Kenneth Fernandez

Senior Product Specialist at Panasonic Malaysia
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Contact Information
us****@****om
(386) 825-5501
Location
Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia, MY
Languages
  • English -
  • Malay -
  • Chinese (Simplified) -

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Credentials

  • Advance First Aider
    St. John Ambulance of Malaysia
  • First Aid Trainer
    St. John Ambulance of Malaysia

Experience

    • Appliances, Electrical, and Electronics Manufacturing
    • 1 - 100 Employee
    • Senior Product Specialist
      • Dec 2021 - Present

      • To plan and execute training to internal and external members. • PIC for home appliances, Fridge and Washer and assigned trainer for Sabah, Sarawak and Central Pahang. • To update material and promote usage of Pana21 dealer E-learning, Youtube • To prepare weekly, monthly report, monthly marketing report. • Routine work: • 4th or 5th monthly to check on SOM slides in intranet, copy and convey important message to training team members. Update monthly product introduction to FMD on “Product introduction Excel” • Prepare Kitchen Appliances Fridge and Washer product introduction training material to internal and external stake holder: • Field force: promoter, merchandiser, roadshow team, demonstrators – (to conduct after 15th, before 22nd) • Support department: Customer care centre, Technical department, E-comm (PMEC, Lazada, Shopee enablers) – to communicate with enablers and CCC respectively • Internal staff sales: nationwide sales staffs, Home2comm, B2B team (ideally to conduct mid-month after 15th before 20th)- to propose and check with BMs and SODD for suitable date • External: dealer and floor staffs, agency for part time or exhibition (to communicate with respective branch and agency) • To prepare and submit weekly report, safekeep record • To prepare monthly report on training activities based on weekly record • To report monthly budget / PL on training activities. • To prepare training videos for new and premium products (product USP/ How to Use and etc)-based on necessity and request. • To upload training material / SSS / training video / product video to platforms every month end [mobile apps, YouTube, dealer E-learning, intranet eLearning, Microsoft Teams] • To prepare post-training quiz and test for promoters to evaluate their product knowledge understanding. • To support field force evaluation/ ignite campaign (quarterly/ yearly) • To raise SAP budget and prepare payment via ESS. Show less

    • Client Service Executive / Trainer
      • Feb 2020 - Sep 2021

      • Meet and liaise with clients to discuss and identify their advertising requirements • Handle budgets, manage & monitor campaign costs and reporting • Make pitches with the aim of securing new business • To plan and coordinate all project executions while delivering all materials in a timely manner • Take lead in project planning, idea generation and overall project execution including managing production work • Negotiate cost and manage agreements with third party vendors in optimizing client’s budget • Ability to carry out all administrative work as required by company, client and finance • Project PIC for client such as • Danone - 100PT, 40PT & WebAR Development • Heineken Malaysia Berhad – Website & Training Development • Upfield – Flora In-Store Activation • Sustenir – Structure In-Store Branding • Fair Price – Durian Fest Website Development • Training Development for Danone Product Advisors, MILO Adult & Office Activate Promoters, Planta In-Store Promoters • Develop training programs on sales technique & product knowledge for “Product Advisor” • Perform field audits on PA to ensure performance and sales target hit KPI • To work with client and come out with new training programs that benefits the company • Work on pitches such as MILO UHT Concourse Event, MILO Grand Concourse Event, Kit Kat Concourse Event, Tiger CNY Launch Show less

    • Trainer
      • Jul 2019 - Feb 2020

      • Develop training programs on sales technique & product knowledge for “Product Advisor” • Perform field audits on PA to ensure performance and sales target hit KPI • To work with client and come out with new training programs that benefits the company • Develop training programs on sales technique & product knowledge for “Product Advisor” • Perform field audits on PA to ensure performance and sales target hit KPI • To work with client and come out with new training programs that benefits the company

    • Key Account Executive
      • Sep 2018 - Jul 2019

      • Acquire and develop new sales opportunities • Conduct market research to identify potential customers • Build good relationship with customer and ensure customers satisfaction. • Acquire and develop new sales opportunities • Conduct market research to identify potential customers • Build good relationship with customer and ensure customers satisfaction.

    • Sales Operations Executive
      • Mar 2015 - Apr 2017

      • Support sales team in ensuring customer satisfaction via accuracy and timely processing of orders • Supporting the business development team via research of target clients, maintaining the CRM database • To guide and ensure that the operations of the overall warehouse & logistics activities are in order and compliance to the procedures • Responsible for the coordination and communication with other departments to ensure a smooth operation • Support sales team in ensuring customer satisfaction via accuracy and timely processing of orders • Supporting the business development team via research of target clients, maintaining the CRM database • To guide and ensure that the operations of the overall warehouse & logistics activities are in order and compliance to the procedures • Responsible for the coordination and communication with other departments to ensure a smooth operation

    • Malaysia
    • Civic and Social Organizations
    • 1 - 100 Employee
    • Emergency Medical Technician / First Aid Trainer
      • Jan 2012 - Mar 2015

      • To respond to emergency calls within the prescribed time after the activation To liaise with members of the public, family members and members of other emergency services in a professional manner • To convey patients to the hospital according to protocols and policies after initial treatment and stabilization • To construct training program that are related to client needs • To executing and coordinating the full spectrum of client training activities • To conduct training to clients within their requirements • Ensure courses are advertised timely and the training enrolment activities of employees are managed in an efficient manner Show less

Education

  • South Australian Institute of Business & Technology
    Diploma in Health Science, Health Services/Allied Health/Health Sciences, General
    2017 - 2018
  • Legend International College of Hospitality & Tourism
    Diploma in Culinary Arts, Culinary Arts and Related Services
    2009 - 2011

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