Experience

Make-A-Wish Missouri & Kansas

• United States
• Non-profit Organizations
• 1 - 100 Employee

• Director of Business Intelligence

  • Apr 2017 - Present

  • Chapter liaison and partner for the transition to a centralized technology services (CTS) model with the Make-A-Wish America• Led the data migration project of Raisers Edge data from two chapters to one during a realignment, and provided subsequent training for data consistency for all employees• Currently serving on the enterprise Steering Committee for the CRM transition from Raisers Edge to Salesforce• Work with multiple Chapter Revenue Advisors to understand the leveraging of Raisers Edge data to assist in fundraising opportunities available within their chapters including the development and use of queries, dashboards, templates, and managed portfolio evaluations• Create and implement efficiencies for the CRM including templates for actions, proposals and volunteer information• Institutionalize data management by providing ongoing CRM training for the chapter and managing the standard operating procedures resources• Manage ongoing needs to identify CRM capabilities and solutions to leverage data and answer business questions with data driven insights• Completed a diversification project to identify the make-up of our territory demographics to ensure the chapter is reaching eligible children and fulfilling our mission• Manage the generation of monthly reports through Raisers Edge and Luminate for actionable insights to be used by fundraising, marketing, mission and senior leadership teams

• Volunteer Coordinator

  • Jan 2017 - May 2017

  • Updated the volunteer training manual and training presentation slides to be used for the onboarding of volunteer wish granters• Created processes for managing volunteers including applications for new volunteers and renewing wish granter compliance paperwork to increase year over year retention• Reviewed applications and conducted interviews for new wish granters• Completed monthly analysis of where additional wish granter volunteers were needed to drive outreach to those communities



Jacob Development Group

• United States
• Real Estate

• Real Estate Sales and Marketing Manager

  • Jun 2005 - Nov 2007

  • Managed the marketing and sales initiatives for three downtown revitalization properties representing over 200 condominium units, driving over $4 million in sales• Responsible for all aspects of marketing programs including collateral and web development, CRM initiatives, advertising and promotions• Developed and executed sales strategies for incentive and partnership programs, as well as property tours and sales events• Responsible for the hiring, training and management of sales team• Served as project manager for unit development, coordinating all aspects of the build outs from architectural design to construction to final walk-through, ensuring the needs of both the client and the company were met on time and within budget



San Pasqual Band of Mission Indians

• Housing Project Manager

  • Apr 2004 - Apr 2005

  • Responsible for the development and oversight of a new housing authority, bringing the program in-house, providing low income housing opportunities for qualified families • Established internal processes for application, documentation and communication, as well as audit procedures to ensure applicants met the qualification guidelines• Established new procedures for managing ongoing home improvement requests under the new authority• Oversaw the rebuilding of 11 homes destroyed by wildfires, providing project management with the contractor, architect, inspectors and residents, and monitoring all change orders to not exceed the budget• Work with the tribal government to apply for HUD grants by analyzing and projecting resident needs, ultimately securing $250,000 in funding



JC Resorts

• United States
• Hospitality
• 200 - 300 Employee

• Marketing Communications Manager

  • Apr 2000 - Apr 2004

  • Directed the development and execution of marketing strategies to drive membership and tournament sales for seven golf courses resulting in 30% growth in membership sales and 20% growth in tournament sales • Responsible for managing traditional and digital media presence with third party agencies including web development, advertising and public relations, as well as coordinating events and trade shows• Responsible for all aspects of the sales CRM program rollout including on-boarding CRM solution provider to customize software for optimal sales growth, the creation of all reports to track sales and sales team training• Management of leisure and tournament databases, including list development, report generation, sales training and general maintenance• Develop and maintain the annual tournament and pro shops sales incentive plans• Created a marketing tracking program that subsequently was used company-wide to determine ROI of programs and promotions• Development of management contract bid proposals leading to long-term contracts for three properties• Responsible for market research and competitive analysis• Additional responsibilities/roles added as needed by the company are outlined on following page

• Systems, Training and Merchandising

  • May 2003 - Mar 2004

  • Created and executed a training program for all golf operations positions, including writing and filming training videos, testing and Policy and Procedures manuals• Conducted audits for seven golf properties ensuring all staff is following company policies and delivering exceptional customer service• Negotiated preferred pricing with golf shop vendors, averaging an annual merchandise savings of 7% or $55K• Managed the Golf Shop Merchandise Coordinators, as well as developed and maintained the merchandise buying plans for seven golf properties

• Catering Sales Manager

  • May 2002 - Feb 2003

  • Increased catering revenues versus prior year by over 100%• Closed 60% of the business that had come to the property for a site inspection• Responsible for all corporate and social catering sales including but not limited to monthly meetings, holiday parties, weddings, and special events• Maximized catering facilities and revenues by accommodating multiple events simultaneously• Managed events from site inspection to the execution of events

• Front Desk and Concierge

  • Sep 1999 - Apr 2000

  • Served as the voice for a four-star luxury resort to guests and the local community• Trained new staff on the use of property management system as well as the normal operating procedures• Responsible for the production and distribution of daily outlet reports utilized by management of Housekeeping, Room Service, Restaurants, Golf Course and Spa



SeaWorld

• Entertainment
• 700 & Above Employee

• Educator

  • Jun 1999 - Sep 1999

  • Developed and presented educational lectures at thirteen animal habitats• Maintain knowledge of all animals in the park and available to answer all guest questions • Developed and presented educational lectures at thirteen animal habitats• Maintain knowledge of all animals in the park and available to answer all guest questions