's videos produced for his LinkedIn channel, including interviews with employees spotlighting cultural moments at the company and VIP speakers such as former Secretary of State Madeleine Albright. I was most impressed by Kevin's ability to be flexible and adapt to project requests that were outside his typical skill set such as live shoots, while maintaining a high standard of quality and little funding.

Sara Foster

Kevin is an absolute pleasure to work with! It is always a joy when you find a partner that is flexible, collaborative, organized and able to rise to the occasion whenever called upon.

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Credentials

  • How to Land Job Interviews without Applying Online
    LinkedIn
    Feb, 2023
    - Nov, 2024

Experience

  • SuperMouth
    • United States
    • Wellness and Fitness Services
    • 1 - 100 Employee
    • Content Director
      • Sep 2023 - Present

      I am charged with creating content for various projects and programs that improve the SuperMouth customer journey. I oversee both in-house teams and agencies and ensure that all the work adheres to our brand identity. I am charged with creating content for various projects and programs that improve the SuperMouth customer journey. I oversee both in-house teams and agencies and ensure that all the work adheres to our brand identity.

  • O.H. Partners
    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Head of Production
      • May 2023 - Sep 2023

      I was the Head of Production, leading a small yet effective team of Interactive and Integrated Producers, an in-house Photographer, and a Creative Resource/Traffic Manager. My team and I consistently collaborated with clients, vendors, and freelancers to ensure projects were completed on-time and on-budget. Throughout my tenure, I was also responsible for conducting explorations of AI technology to replace certain manual production tasks, such as asset re-sizing for e-commerce… Show more I was the Head of Production, leading a small yet effective team of Interactive and Integrated Producers, an in-house Photographer, and a Creative Resource/Traffic Manager. My team and I consistently collaborated with clients, vendors, and freelancers to ensure projects were completed on-time and on-budget. Throughout my tenure, I was also responsible for conducting explorations of AI technology to replace certain manual production tasks, such as asset re-sizing for e-commerce, voiceover casting, and translation. This exploration resulted in the successful implementation of AI technology, which allowed for more efficient production of assets. In addition, I was responsible for implementing agency business affairs best practices, which reduced agency risk associated with production by 95%. To do this, I developed a transparent production process and embedded it into the agency’s internal systems. Show less I was the Head of Production, leading a small yet effective team of Interactive and Integrated Producers, an in-house Photographer, and a Creative Resource/Traffic Manager. My team and I consistently collaborated with clients, vendors, and freelancers to ensure projects were completed on-time and on-budget. Throughout my tenure, I was also responsible for conducting explorations of AI technology to replace certain manual production tasks, such as asset re-sizing for e-commerce… Show more I was the Head of Production, leading a small yet effective team of Interactive and Integrated Producers, an in-house Photographer, and a Creative Resource/Traffic Manager. My team and I consistently collaborated with clients, vendors, and freelancers to ensure projects were completed on-time and on-budget. Throughout my tenure, I was also responsible for conducting explorations of AI technology to replace certain manual production tasks, such as asset re-sizing for e-commerce, voiceover casting, and translation. This exploration resulted in the successful implementation of AI technology, which allowed for more efficient production of assets. In addition, I was responsible for implementing agency business affairs best practices, which reduced agency risk associated with production by 95%. To do this, I developed a transparent production process and embedded it into the agency’s internal systems. Show less

  • GSD&M
    • United States
    • Advertising Services
    • 400 - 500 Employee
    • Executive Producer
      • Jul 2022 - Nov 2022

      My experience as an Executive Producer at GSD&M has provided me with a broad understanding of the entire content production process. I was responsible for overseeing the content production operations for the United States Air Force, and was successful in ensuring that all projects were delivered on time, with a 96% client satisfaction rating. During my time at GSD&M, I also expanded underrepresented vendor recruitment efforts, and was able to on-board 30% more vendors within this… Show more My experience as an Executive Producer at GSD&M has provided me with a broad understanding of the entire content production process. I was responsible for overseeing the content production operations for the United States Air Force, and was successful in ensuring that all projects were delivered on time, with a 96% client satisfaction rating. During my time at GSD&M, I also expanded underrepresented vendor recruitment efforts, and was able to on-board 30% more vendors within this category. I achieved this by increasing the number of calls to diversity-based organizations. I am confident that my expertise in creating strong relationships with vendors and clients. Show less My experience as an Executive Producer at GSD&M has provided me with a broad understanding of the entire content production process. I was responsible for overseeing the content production operations for the United States Air Force, and was successful in ensuring that all projects were delivered on time, with a 96% client satisfaction rating. During my time at GSD&M, I also expanded underrepresented vendor recruitment efforts, and was able to on-board 30% more vendors within this… Show more My experience as an Executive Producer at GSD&M has provided me with a broad understanding of the entire content production process. I was responsible for overseeing the content production operations for the United States Air Force, and was successful in ensuring that all projects were delivered on time, with a 96% client satisfaction rating. During my time at GSD&M, I also expanded underrepresented vendor recruitment efforts, and was able to on-board 30% more vendors within this category. I achieved this by increasing the number of calls to diversity-based organizations. I am confident that my expertise in creating strong relationships with vendors and clients. Show less

