Kevin Cotton
Associate Director Of Admissions at College of Southern Maryland- Claim this Profile
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Bio
Experience
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College of Southern Maryland
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United States
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Higher Education
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500 - 600 Employee
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Associate Director Of Admissions
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Mar 2022 - Present
Lead dedicated team of admissions specialists serving the tri-county area to strengthen enrollment strategies for award-winning academic institution. Aid the Director of Admissions in designing comprehensive college recruitment and communications plan aligning enrollment strategy with long-term institution vision. Present senior leadership reports on admission trends / emerging best practices to inform strategic and operational decisions. ➢ Educate admissions specialists on essential student relations and enrollment practices, strengthening personnel performance and morale through hands-on support. ➢ Foster collaborative partnerships with key department counterparts to synthesize cross-department access to prospect tracking and admissions platform as system administrator. ➢ Maintain robust knowledge of key communications software including Ellucian CRM Recruit, Ocelot chatbot, Mongoose Cadence, and Comevo. ➢ Facilitate interdepartmental training educating staff on CRM Recruit and Mongoose Cadence. ➢ Tap into advanced recruitment strategies to increase potential enrollment opportunities through high school visits, information sessions and registration sessions. Show less
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University of Maryland Global Campus
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United States
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Higher Education
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700 & Above Employee
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Advanced Military Education Coordinator
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Jul 2021 - Mar 2022
Provided high-level support to students to address administrative, admissions, recruitment, and advising services as a highly proficient student advocate. Developed engaging student recruitment and retention campaigns that educate incoming student body on essential program requirements and course details.➢ Cultivated an environment comprising a diverse body of non-traditional students in academic / professional pursuits.➢ Maintained solid organization of CRM databases including Salesforce, PeopleSoft, and OnBase.➢ Supported Assistant Director in military and civilian outreach projects, providing recommendations to meet evolving program and student needs. Show less
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Military Education Coordinator
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Oct 2018 - Jun 2021
➢ Guide military, dependent, and veteran adult students to understand and select best-fit undergraduate and graduate pathways for professional and personal growth. ➢ Educate total force personnel on education benefits spanning DoD, Veterans Affairs, and state options.➢ Serve as primary liaison to various partners including National Defense University, active duty, Guard and Reserve units.➢ Act as university representative at all stakeholder functions including USAF Airman Leadership School graduation and installation education affairs.➢ Refined student course planning / retention activities by creating new advising processes and documentation to optimize efforts. Show less
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Kaplan Test Prep
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United States
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Education Administration Programs
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700 & Above Employee
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School Relationship Manager, Virginia
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Jan 2018 - Oct 2018
➢ Instrumental to achieving institution, learner, and business goals by delivering test prep products and administration within time-sensitive deadlines. ➢ Managed pivotal relationships with secondary / postsecondary institution personnel. ➢ Achieved dual goal of expanding customer base and increasing testing success through new product and services marketing efforts. ➢ Coordinated all testing and prep classes for local participants. ➢ Instrumental to achieving institution, learner, and business goals by delivering test prep products and administration within time-sensitive deadlines. ➢ Managed pivotal relationships with secondary / postsecondary institution personnel. ➢ Achieved dual goal of expanding customer base and increasing testing success through new product and services marketing efforts. ➢ Coordinated all testing and prep classes for local participants.
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Goodwill Industries of North Florida
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United States
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Retail
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1 - 100 Employee
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Program Manager (Take Stock in Children)
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Jun 2016 - Jul 2017
➢ Led all budget and grant fund management enabling college scholarship opportunities for qualified students. ➢ Conducted comprehensive review of student candidates, verifying qualifications and ongoing compliance for current participants. ➢ Interfaced with prospective students and families on all program benefits and engagement opportunities. ➢ Secured program mentors dedicated to supporting vulnerable student population by driving program awareness and participation from multiple community organizations. ➢ Managed multifaceted program operations to ensure workflow consistency, owning all aspects of budgeting, purchases, and scholarship assignments. ➢ Prepared case managers with comprehensive understanding of compliance and protocol initiatives to ensure student engagement and progress Show less
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Florida State College at Jacksonville
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United States
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Higher Education
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500 - 600 Employee
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Director of Student Recruitment, Outreach and Transition
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Jan 2007 - Jun 2016
➢ Leveraged understanding of existing market to capitalize on emerging trends through new recruitment strategy resulting in increased adult learner admissions.➢ Managed various high-impact program initiatives including budgeting, operations, and educational program development.➢ Increased educational opportunities for military students by cultivating services and partnerships with military personnel.➢ Created and led recruitment training preparing stakeholders with essential program know-how.➢ Garnered new community contributions to fiscal and HR support in order to achieve postsecondary prep and enrollment initiatives.➢ Developed new materials advertising higher education opportunities to prospective students and stakeholders.➢ Facilitated orientations for parents and mentors to reinforce student support in academic pursuits.➢ Orchestrated new computer and student information systems designed to track all student interest and enrollment, training staff to optimize accuracy and use.➢ Generated new staff support and engagement by creating stretch opportunities enabling new professional growth.➢ Collaborated with marketing professionals in designing impactful recruitment collateral for college readiness initiatives. Show less
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Adjunct Professor
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2011 - 2011
➢ Cultivated growth-oriented environment with special emphasis on integrated academic, professional, and personal development for adult learners.➢ Created virtual and onsite curriculum plans for increased understanding of course materials.➢ Administered and reviewed all coursework to gauge student progress and assign final grades.➢ Interfaced with students in group and one-on-one settings to disseminate additional information and support as needed.
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Associate Director of Admissions
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Nov 2001 - Jan 2007
➢ Analyzed and refined existing admissions process to increase admissions and ensure compliance with institution policies and goals.➢ Tapped to handle admissions processes for domestic and international students including evaluation of language proficiency and test scores.➢ Instrumental to enrollment management system acquisition / implementation facilitating all student outreach and tracking efforts.➢ Orchestrated transition to SEVIS international student admissions process.
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Military Equal Opportunity Officer & Public Affairs Officer
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Jan 1992 - Dec 2009
➢ Served in numerous capacities spanning 2-decade service to Florida Air National Guard, demonstrating marked commitment to military service. ➢ Oversaw equal opportunity programs for Wing, advising leadership on DoD equal opportunity policy. ➢ Guided and trained personnel on all equal opportunity curriculum in compliance with DoD policies. ➢ Presented National Guard mission and objectives across multiple communication channels. ➢ Served in numerous capacities spanning 2-decade service to Florida Air National Guard, demonstrating marked commitment to military service. ➢ Oversaw equal opportunity programs for Wing, advising leadership on DoD equal opportunity policy. ➢ Guided and trained personnel on all equal opportunity curriculum in compliance with DoD policies. ➢ Presented National Guard mission and objectives across multiple communication channels.
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Education
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University of Maryland Global Campus
Graduate Certificate, Learning Design & Technology -
Capella University
Post-graduate Certificate in Education, Specialization: Enrollment Management -
University of North Florida
Master of Public Administration - MPA -
University of Florida
Bachelor of Science - BS, Journalism