Kesler Pollard

Area Sales Manager at NBC Sports Next
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Contact Information
us****@****om
(386) 825-5501
Location
Charlotte, North Carolina, United States, US

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Experience

    • United States
    • Technology, Information and Internet
    • 500 - 600 Employee
    • Area Sales Manager
      • Apr 2022 - Present

    • Market Sales Manager
      • Jan 2014 - Apr 2022

      In 2014, I was promoted to Market Sales Manager for GolfNow's Raleigh-Durham and Greensboro markets. In this role, I am solely responsible for all facets of the sales process including both new business acquisition and account management. I lead new business acquisition across the entire GolfNow product portfolio including our online marketing platform, tee sheet and point-of-sale software, and premium service offerings. For our existing clients, I provide hands on digital marketing and revenue management consulting to our entire client roster in eastern North Carolina.Since I began in this role, I have led GolfNow to the #1 local market share position in online tee time distribution and golf tee sheet/point of sale operational software. I have closed more than $1.5 million in new business and more than 200 sales opportunities and have achieved an average of 17 percent year-over-year market revenue growth and led partner courses to 18 percent annual online revenue growth. Finally, I have created multiple customer-facing reporting tools that have been adopted by the entire GolfNow sales team, and I serve on the on the GolfNow national committee for sales reporting and analytics. Show less

    • Revenue Associate
      • Jan 2013 - Jan 2014

      As a revenue associate at GolfNow, I served as the lead revenue analyst for GolfNow’s highest grossing territorial region, managing dynamic pricing strategy primarily for the Orlando, Tampa and West Palm Beach markets. Throughout 2013, I was able to achieve "same store" trade tee time revenue growth in excess of 20% in every market. Based upon these and other achievements, I was honored as the 2013 GolfNow Revenue Associate of the Year.

    • United States
    • Specialty Trade Contractors
    • 1 - 100 Employee
    • Owner
      • Jul 2021 - Present

    • United States
    • Hospitality
    • 300 - 400 Employee
    • MBA Intern - Revenue Management
      • Mar 2012 - Jul 2012

      KemperSports is one of the leading golf facility management companies in the industry, featuring a portfolio of more than 100 properties around the world. I was hired in the summer of 2012 to roll out the company's new initiative toward studying and implementing the advantages of dynamic tee time pricing and digital marketing at its public facilities across the U.S. I partnered with managed facilities to identify under-developed revenue opportunities, create strategies to capitalize on those opportunities, and execute the action plans for those strategies. Throughout the 2012 golf season, partner facilities achieved an average of 17% online revenue increase relative to the year prior. Show less

    • United States
    • Spectator Sports
    • 1 - 100 Employee
    • MBA Intern - Ticket Sales & Operations
      • Aug 2011 - Jan 2012

      The Charlotte Sports Foundation owns and operates the Belk Bowl and also serves as the city's local organizing committee for the Dr Pepper ACC Football Championship . In my role as Operations Assistant, I assisted the Director of Ticket Operations in managing all seat assignments and ticket distribution for corporate and premium ticket packages for each game. I also led the 20-member Belk Bowl selection committee responsible for scouting and extending invitations to teams representing the Atlantic Coast and Big East Conferences. Finally, I developed and maintained the 2011 Belk Bowl Event Manual, which detailed all aspects of event, team, and stadium operations for the event. Show less

    • United States
    • Spectator Sports
    • 1 - 100 Employee
    • MBA Intern - Ticket Sales & Operations Manager
      • May 2011 - Aug 2011

      While with the Sportimes, I was solely responsible for all aspects of ticket sales and operations for 2011 World Team Tennis season. This included actively managing seat assignments and ticket distribution for all season, group, and individual ticket orders as well as evaluating the effectiveness of sales promotions and advertising strategy through advanced reporting and analysis of ticket revenue trends. I also created a revenue tracking and analysis system to align ticket sales with our strategic marketing objectives and provide greater transparency to the revenue management process. Show less

  • Keystone Consulting Group, Inc
    • Raleigh-Durham, North Carolina Area
    • Consultant
      • 2008 - 2010

      With Keystone, I completed over forty commercial appraisals with a combined estimated market value in excess of $250 million. I developed discounted cash flow analyses utilizing income projections, market trends, and comparable property analysis for a wide range of investment-grade real estate developments throughout North and South Carolina, Virginia, and Georgia. With Keystone, I completed over forty commercial appraisals with a combined estimated market value in excess of $250 million. I developed discounted cash flow analyses utilizing income projections, market trends, and comparable property analysis for a wide range of investment-grade real estate developments throughout North and South Carolina, Virginia, and Georgia.

  • McColgan & Company, LLC
    • Greater Atlanta Area
    • Associate Appraiser
      • 2006 - 2008

      At McColgan & Company, I contributed research and analysis to a multitude of commercial real estate valuation projects. This included lease and sale comparable analysis, demographic research, economic feasibility analysis, and cash flow modeling. These projects encompassed a wide variety of commercial, industrial, residential, and mixed-use developments throughout the metropolitan Atlanta area and southeastern US. At McColgan & Company, I contributed research and analysis to a multitude of commercial real estate valuation projects. This included lease and sale comparable analysis, demographic research, economic feasibility analysis, and cash flow modeling. These projects encompassed a wide variety of commercial, industrial, residential, and mixed-use developments throughout the metropolitan Atlanta area and southeastern US.

Education

  • Georgia Institute of Technology - Scheller College of Business
    Bachelor of Science, Management
    2001 - 2005
  • East Carolina University - College of Business
    Master of Business Administration, Sports Management
    2010 - 2013

Community

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