Glenn Kennedy
Marketing Manager at Clarendon Homes- Claim this Profile
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Topline Score
Bio
LinkedIn User
Glenn is the most intelligent Marketing Manager I have had the pleasure of working with. He is energetic and enthusiastic, coupled with high-level communication, strategic and corporate skills, and common sense! His ability to synthesise matters to the essential issues and quickly determine the range of solutions is one of his key strengths. As a marketing manager, his overall knowledge of the business is amazing and his forward-thinking ways make him a brilliant business leader. From a sales perspective having somebody like Glenn leading the marketing department has meant the group is already on the front foot from a sales perspective. He is articulate with outstanding knowledge about brand and marketing communications and strategy development. Glenn is always very friendly and helpful, with a great sense of humour and wit lets him operate with equal aplomb.
Teresa Seeney
I worked with Glenn for a period of 3 years at Coral Homes. Glenn is very passionate about Marketing and Strategic Planning. He is a confident trustworthy and loyal employee.
LinkedIn User
Glenn is the most intelligent Marketing Manager I have had the pleasure of working with. He is energetic and enthusiastic, coupled with high-level communication, strategic and corporate skills, and common sense! His ability to synthesise matters to the essential issues and quickly determine the range of solutions is one of his key strengths. As a marketing manager, his overall knowledge of the business is amazing and his forward-thinking ways make him a brilliant business leader. From a sales perspective having somebody like Glenn leading the marketing department has meant the group is already on the front foot from a sales perspective. He is articulate with outstanding knowledge about brand and marketing communications and strategy development. Glenn is always very friendly and helpful, with a great sense of humour and wit lets him operate with equal aplomb.
Teresa Seeney
I worked with Glenn for a period of 3 years at Coral Homes. Glenn is very passionate about Marketing and Strategic Planning. He is a confident trustworthy and loyal employee.
LinkedIn User
Glenn is the most intelligent Marketing Manager I have had the pleasure of working with. He is energetic and enthusiastic, coupled with high-level communication, strategic and corporate skills, and common sense! His ability to synthesise matters to the essential issues and quickly determine the range of solutions is one of his key strengths. As a marketing manager, his overall knowledge of the business is amazing and his forward-thinking ways make him a brilliant business leader. From a sales perspective having somebody like Glenn leading the marketing department has meant the group is already on the front foot from a sales perspective. He is articulate with outstanding knowledge about brand and marketing communications and strategy development. Glenn is always very friendly and helpful, with a great sense of humour and wit lets him operate with equal aplomb.
Teresa Seeney
I worked with Glenn for a period of 3 years at Coral Homes. Glenn is very passionate about Marketing and Strategic Planning. He is a confident trustworthy and loyal employee.
LinkedIn User
Glenn is the most intelligent Marketing Manager I have had the pleasure of working with. He is energetic and enthusiastic, coupled with high-level communication, strategic and corporate skills, and common sense! His ability to synthesise matters to the essential issues and quickly determine the range of solutions is one of his key strengths. As a marketing manager, his overall knowledge of the business is amazing and his forward-thinking ways make him a brilliant business leader. From a sales perspective having somebody like Glenn leading the marketing department has meant the group is already on the front foot from a sales perspective. He is articulate with outstanding knowledge about brand and marketing communications and strategy development. Glenn is always very friendly and helpful, with a great sense of humour and wit lets him operate with equal aplomb.
Teresa Seeney
I worked with Glenn for a period of 3 years at Coral Homes. Glenn is very passionate about Marketing and Strategic Planning. He is a confident trustworthy and loyal employee.
Experience
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Clarendon Homes
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Australia
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Construction
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100 - 200 Employee
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Marketing Manager
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Mar 2018 - Present
Clarendon Homes has been building quality homes for Australian families since 1978. With an unwavering focus on providing an excellent experience for each of our customers, combined with outstanding quality of construction, it’s easy to see why we are one of the most reputable builders in Australia today. - Development of the marketing plan - Development of a calendar of retail promotions to drive sales - Project lead of new Clarendon Homes website including "create an estimate online" feature - Development and leadership of a small marketing team - Marketing project management - Member of product development and displays team - Point of sale strategy development - Management and development all aspects of media plan including TV, radio, outdoor, social media - Development of a content marketing plan to support business objectives - Content creation and production - Social media strategy
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Coral Homes
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Australia
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Construction
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100 - 200 Employee
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National Marketing Manager
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Nov 2012 - Mar 2018
Coral Homes is one of the largest, most successful retail home builders in Australia, with a vast construction and display home network spanning across much of Queensland and New South Wales, and also extending into South Australia.- Marketing plan development - Development of a calendar of retail promotions to drive sales- Salesforce implementation and management- Customer journey mapping- Pardot inbound digital marketing strategy development- Net Promoter Scoring implementation and reporting - Development and leadership of a marketing team- Marketing project management- Australian Consumer Law compliance - Digital content marketing strategy and production- Web site development- Point of sale strategy development
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Marketing Manager
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Sep 2007 - Nov 2012
Coral Homes is one of the largest home building companies in Australia, with a building and display home network spanning across much of Queensland and New South Wales.- Leadership in the marketing planning process and implementation of the marketing plan - Development and management of marketing budget to support marketing objectives- Development, implementation and review of promotional campaigns - Development and leadership of a marketing team- Management of digital marketing campaigns- Management of market research programs - Management of research and development process
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Century Yuasa Batteries
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Australia
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Motor Vehicle Manufacturing
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100 - 200 Employee
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Product Manager
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2005 - 2007
CenturyYuasa is the largest manufacturer of lead acid batteries in Australia and New Zealand, operating in automotive, standby and motive power markets. The “Century” brand a household name among Australia’s motoring public since it first began in 1928. - New product development - Management of automotive product portfolios - Brand development and rebranding projects in B2B and B2C markets - Management of B2B industrial standby and motive power product portfolios - Development of promotions to drive sales - Market research - Management of category specific advertising budgets - Sales analysis and reporting
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Education
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1997 - 2001
University of Southern Queensland
BA BBus, Public Relations, Journalism, Economics
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