Kendra Hefner
Marketing Coordinator at Iowa Wesleyan University- Claim this Profile
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Bio
Experience
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Iowa Wesleyan University
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United States
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Higher Education
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100 - 200 Employee
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Marketing Coordinator
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Jun 2021 - Present
Develops methods for student engagement both in marketing the University and in boosting student retention.Increases functionality within and maintains the University app.Writes and edits Purple & White publications.Copyedits admissions materials and other University pieces and publications.Maintains a consistent University voice including through the creation and implementation of a text and grammatical style guide for University publications.Creates and implements new social marketing campaigns to maintain and increase a loyal audience and consumer base.Creates unique and interactive content including branded graphics and relevant blog posts.Generates student- and prospective-student-interactive video content.Develops, documents, and implements social media strategies to increase brand awareness, lead generation, and engagement for Iowa Wesleyan.
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Adjunct English Instructor
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Jan 2021 - Present
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Marketing Assistant
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Aug 2020 - Jun 2021
Boosted average YOY social media growth across social channels by 5% during COVID pandemic (Aug 2020 - June 2021).Successfully coordinated major team initiatives.Created and implemented new social marketing campaigns to maintain and increase a loyal audience and consumer base.Created unique and interactive content including branded graphics and relevant blog posts.Generated student-interactive video content.Developed, documented, and implemented social media strategies to increase brand awareness, lead generation, and engagement for Iowa Wesleyan.
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Walmart
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United States
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Retail
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700 & Above Employee
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Online Grocery Pickup
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Aug 2020 - Feb 2021
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Field Assistant Manager
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Sep 2019 - Aug 2020
Directed 30+ associates during store remodel.Generated implementation procedures.Consistently set and met hard deadlines for major projects.Communicated shift-by-shift plans between multiple teams regularly.Followed up with teammates and third-party teams to ensure the project remained on-schedule and adjusted plans as needed.Organized, assigned, and efficiently executed daily tasks related to store remodel.Communicated daily plans/tasks with store associates, remodel associates, and 3rd-party contractors to ensure job efficiency and understanding.OSHA-10 certified.
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Sales Associate
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Apr 2016 - Sep 2019
Organized, assigned, and efficiently executed daily tasks related to store remodel.Communicated daily plans/tasks with store associates, remodel associates, and 3rd-party contractors to ensure job efficiency and understanding.Received and stocked merchandise from distribution centers or suppliers.Answered telephones and responded to questions or requests in a friendly and helpful manner.Provided customer service by assisting in location of items or answering questions.Maintained merchandise presentation throughout Supercenter.
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Insight Partnership Group
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United States
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Mental Health Care
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1 - 100 Employee
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Life Skills Specialist
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Aug 2017 - Apr 2018
Interacted with clients.Wrote contact notes after each service.Provided ideas and ways to promote client independence.Encouraged clients to interact with the local community. Interacted with clients.Wrote contact notes after each service.Provided ideas and ways to promote client independence.Encouraged clients to interact with the local community.
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Mount Pleasant Public Library
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Libraries
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1 - 100 Employee
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Intern
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Aug 2016 - May 2017
Organized youth creative writing program.Assisted with book inventory and library organization.Processed new materials.Generated new book displays.Photographed Breakfast with Santa Christmas event. Organized youth creative writing program.Assisted with book inventory and library organization.Processed new materials.Generated new book displays.Photographed Breakfast with Santa Christmas event.
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Lomont Molding LLC
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United States
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Plastics Manufacturing
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1 - 100 Employee
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Contracted Document Updater
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Feb 2015 - Dec 2015
Utilized Microsoft Word to edit, update, format, and insert images and comments into company documents and work instructions. Utilized Microsoft Word to edit, update, format, and insert images and comments into company documents and work instructions.
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Six Flags
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United States
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Entertainment Providers
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700 & Above Employee
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Hostess
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Feb 2014 - Jul 2014
Stocked, organized, and maintained three stores.Directed people through park.Assisted guests in finding their ideal souvenirs. Stocked, organized, and maintained three stores.Directed people through park.Assisted guests in finding their ideal souvenirs.
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Quality Processes
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United States
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Packaging and Containers Manufacturing
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Officie Assistant
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Aug 2005 - Sep 2011
Sorted and filed documents.Assisted with data entry.Participated in various activities at customer facilities (manufacturing) such as inspecting and sorting parts. Sorted and filed documents.Assisted with data entry.Participated in various activities at customer facilities (manufacturing) such as inspecting and sorting parts.
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Education
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Iowa Wesleyan University
Master of Arts - MA, Management Leadership -
Iowa Wesleyan University
Bachelor of Arts - BA, English, Psychology -
Saint Louis Community College
Associate’s Degree, General Studies