Experience

Complexly: SciShow, Crash Course and more
• United States
• Media Production
• 1 - 100 Employee
• Chief Development Officer

  • Jan 2019 - Present

Booz Allen Hamilton
• United States
• IT Services and IT Consulting
• 700 & Above Employee
• Senior Digital Change Strategist

  • Aug 2017 - Jan 2019


Public Broadcasting Service

• United States
• Public Relations and Communications Services

• • Mar 2014 - Jul 2017

  •Managed business operations for PBS Digital Studios, a small high-impact team within PBS that creates web original content. During my tenure, the multi-channel network won 9 Webby Awards and earned over 1 billion views across YouTube, Roku, Apple TV, Facebook, PBS.org and other platforms.•Managed revenue growth for FY17, include sponsorship, crowdfunding, and ad revenue efforts. Revenue totaled over 1 million dollars, a 68% increase from FY16. Generated sponsorship partnerships with brands like 23andMe, Google, edX, Bill and Melinda Gates, Squarespace and YouTube Careers. •Created and executed audience survey with over 40,000 participants. Analyzed results to determined network programming priorities. Presented results in digestible format to PBS leadership. •Helped oversee team of 20+ external producers, including audience development strategy, SEO best practices, and network collaborations. •Coordinated marketing events, including IAB’s Digital Content Newfronts and VidCon. Show less

• • Apr 2013 - Mar 2014

  •Assisted management of PBS Digital’s multi-million dollar budget and provided administrativesupport to senior staff.•Tracked online metrics with Google Analytics and developed blog content on public media best practices for digital-native programming.•Coordinated multi-day summits for PBS stakeholders and producers to increase collaborationefforts, develop audience growth strategy and share lessons learned case studies.

• • Sep 2011 - Apr 2013



WGBH

• United Kingdom
• Business Consulting and Services

• American Experience Intern

  • Sep 2010 - Dec 2010

  •Assisted in preparation of the historical documentary series' 23rd season. This season included the Peabody Award-winning films Triangle Fire, Stonewall Uprising and Stanley Nelson's Freedom Riders. •Collected assets, researched stories, and fact checked digital content surrounding the Freedom Riders website (2011 SXSW Interactive Award Nominee, 2011 Webby Award Nominee, Communication Arts Webpick of the Week). •Fact checked documentaries with primary source documents and independent research. Show less



WTTW/Chicago PBS

• United States
• Broadcast Media Production and Distribution
• 100 - 200 Employee

• Chicago Tonight Segment Producer

  • May 2010 - Aug 2010

  •Produced broadcast segments on current events. Researched and pitched news segments. Organized field shoots. •Managed and promoted WTTW’s social media presence on Twitter and Facebook. •Produced broadcast segments on current events. Researched and pitched news segments. Organized field shoots. •Managed and promoted WTTW’s social media presence on Twitter and Facebook.