Kerry Hughes

President & Founder at Ethnopharm
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Contact Information
us****@****om
(386) 825-5501
Location
US
Languages
  • English Native or bilingual proficiency
  • Spanish -

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5.0

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Kalyna Hanover

Kerry is a rare hybrid professional who's heart and soul is in ethnobotany and a sixth sense for product development and marketing. Her ability to work in a multi-faceted approach makes her uniquely valuable. I've known Kerry for over 10 years and have enjoyed collaborating with with her various nutraceutical marketing projects. Brains, beauty & heart = the full package!

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Credentials

  • FDN Advanced- Functional Blood Chemistry Analysis
    Functional Diagnostic Nutrition® (FDN)
    Feb, 2023
    - Oct, 2024
  • Registered Herbalist
    American Herbalists Guild
    Feb, 2023
    - Oct, 2024
  • FDN Advanced- Thyroid Function, Assessment & Intervention
    Functional Diagnostic Nutrition® (FDN)
    Oct, 2022
    - Oct, 2024
  • FDN-P, Functional Diagnostic Nutrition Practitioner
    Functional Diagnostic Nutrition® (FDN)
    Jul, 2022
    - Oct, 2024
  • Australian Bush Flower Essence Advanced Practitioner
    Australian Bush Flower Essences
    Dec, 2020
    - Oct, 2024
  • Certified Clinical Herbalist
    Berkeley Herbal Center

Experience

    • United States
    • Health, Wellness & Fitness
    • 1 - 100 Employee
    • President & Founder
      • Jun 1994 - Present

      President of a consulting business that performs Product & Market Development, and Ethnobotany Services for the Natural Products Industry, for more info see http://www.EthnoPharm.com. Portfolio of services include: •Ethno-Botanical Discovery & Education Let me help you tell your ingredient and/or sustainability story. From Field Excursions & Marketing Videos to Technical Claims and Reviews. • Natural Products Formulation We focus on the "functional side" of the formulation. Development of products that really work! Product Development consulting with an Ethnobotanist. • Branded Ingredient Development & Partnerships Making use of the Ethnopharm EBD Biodiversity Database, new plants and plant products are chosen for innovation. Ethnopharm has played an important role in early stage development for decades, bringing new plant products to market, as well as innovation for ingredient branding. • Added-value Supplychain Development & Sustainability With a worldwide network of sustainable suppliers, and sustainability strategies that disrupt!

    • United States
    • Professional Training and Coaching
    • Scientific Advistory Board Member
      • Sep 2017 - Present
    • Advisory Panel
      • Feb 2017 - Present
    • Technical Field Editor
      • Sep 2000 - Present
    • United States
    • Wellness and Fitness Services
    • 1 - 100 Employee
    • Product Development
      • Feb 2017 - Mar 2018
    • United States
    • Non-profit Organizations
    • 1 - 100 Employee
    • Market Analyst
      • Jul 2016 - Apr 2017

      Conducting research and advising on sustainable standards, production, strategy and the market in food production. Conducting research and advising on sustainable standards, production, strategy and the market in food production.

    • IMO-US Director
      • 2007 - Dec 2014

      Established the US Office for IMO business in North America, responsible for office direction. Acted as key acquisitions manager, and managed personnel, including auditors. Was responsible for establishing the Fair for Life Social & Fair Trade Programme on the US Market and securing acceptance by Whole Foods Market. Established the US Office for IMO business in North America, responsible for office direction. Acted as key acquisitions manager, and managed personnel, including auditors. Was responsible for establishing the Fair for Life Social & Fair Trade Programme on the US Market and securing acceptance by Whole Foods Market.

    • Pharmaceutical Research and Development in Discovery and Ethnobotany Departments
      • Jun 1994 - Oct 1999
    • Field Botanist
      • Apr 1994 - Jun 1994

      Field Botanist for seasonal governmental program studying rare and endangered plants on army bases. Field Botanist for seasonal governmental program studying rare and endangered plants on army bases.

Education

  • California Polytechnic State University-San Luis Obispo
    M.Sc., Masters of Science in Agriculture with Soil Science and Ethnobotany Emphasis
    1994 - 1995
  • California Polytechnic State University-San Luis Obispo
    B.Sc., Biochemistry
    1989 - 1994
  • The Institute for Functional Medicine
    Hormone & Energy Advanced Practice Modules
    2017 -
  • Berkeley Herbal Center
    Certified Clinical Herbalist, Clinical Herbalist
    2012 -

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