  • Meta
    • United States
    • Software Development
    • 700 & Above Employee
    • Lead Creative Producer via Pro Unlimited
      • Dec 2021 - Jun 2022

      I co-led the annual cross-functional in-house 2022 Portal Asset Library shoot with my in-house staff Photography Lead. Additionally, I consulted with the Portal social and influencer agencies on strategic goals, resulting in a 25% increased awareness of Portal devices among WFH and small business consumers. I also had the opportunity to mentor Junior Producers on the Portal production team, including training and oversight of work, and mentoring and guidance for development… Show more I co-led the annual cross-functional in-house 2022 Portal Asset Library shoot with my in-house staff Photography Lead. Additionally, I consulted with the Portal social and influencer agencies on strategic goals, resulting in a 25% increased awareness of Portal devices among WFH and small business consumers. I also had the opportunity to mentor Junior Producers on the Portal production team, including training and oversight of work, and mentoring and guidance for development. Finally, I achieved 100% project completion within timeline and budget constraints. Show less I co-led the annual cross-functional in-house 2022 Portal Asset Library shoot with my in-house staff Photography Lead. Additionally, I consulted with the Portal social and influencer agencies on strategic goals, resulting in a 25% increased awareness of Portal devices among WFH and small business consumers. I also had the opportunity to mentor Junior Producers on the Portal production team, including training and oversight of work, and mentoring and guidance for development… Show more I co-led the annual cross-functional in-house 2022 Portal Asset Library shoot with my in-house staff Photography Lead. Additionally, I consulted with the Portal social and influencer agencies on strategic goals, resulting in a 25% increased awareness of Portal devices among WFH and small business consumers. I also had the opportunity to mentor Junior Producers on the Portal production team, including training and oversight of work, and mentoring and guidance for development. Finally, I achieved 100% project completion within timeline and budget constraints. Show less

  • Havas Creative Network
    • United States
    • Advertising Services
    • 700 & Above Employee
    • Executive Producer
      • Oct 2021 - Nov 2021

      I produced a radio spot for a Bank of New York client which increased new account applications. I made sure the project adhered to the client’s brand standards, and I identified 10% cost savings from updated production strategies. This allowed for increased profitability for the project. I produced a radio spot for a Bank of New York client which increased new account applications. I made sure the project adhered to the client’s brand standards, and I identified 10% cost savings from updated production strategies. This allowed for increased profitability for the project.

  • Airbnb
    • United States
    • Software Development
    • 700 & Above Employee
    • Production Lead via Pro Unlimited
      • Mar 2021 - Oct 2021

      Successfully produced cross-functional content for 2021 Host Recruitment Activation. Assets included the Host Landing Page refresh, Organic and Paid Social Media, and a tv commercial with additional long form edits. Successfully produced cross-functional content for 2021 Host Recruitment Activation. Assets included the Host Landing Page refresh, Organic and Paid Social Media, and a tv commercial with additional long form edits.

  • Arnold Worldwide
    • United States
    • Advertising Services
    • 200 - 300 Employee
    • Executive Producer
      • Oct 2020 - Dec 2020

      I was responsible for using leading talent resources to create a multi-channel campaign. This campaign was completed within budget and ahead of schedule, resulting in a 28% rise in profits. I also implemented new Covid production protocols to ensure the safety of production staff, crew, and talent, while maintaining the high standards of video production quality that my clients expect. Additionally, I had negotiated contracts with vendors to reduce production costs by 21%, which… Show more I was responsible for using leading talent resources to create a multi-channel campaign. This campaign was completed within budget and ahead of schedule, resulting in a 28% rise in profits. I also implemented new Covid production protocols to ensure the safety of production staff, crew, and talent, while maintaining the high standards of video production quality that my clients expect. Additionally, I had negotiated contracts with vendors to reduce production costs by 21%, which maximized cost efficiency and budget while maintaining quality. Show less I was responsible for using leading talent resources to create a multi-channel campaign. This campaign was completed within budget and ahead of schedule, resulting in a 28% rise in profits. I also implemented new Covid production protocols to ensure the safety of production staff, crew, and talent, while maintaining the high standards of video production quality that my clients expect. Additionally, I had negotiated contracts with vendors to reduce production costs by 21%, which… Show more I was responsible for using leading talent resources to create a multi-channel campaign. This campaign was completed within budget and ahead of schedule, resulting in a 28% rise in profits. I also implemented new Covid production protocols to ensure the safety of production staff, crew, and talent, while maintaining the high standards of video production quality that my clients expect. Additionally, I had negotiated contracts with vendors to reduce production costs by 21%, which maximized cost efficiency and budget while maintaining quality. Show less

