Kevin Frot

Executive Creative Director at SAI Digital
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Contact Information
us****@****om
(386) 825-5501
Location
Ho Chi Minh City Metropolitan Area, VN
Languages
  • French -
  • English -

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5.0

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LinkedIn User

Very talented creative director and a great colleague! I’ve had the privilege to work with Kevin during for 4 years. Not only he’s an excellent creative person, he also has a natural flair and curiosity for business. Kevin has always been very interested into clients’ challenges; which allowed him to create and develop top-notch campaigns with great performance indicators. I was impressed by his ability to develop wonderful yet do-able ideas with sometimes limited resources. At countless occasion, our clients were very satisfied with the quality of the work delivered from ideation to execution. Indeed, Kevin is one of those rare creative colleagues who gets his hand dirty. His commitment doesn’t stop at the ideas level, he would always ensure timely and disciplined execution of the work. Kevin is a wonderful leader and a very friendly colleague: very good motivating teams and mobilising people around a common goal. I highly recommend Kevin to anyone or any organisation and I definitely miss working with him.

LinkedIn User

Very talented creative director and a great colleague! I’ve had the privilege to work with Kevin during for 4 years. Not only he’s an excellent creative person, he also has a natural flair and curiosity for business. Kevin has always been very interested into clients’ challenges; which allowed him to create and develop top-notch campaigns with great performance indicators. I was impressed by his ability to develop wonderful yet do-able ideas with sometimes limited resources. At countless occasion, our clients were very satisfied with the quality of the work delivered from ideation to execution. Indeed, Kevin is one of those rare creative colleagues who gets his hand dirty. His commitment doesn’t stop at the ideas level, he would always ensure timely and disciplined execution of the work. Kevin is a wonderful leader and a very friendly colleague: very good motivating teams and mobilising people around a common goal. I highly recommend Kevin to anyone or any organisation and I definitely miss working with him.

Pierre TA

The day we created Ctrl+N Kevin was on top of my wishlist for the Creative Director position. I knew already that he was the perfect fit for the agency: - Extensive expertize in creative strategy in regards to branding, customer experience and business vision - Natural & genuine leadership skills - Incredible capacity of adaptation to various industries - Fashion sensitivity and understanding - Hardworking and resilient - Dedicated to his work - World-class presentation skills and client-facing skills It was truly a pleasure working with Kevin and he demonstrated on a daily basis that he is a rare talent in his field and someone you can totally rely on when it comes to creativity and brand-building strategy. On a personal aspect, the result of this amazing collaboration is a strong friendship which is probably the best evidence of his soft skills and empathy toward his colleagues and clients.

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Experience

    • Australia
    • IT Services and IT Consulting
    • 100 - 200 Employee
    • Executive Creative Director
      • Aug 2022 - Present

    • Creative Director
      • Sep 2018 - Aug 2022

      Leading the creative and strategic vertical within the SAI Digital group.I collaborate with the innovation team to build SaaS products and global commerce platforms for enterprises. Along with the marketing department to bring to life end-to-end eCommerce go-to-market strategies.I'm also fortunate to be an active part of the digital transformation and the MarCom activities of SAITEX group and its sub-brands: Atelier & Repairs, Edwin USA, Rekut, STELAPOP.Rekut - Winner of Reuters Responsible Business Awards 2020 - Diversity & Inclusion Show less

    • United States
    • Advertising Services
    • 700 & Above Employee
    • Senior Creative Director
      • Mar 2016 - Aug 2018

      During my time at Mirum Vietnam (now Wunderman Thompson), I was fortunate to be a pivotal part of the agency transformation. Starting from a well-known local digital production studio to a respected fully integrated agency. By building the strategic and creative team to provide partners with actionable and efficient solutions.I led a holistic creative team of 16 talents. From social content creators to UX/UI designers, working on pitches and retainers.As senior creative director, I was responsible for the creative strategy, the ideation, proposal to the final delivery of the products/projects. Ensuring its qualitative outcomes and efficiency.Highlights:• 2017 - Develop, in collaboration with the technical team, the Mirum Lab, with the goal to elevate CX by bringing creativity to innovative eCommerce solutions.• 2015 - Sofresh, an independent digital production agency becomes Mirum and enters the WPP network.• 2015 - Win ASUS global retainer pitch - laptop category for 12 markets.• 2015 - Bronze. Vietnam Digital Agency of the year. Campaign Asia• 2014 - Bronze. Vietnam Digital Agency of the year. Campaign Asia Show less

    • Creative Director
      • Feb 2014 - Mar 2016

    • Creative Strategist
      • Apr 2012 - Jan 2014

      Burning some leftover neurons and getting my hands greasy, to support local businesses, NGOs, and artists for the love of content creation. Along with Mathias Laurent, during memorable weekends and late nights. Burning some leftover neurons and getting my hands greasy, to support local businesses, NGOs, and artists for the love of content creation. Along with Mathias Laurent, during memorable weekends and late nights.

    • Vietnam
    • Advertising Services
    • 1 - 100 Employee
    • Creative Copywriter
      • Jul 2011 - Mar 2012

      The most successful and largest independent creative agency at the time. I had the chance to provide concepts and assist productions of a variety of prestigious briefs. It allowed me to capture the exciting local insight and fast-paced working methods. Partners portfolio: Coca-Cola, Miunute Maid, Sprite, Real Leaf, Piaggio, Google The most successful and largest independent creative agency at the time. I had the chance to provide concepts and assist productions of a variety of prestigious briefs. It allowed me to capture the exciting local insight and fast-paced working methods. Partners portfolio: Coca-Cola, Miunute Maid, Sprite, Real Leaf, Piaggio, Google

    • Advertising Services
    • 300 - 400 Employee
    • Creative Copywriter
      • Jul 2010 - Jan 2011

      Lucky enough to learn my craft among amazingly talented people Partners portfolio: Mini Cooper, Hasbro, FFF, Fleury Michon Lucky enough to learn my craft among amazingly talented people Partners portfolio: Mini Cooper, Hasbro, FFF, Fleury Michon

    • France
    • Advertising Services
    • 1 - 100 Employee
    • Creative Copywriter
      • Jun 2009 - Dec 2009

      Lucky enough to learn my craft among amazingly talented people Partners portfolio: LCL, La Banque Postale, Havana Lucky enough to learn my craft among amazingly talented people Partners portfolio: LCL, La Banque Postale, Havana

Education

  • INSEEC
    Master in Advertising, Creative, Communication - Creative Copywriting
    2006 - 2010
  • Lycée Raynouard

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