Kevin Ng

Support Engineer, Media Operations at Archenia, Inc.
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Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Support Engineer, Media Operations
      • Jan 2021 - Present
    • United States
    • Technology, Information and Internet
    • 100 - 200 Employee
    • Support Engineer, Media Operations
      • Apr 2019 - Dec 2020

      • Utilized SQL and Python to transform and upsert internal data into Snowflake, a 3rd-party cloud-based platform, as part of a migration from Tableau Server to Tableau Online.• Created python scripts to automate listing updates, which saves two hours per day of manual work. This also allowed for updates on weekends which reduced overspend and allowed for more accurate targeting.• Increased monthly revenue by 700% and margin by 25% by building an automated process that integrates with the Google Ads API to update targeting across multible SMB accounts, enabling the business to expand into additional verticals.• Wrote data coding strategy to develop AI, which resulted in delivery of higher quality phone calls to our top clients.• Reduced outage detection time by three days by creating alerts to monitor real-time call metadata at scale for unexpected behavior, then programmatically alerting stakeholders at detection time.

    • Senior Operations Specialist
      • Apr 2017 - Mar 2019

      • Advised account owners and client onboarding teams with back-end set up of new accounts to meet client budget, branding, and reporting needs.• Mentored junior team members on key team processes and best practices.• Empowered junior team members by increasing their system knowledge and technical communication abilities.• Partnered with key stakeholders to provide visibility via Tableau reporting based on unique client needs.• High attention to detail and deep system knowledge to proactively identify system bugs or failures to troubleshoot with development team.

    • Operations Specialist
      • Jan 2016 - Mar 2017

    • Senior Campaign Manager
      • Apr 2015 - Dec 2015

      • Managed URL inventory for all internal landing pages for key client.• Wrote a web crawler to proactively monitor websites to identify Google keyword violations.• Built internal tool to proactively mitigate system failures by identifying which advertiser websites redirected to external sites, ensuring proper attribution of leads.

    • Campaign Manager
      • Sep 2010 - Mar 2015

Education

  • University of Washington
    Applied Computational Math Sciences, Discrete Math and Algorithms
    2006 - 2010

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