Kendrick VanEe

Marketing Manager at North Drinkware
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Contact Information
Location
Portland, Oregon, United States, US
Languages
  • English -

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Paul Erlandson

Kendrick is a talented marketer with a great work ethic and positive attitude. He's both an effective manager and exceptional team player. I hired Kendrick as a Marketing Manager to launch our local marketing operations in Portland. He built and implemented an effective strategy (and team) which exceeded the goals outlined for him and the market. He demonstrated many skills including brand strategy, event marketing, business development, team leadership, and account management. He's a reliable, creative, self motivated, analytical, and honest team player who would be a valuable asset to any team!

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Credentials

  • Leadership and Supervision
    Ferris State University
    Aug, 2015
    - Sep, 2024

Experience

    • United States
    • Manufacturing
    • 1 - 100 Employee
    • Marketing Manager
      • Jun 2021 - Present

    • United States
    • Construction
    • 1 - 100 Employee
    • Marketing Specialist
      • Jun 2020 - Jun 2021

    • United States
    • Internet Marketplace Platforms
    • 200 - 300 Employee
    • Marketing Manager
      • Jun 2018 - Jan 2020

      • Developed and oversaw the execution of a multi-channel marketing plan and budget• Responsible for local brand strategy and business development efforts to increase brand awareness, supply, demand and total revenue• Managed key account partners to develop creative events, social media content, digital, print, email campaigns and more• Recruited, hired, trained, and managed contract resources including marketing coordinators, brand ambassadors and event staff• Planned and managed the execution local marketing events and trade shows from start to finish including contract negotiation, logistics, staffing, set up & tear down, on site management, payroll, and reporting• Analyzed, tracked, and reported on market performance metrics to optimize current and future initiatives using various tools• Worked cross functionally with sales, operations, business development, design and brand team on numerous projects and campaigns

    • France
    • Artists and Writers
    • Associate Account Manager
      • Apr 2017 - Jun 2018

      As a member of the Brand Strategy team I worked to develop and implement different marketing campaigns for clients including Amazon, Dicks Sporting Goods, LIFEWTR, and Zipcar.• Planned, managed and executed marketing strategies across a range of campaign types including brand ambassador programs, social media influencers, and experiential brand activations• Managed 80 Brand Ambassadors on 40 Universities nation wide for Amazon Prime Student• Managed the logistics and implementation of 200+ on campus event activations• Management of LIFEWTR social media influencer program for the Great Lakes region• Identified brand social media influencer in key markets, negotiated and managed contracts • Tracked and reported on social engagement through analytic tools• Assisting account management team with key insights, learnings, and implementation of new operating procedures to continually improve the effectiveness of campaigns •Reported to clients on program activity while providing key metrics, consumer insights, and recommendations

    • Marketing Coordinator
      • Mar 2016 - Mar 2017

      • Recruited, vetted, interviewed, hired, on-boarded and managed 120+ students from college universities nationwide for three separate Amazon Brand Ambassador programs• Assisting in the development of on-campus activation plans• Ongoing communication and coordination with ambassadors throughout programs• Developed materials to educate ambassadors on the brand and all program details• Tracking and measuring campaign effectiveness

    • India
    • Online Audio and Video Media
    • Lead Expeditor
      • Nov 2015 - Mar 2016

      Lead catering expediter at the Tiger Woods Conference Center. Responsible for overseeing daily catering operations. Lead catering expediter at the Tiger Woods Conference Center. Responsible for overseeing daily catering operations.

    • Restaurants
    • 1 - 100 Employee
    • Lead Expeditor
      • May 2010 - Sep 2015

    • Sales Representative/ Technician/ Customer Service
      • Nov 2006 - Mar 2011

    • United States
    • Guest Services
      • Nov 2008 - Apr 2010

Education

  • Ferris State University
    Bachelor's degree, Business Administration and Management, General
    2014 - 2015

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