  • PayPal
    • United States
    • Software Development
    • 700 & Above Employee
    • Production Lead
      • Jul 2018 - Oct 2020

      As Production Lead for PayPal, I managed the production and post-production operations for a creative agency, including daily project oversight and hiring. I was able to reduce project costs by 25% over a 6-month period through a combination of added visibility into project costs, better utilization of internal resources, and developing a scalable team of freelancers including audio engineers, colorists, flame artists, and live-action production crews. I also successfully oversaw the launch of… Show more As Production Lead for PayPal, I managed the production and post-production operations for a creative agency, including daily project oversight and hiring. I was able to reduce project costs by 25% over a 6-month period through a combination of added visibility into project costs, better utilization of internal resources, and developing a scalable team of freelancers including audio engineers, colorists, flame artists, and live-action production crews. I also successfully oversaw the launch of a CEO digital web series of videos from beginning to end. Show less As Production Lead for PayPal, I managed the production and post-production operations for a creative agency, including daily project oversight and hiring. I was able to reduce project costs by 25% over a 6-month period through a combination of added visibility into project costs, better utilization of internal resources, and developing a scalable team of freelancers including audio engineers, colorists, flame artists, and live-action production crews. I also successfully oversaw the launch of… Show more As Production Lead for PayPal, I managed the production and post-production operations for a creative agency, including daily project oversight and hiring. I was able to reduce project costs by 25% over a 6-month period through a combination of added visibility into project costs, better utilization of internal resources, and developing a scalable team of freelancers including audio engineers, colorists, flame artists, and live-action production crews. I also successfully oversaw the launch of a CEO digital web series of videos from beginning to end. Show less

  • PayPal 3/18-7/18; Ubisoft 9//17-12/17; Pulsar Advertising 6/17-8/17
    • Los Angeles, CA, San Francisco, CA
    • Executive Producer
      • Mar 2017 - Jul 2018

      I produced over 30 PayPal How-To videos for the company's YouTube channel, which reduced customer traffic to PayPal’s call centers by 10% and increased social media engagement by 20%. Additionally, I produced broadcast and social media materials with in-house talent resources that resulted in a sold-out event to launch the new Rainbow 6 game by Ubisoft. I produced over 30 PayPal How-To videos for the company's YouTube channel, which reduced customer traffic to PayPal’s call centers by 10% and increased social media engagement by 20%. Additionally, I produced broadcast and social media materials with in-house talent resources that resulted in a sold-out event to launch the new Rainbow 6 game by Ubisoft.

  • Dailey
    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Senior Vice President, Director of Production
      • Feb 2012 - Mar 2017

      In this position, I built an exceptional production team of producers, editors, business managers and traffic managers to increase agency efficiency and client satisfaction by 50%. I have also increased the in-house studio revenue by 340% and sustained an average 200%+ revenue growth year-over-year for 3 successive years by building and managing in-house studio. My experience providing successful production solutions for Intuit TurboTax and QuickBooks brands resulted in 10-15% growth… Show more In this position, I built an exceptional production team of producers, editors, business managers and traffic managers to increase agency efficiency and client satisfaction by 50%. I have also increased the in-house studio revenue by 340% and sustained an average 200%+ revenue growth year-over-year for 3 successive years by building and managing in-house studio. My experience providing successful production solutions for Intuit TurboTax and QuickBooks brands resulted in 10-15% growth annually for nine consecutive years. I had a proven track record of success in creating effective and powerful campaigns that result in increased ROI for the client.

    • Senior Producer
      • Feb 2005 - Feb 2012

      Produced broadcast commercials, digital & social content for such brands as Honda Motorcycle, Butterfinger, intuit, Ford, Dole, LA Dodgers and more.

Education

  • Michigan State University
    Bachelor of Science, Sociology

Community

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