Kevin Chang

CEO, Founder at The Mars Corp. at The Mars: metaverse
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Contact Information
Location
KR
Languages
  • English -

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Bio

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Experience

    • CEO, Founder at The Mars Corp.
      • May 2021 - Present

      Overseeing projects and building businesses in the field of gaming, blockchain and digital assets including NFTs. Overseeing projects and building businesses in the field of gaming, blockchain and digital assets including NFTs.

    • CEO, Founder
      • Jun 2018 - Present

      Developing mobile games, applications. Developing mobile games, applications.

    • Executive Director
      • Feb 2019 - Present

      Building a platform for the better of pet economy and its ecosystem. Building a platform for the better of pet economy and its ecosystem.

    • Director Of Business
      • Jan 2016 - Jun 2018

      Management of Self-Publishing and having to keep a good relationship with publishing partners for PC online and mobile games. Responsibility requires making final decisions on the launching games mainly in APAC regions, make operation strategies, running marketing campaigns, setting target KPIs and its budget. Communicate and see where we are on in-house development studios and provide latest trend for game making to optimize launching size and time. Direct and guide studios closer to meeting company's KPI. Deliver reports to Board of Directors on game business as a whole to make decisive actions with clearer insight. Expanding the business via IP licensing and its derivatives within China and global. Production for in-house game development as such as https://play.google.com/store/apps/details?id=com.estgames.mm.sng.tuna&hl=ko and its sequel. Show less

    • South Korea
    • Software Development
    • 1 - 100 Employee
    • Director of Game Division
      • Jul 2014 - Jan 2016

      Managing 50+ staff of 9 teams including Web dev, Marketing, Graphic Design, CS, and Operations for PC online and mobile games, both domestic and overseas.Launching and drive marketing campaigns for mobile games across various channels on multiple formats globally. Optimizing digital marketing campaigns daily through market analysis.Managing relationships with digital media partners and local marketing, CS agencies in Korea, Taiwan, Japan and the West.

    • Director of Global Game Division
      • Dec 2010 - Jun 2014

      Director of Global Game Division.Generate business opportunities for the PC online game titles CABAL Online, CABAL2, and HeoresGo.Plan and develop events for game exhibitions and conferences in and out of the country.Set goals in the areas of revenue, user numbers, and qualitative service control.Instruct and advise Team Leaders in strategic planing, setting goals, and management.Engage in good relationships and communicate corporate level with over 11 different publishing partners including ESTsoft INC.(Americas), Asiasoft LTD.(Thailand, SEA and Vietnam), Games-Masters.com(EU), Level Up!(Philippines), Nival Network(Russia), 9buddy(Taiwan), U1GE(China), Gamemaxx(Brazil), Gamepot(Japan), PT. Epin(Indonesia), Softnyx(Latin America).The Global Game Division consists of three teams.Global Business Team, Service Management Team 1, Service Management Team 2.Global Business Team has R&R of BD, Licensing, Finances, and legal.Service Management Team 1 takes care of Americas, European regions.Service Management Team 2 takes care of entire Asia including SEA. Show less

    • Team Leader
      • Jul 2010 - Dec 2010

      Team Leader for Overseas Service Management Team.Responsible for driving the projects from start to finish. Motivate team members to achieve objectives.Set goals in the areas of revenue, user numbers, and qualitative service control.Improve work process and communications through reviewing the performance results.Strategic planning for the services in the regions of Europe, Russia and CIS, Taiwan/Hong Kong/Macao, Japan, Thailand, Philippines, Singapore/Malaysia, Indonesia, Brazil. Show less

    • Project Manager
      • Dec 2007 - Jul 2010

      Project Manager for CABAL Online.PM for operations of such as: North America and Canada with OGPlanet, Philippines with E-Games under IPVG, Singapore/Malaysia Service with Asiasoft, EU(English) with Games-Masters.com, EU(Multi-Language) with Gameforge, Indonesia with PT. Speedsoft.Responsible for communications such as marketing, development schedules and setting up priorities, management of technical issues as bugs, servers and network problems, and tracking related issues for quality service operation.Strategic analysis of user metrics, including sales, game play statistics, trends using MS SQL and plan for game traffic growth and revenue.Plan and consult with publishing partners for regional launching of the product and keep up with the latest development schedule using agile methodologies.Manage localization from one language to another including in-game scenario texts, UI, and related game texts involved.Negotiate and find right path between publishers and development teams in order to drive the project efficiently and cost effectively. Show less

Education

  • Hankuk University of Foreign Studies
    Bachelor, English-Korean/Korean-English Interpretation and Translation
    2004 - 2008
  • Maidson Academy
    1996 - 2000

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